--- title: "ASUS vs Lenovo: Which is searched more in New Zealand?" description: "Is ASUS or Lenovo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the External monitor brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-external-monitor-brands/compare/asus-vs-lenovo" publisher: "Brandwave" --- # ASUS vs Lenovo: Which is searched more in New Zealand? Is ASUS or Lenovo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the External monitor brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ASUS and Lenovo - **Competitive set**: External monitor brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **ASUS Share of Search**: 23% - **Lenovo Share of Search**: 43% ## Is ASUS or Lenovo more popular in search? - In September 2026, Lenovo had more branded searches than ASUS among external monitor brands in New Zealand. Lenovo had about 13,200 branded searches, while ASUS had 7,090. Lenovo made up 43% of all external monitor brand searches we track, and ASUS accounted for 23%. - Lenovo was ahead of ASUS in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, ASUS’s share of searches among external monitor brands in New Zealand moved from 24.1% to 23%, and its estimated monthly branded searches moved from 7K to 7.1K. - Across the 12 months ending September 2026, Lenovo’s share of searches among external monitor brands in New Zealand moved from 42.5% to 43%, and its estimated monthly branded searches moved from 12.4K to 13.2K. ## Top external monitor brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, ASUS appeared in all four answers. Lenovo did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Dell | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | LG | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | ASUS | 3rd | 3 of 3 | 1 of 1 | 4 of 4 | | AOC | 4th | 3 of 3 | 1 of 1 | 4 of 4 | | BenQ | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Lenovo | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | HP | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about external monitor brands - Asked ChatGPT "Which external monitor brand should I buy in New Zealand?": 1. Dell, 2. LG, 3. ASUS, 4. AOC - Asked ChatGPT "What are the best external monitor brands in New Zealand?": 1. Dell, 2. LG, 3. ASUS, 4. BenQ, 5. AOC - Asked ChatGPT "What's the best external monitor brand in New Zealand for a home office?": 1. Dell, 2. LG, 3. BenQ, 4. AOC, 5. ASUS - Searched Google, AI Overview "best monitor": 1. ASUS, 2. AOC Not named in any answer: Lenovo and HP. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand external monitor brands in September 2026? - In September 2026, Lenovo gained share of searches among external monitor brands in New Zealand, from 42.4% to 43%. - In September 2026, ASUS lost share of searches among external monitor brands in New Zealand, from 24.7% to 23%. ## Month by month | Month | ASUS estimated searches | ASUS Share of Search | ASUS rank | Lenovo estimated searches | Lenovo Share of Search | Lenovo rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 7K | 24.1% | 3 | 12.4K | 42.5% | 1 | | Nov 2025 | 8.3K | 24.4% | 3 | 15.2K | 45% | 1 | | Dec 2025 | 7.2K | 24.9% | 2 | 13.2K | 45.7% | 1 | | Jan 2026 | 8K | 23.7% | 3 | 15.2K | 45.2% | 1 | | Feb 2026 | 7.7K | 25.9% | 3 | 12.7K | 42.8% | 1 | | Mar 2026 | 8.5K | 26.4% | 3 | 13.5K | 42.1% | 1 | | Apr 2026 | 6.6K | 24.6% | 3 | 11.6K | 43.2% | 1 | | May 2026 | 7.5K | 26.2% | 3 | 11.6K | 40.5% | 1 | | Jun 2026 | 7.4K | 24.4% | 3 | 13.1K | 43.3% | 1 | | Jul 2026 | 7.4K | 24.2% | 3 | 12.6K | 41.2% | 1 | | Aug 2026 | 7.7K | 24.7% | 3 | 13.2K | 42.4% | 1 | | Sep 2026 | 7.1K | 23% | 3 | 13.2K | 43% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using ASUS’s and Lenovo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ASUS**: Measured on the search terms “asus”, “asus chrome”, “asus monitor”, “asus proart”, “asus rog”, “asus tuf”, “asus vivo”, “asus vivobook 14”, “asus vivobook 15”, “asus zenbook” and “asus zenbook 14”, summed into one figure. - **Lenovo**: Measured on the search terms “lenovo”, “lenovo chrome”, “lenovo ideapad”, “lenovo legion”, “lenovo tab”, “lenovo thinkpad” and “lenovo yoga”, summed into one figure. - [ASUS profile](/demand/nz/brands/asus) - [Lenovo profile](/demand/nz/brands/lenovo) - [All external monitor brands in New Zealand](/demand/nz/categories/nz-external-monitor-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ASUS or Lenovo more popular in search? In September 2026, Lenovo had more branded searches than ASUS among external monitor brands in New Zealand. Lenovo had about 13,200 branded searches, while ASUS had 7,090. Lenovo made up 43% of all external monitor brand searches we track, and ASUS accounted for 23%. ## Cite this page Brandwave. "ASUS vs Lenovo: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-external-monitor-brands/compare/asus-vs-lenovo This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-external-monitor-brands/compare/asus-vs-lenovo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.