---
title: "External monitor brands in New Zealand: Which are searched most?"
description: "Compare the external monitor brands people buy. Share of Search among Lenovo, HP, ASUS, AOC, LG, BenQ and Dell, the external monitor brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-external-monitor-brands"
publisher: "Brandwave"
---

# External monitor brands in New Zealand: Which are searched most?

Compare the external monitor brands people buy. Share of Search among Lenovo, HP, ASUS, AOC, LG, BenQ and Dell, the external monitor brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: External monitor brands
- **Market**: New Zealand
- **Brands compared**: 7
- **Month measured**: Sep 2026
- **Highest Share of Search**: Lenovo, 43%

## Which brand is most popular in search among external monitor brands in New Zealand?

- In September 2026, Lenovo was the most searched among external monitor brands in New Zealand, with an estimated 13.2K branded searches, 43% of all searches for the seven we track.
- HP is in 2nd place, 13.7 percentage points behind at 29.3%.
- Across the 12 months ending September 2026, HP’s share of searches among external monitor brands in New Zealand increased from 28.4% to 29.3%.
- Across the 12 months ending September 2026, ASUS’s share of searches among external monitor brands in New Zealand decreased from 24.1% to 23%.
- Across the 12 months ending September 2026, Lenovo’s share of searches among external monitor brands in New Zealand peaked at 45.7% in December 2025 and was lowest at 40.5% in May 2026.
- Across the 12 months ending September 2026, HP’s share of searches among external monitor brands in New Zealand peaked at 29.3% in September 2026 and was lowest at 24.4% in December 2025.
- Across the 12 months ending September 2026, ASUS’s share of searches among external monitor brands in New Zealand peaked at 26.4% in March 2026 and was lowest at 23% in September 2026.
- Across the 12 months ending September 2026, AOC’s share of searches among external monitor brands in New Zealand peaked at 6.2% in July 2026 and was lowest at 3% in November 2025.
- Across the 12 months ending September 2026, Lenovo, AOC, LG, BenQ and Dell held steady: their share of searches among external monitor brands in New Zealand each moved less than 0.5 percentage points.

## Top external monitor brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, ASUS and AOC appeared every time. Dell was recommended most often, coming first in three out of four answers. LG was second, and ASUS was third. Lenovo, which ranked first in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Dell | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| LG | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| ASUS | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| AOC | 4th | 3 of 3 | 1 of 1 | 4 of 4 |
| BenQ | 5th | 2 of 3 | 0 of 1 | 2 of 4 |
| Lenovo | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| HP | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about external monitor brands

- Asked ChatGPT "Which external monitor brand should I buy in New Zealand?": 1. Dell, 2. LG, 3. ASUS, 4. AOC
- Asked ChatGPT "What are the best external monitor brands in New Zealand?": 1. Dell, 2. LG, 3. ASUS, 4. BenQ, 5. AOC
- Asked ChatGPT "What's the best external monitor brand in New Zealand for a home office?": 1. Dell, 2. LG, 3. BenQ, 4. AOC, 5. ASUS
- Searched Google, AI Overview "best monitor": 1. ASUS, 2. AOC

Not named in any answer: Lenovo and HP.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Lenovo vs HP: compare search popularity](/demand/nz/compare/hp-vs-lenovo): 43% against 29.3% Share of Search.
- [Lenovo vs ASUS: compare search popularity](/demand/nz/compare/asus-vs-lenovo): 43% against 23% Share of Search.
- [Lenovo vs AOC: compare search popularity](/demand/nz/compare/aoc-vs-lenovo): 43% against 3.3% Share of Search.
- [HP vs ASUS: compare search popularity](/demand/nz/compare/asus-vs-hp): 29.3% against 23% Share of Search.
- [HP vs AOC: compare search popularity](/demand/nz/compare/aoc-vs-hp): 29.3% against 3.3% Share of Search.
- [ASUS vs AOC: compare search popularity](/demand/nz/compare/aoc-vs-asus): 23% against 3.3% Share of Search.

## How did search popularity change for New Zealand external monitor brands in September 2026?

- In September 2026, HP gained share of searches among external monitor brands in New Zealand, from 26.9% to 29.3%.
- In September 2026, Lenovo gained share of searches among external monitor brands in New Zealand, from 42.4% to 43%.
- In September 2026, ASUS lost share of searches among external monitor brands in New Zealand, from 24.7% to 23%.
- In September 2026, AOC lost share of searches among external monitor brands in New Zealand, from 4.2% to 3.3%.
- Estimated monthly branded searches for Dell in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Lenovo | 43% | 13.2K | 0.0% | Lenovo |
| 2 | HP | 29.3% | 9K | +7.1% | HP |
| 3 | ASUS | 23% | 7.1K | -7.9% | ASUS |
| 4 | AOC | 3.3% | 1K | -23.1% | AOC |
| 5 | LG | 0.91% | 280 | -15.2% | LG |
| 6 | BenQ | 0.55% | 170 | -34.6% | BenQ |
| 7 | Dell | 0% | 0 | — | Dell |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Lenovo | 12.4K | 42.5% | 1 |
| Oct 2025 | HP | 8.3K | 28.4% | 2 |
| Oct 2025 | ASUS | 7K | 24.1% | 3 |
| Oct 2025 | AOC | 1K | 3.4% | 4 |
| Oct 2025 | LG | 280 | 0.96% | 5 |
| Oct 2025 | BenQ | 170 | 0.58% | 6 |
| Oct 2025 | Dell | 10 | 0.03% | 7 |
| Nov 2025 | Lenovo | 15.2K | 45% | 1 |
| Nov 2025 | HP | 8.8K | 26.1% | 2 |
| Nov 2025 | ASUS | 8.3K | 24.4% | 3 |
| Nov 2025 | AOC | 1K | 3% | 4 |
| Nov 2025 | LG | 360 | 1.1% | 5 |
| Nov 2025 | BenQ | 170 | 0.5% | 6 |
| Nov 2025 | Dell | 0 | 0% | 7 |
| Dec 2025 | Lenovo | 13.2K | 45.7% | 1 |
| Dec 2025 | ASUS | 7.2K | 24.9% | 2 |
| Dec 2025 | HP | 7K | 24.4% | 3 |
| Dec 2025 | AOC | 1K | 3.5% | 4 |
| Dec 2025 | LG | 290 | 1% | 5 |
| Dec 2025 | BenQ | 170 | 0.59% | 6 |
| Dec 2025 | Dell | 0 | 0% | 7 |
| Jan 2026 | Lenovo | 15.2K | 45.2% | 1 |
| Jan 2026 | HP | 8.7K | 25.9% | 2 |
| Jan 2026 | ASUS | 8K | 23.7% | 3 |
| Jan 2026 | AOC | 1.3K | 3.9% | 4 |
| Jan 2026 | LG | 280 | 0.83% | 5 |
| Jan 2026 | BenQ | 170 | 0.51% | 6 |
| Jan 2026 | Dell | 10 | 0.03% | 7 |
| Feb 2026 | Lenovo | 12.7K | 42.8% | 1 |
| Feb 2026 | HP | 7.9K | 26.8% | 2 |
| Feb 2026 | ASUS | 7.7K | 25.9% | 3 |
| Feb 2026 | AOC | 880 | 3% | 4 |
| Feb 2026 | LG | 240 | 0.81% | 5 |
| Feb 2026 | BenQ | 210 | 0.71% | 6 |
| Feb 2026 | Dell | 10 | 0.03% | 7 |
| Mar 2026 | Lenovo | 13.5K | 42.1% | 1 |
| Mar 2026 | HP | 8.6K | 26.9% | 2 |
| Mar 2026 | ASUS | 8.5K | 26.4% | 3 |
| Mar 2026 | AOC | 1K | 3.1% | 4 |
| Mar 2026 | LG | 290 | 0.9% | 5 |
| Mar 2026 | BenQ | 170 | 0.53% | 6 |
| Mar 2026 | Dell | 10 | 0.03% | 7 |
| Apr 2026 | Lenovo | 11.6K | 43.2% | 1 |
| Apr 2026 | HP | 7.1K | 26.3% | 2 |
| Apr 2026 | ASUS | 6.6K | 24.6% | 3 |
| Apr 2026 | AOC | 1K | 3.7% | 4 |
| Apr 2026 | LG | 370 | 1.4% | 5 |
| Apr 2026 | BenQ | 210 | 0.78% | 6 |
| Apr 2026 | Dell | 0 | 0% | 7 |
| May 2026 | Lenovo | 11.6K | 40.5% | 1 |
| May 2026 | HP | 8.1K | 28% | 2 |
| May 2026 | ASUS | 7.5K | 26.2% | 3 |
| May 2026 | AOC | 1K | 3.5% | 4 |
| May 2026 | LG | 300 | 1% | 5 |
| May 2026 | BenQ | 210 | 0.73% | 6 |
| May 2026 | Dell | 0 | 0% | 7 |
| Jun 2026 | Lenovo | 13.1K | 43.3% | 1 |
| Jun 2026 | HP | 8.1K | 26.9% | 2 |
| Jun 2026 | ASUS | 7.4K | 24.4% | 3 |
| Jun 2026 | AOC | 1K | 3.3% | 4 |
| Jun 2026 | LG | 370 | 1.2% | 5 |
| Jun 2026 | BenQ | 260 | 0.86% | 6 |
| Jun 2026 | Dell | 10 | 0.03% | 7 |
| Jul 2026 | Lenovo | 12.6K | 41.2% | 1 |
| Jul 2026 | HP | 8K | 26.3% | 2 |
| Jul 2026 | ASUS | 7.4K | 24.2% | 3 |
| Jul 2026 | AOC | 1.9K | 6.2% | 4 |
| Jul 2026 | LG | 330 | 1.1% | 5 |
| Jul 2026 | BenQ | 320 | 1% | 6 |
| Jul 2026 | Dell | 10 | 0.03% | 7 |
| Aug 2026 | Lenovo | 13.2K | 42.4% | 1 |
| Aug 2026 | HP | 8.4K | 26.9% | 2 |
| Aug 2026 | ASUS | 7.7K | 24.7% | 3 |
| Aug 2026 | AOC | 1.3K | 4.2% | 4 |
| Aug 2026 | LG | 330 | 1.1% | 5 |
| Aug 2026 | BenQ | 260 | 0.83% | 6 |
| Aug 2026 | Dell | 0 | 0% | 7 |
| Sep 2026 | Lenovo | 13.2K | 43% | 1 |
| Sep 2026 | HP | 9K | 29.3% | 2 |
| Sep 2026 | ASUS | 7.1K | 23% | 3 |
| Sep 2026 | AOC | 1K | 3.3% | 4 |
| Sep 2026 | LG | 280 | 0.91% | 5 |
| Sep 2026 | BenQ | 170 | 0.55% | 6 |
| Sep 2026 | Dell | 0 | 0% | 7 |

## What is being compared

- **AOC**: Measured on the search term “aoc monitor”.
- **ASUS**: Measured on the search terms “asus”, “asus chrome”, “asus monitor”, “asus proart”, “asus rog”, “asus tuf”, “asus vivo”, “asus vivobook 14”, “asus vivobook 15”, “asus zenbook” and “asus zenbook 14”, summed into one figure.
- **BenQ**: Measured on the search term “benq monitor”.
- **Dell**: Measured on the search term “dell external monitor”.
- **HP**: Measured on the search terms “hp”, “hp chromebook”, “hp computers”, “hp elitebook”, “hp envy”, “hp omen”, “hp paper”, “hp pavilion” and “hp victus”, summed into one figure.
- **Lenovo**: Measured on the search terms “lenovo”, “lenovo chrome”, “lenovo ideapad”, “lenovo legion”, “lenovo tab”, “lenovo thinkpad” and “lenovo yoga”, summed into one figure.
- **LG**: Measured on the search terms “lg ultragear” and “lg ultragear 27”, summed into one figure.

- [AOC](/demand/nz/brands/aoc)
- [ASUS](/demand/nz/brands/asus)
- [BenQ](/demand/nz/brands/benq)
- [Dell](/demand/nz/brands/dell)
- [HP](/demand/nz/brands/hp)
- [Lenovo](/demand/nz/brands/lenovo)
- [LG](/demand/nz/brands/lg)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among external monitor brands in New Zealand?

In September 2026, Lenovo was the most searched among external monitor brands in New Zealand, with an estimated 13.2K branded searches, 43% of all searches for the seven we track.

## Cite this page

Brandwave. "External monitor brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-external-monitor-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-external-monitor-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.