---
title: "Elevator service brands in New Zealand: Which are searched most?"
description: "Compare the elevator service brands people buy. Share of Search among Cremer Lifts, Otis, KONE, Schindler and Auckland Lifts, the elevator service brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-elevator-service-brands"
publisher: "Brandwave"
---

# Elevator service brands in New Zealand: Which are searched most?

Compare the elevator service brands people buy. Share of Search among Cremer Lifts, Otis, KONE, Schindler and Auckland Lifts, the elevator service brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Elevator service brands
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Cremer Lifts, 44.7%

## Which brand is most popular in search among elevator service brands in New Zealand?

- In September 2026, Cremer Lifts was the most searched among elevator service brands in New Zealand, with an estimated 170 branded searches, 44.7% of all searches for the five we track.
- Otis is in 2nd place, 21.1 percentage points behind at 23.7%.
- Across the 12 months ending September 2026, Cremer Lifts’ share of searches among elevator service brands in New Zealand increased from 35% to 44.7%.
- Across the 12 months ending September 2026, Otis’ share of searches among elevator service brands in New Zealand decreased from 27.5% to 23.7%.
- Across the 12 months ending September 2026, KONE’s share of searches among elevator service brands in New Zealand increased from 17.5% to 18.4%.
- Across the 12 months ending September 2026, Schindler’s share of searches among elevator service brands in New Zealand decreased from 12.5% to 10.5%.
- Across the 12 months ending September 2026, Auckland Lifts’ share of searches among elevator service brands in New Zealand decreased from 7.5% to 2.6%.
- Across the 12 months ending September 2026, Cremer Lifts’ share of searches among elevator service brands in New Zealand peaked at 51.2% in January 2026 and was lowest at 35% in October 2025.
- Across the 12 months ending September 2026, Otis’ share of searches among elevator service brands in New Zealand peaked at 35.9% in November 2025 and was lowest at 16.3% in June 2026.
- Across the 12 months ending September 2026, KONE’s share of searches among elevator service brands in New Zealand peaked at 18.4% in April 2026 and was lowest at 9.4% in December 2025.
- Across the 12 months ending September 2026, Schindler’s share of searches among elevator service brands in New Zealand peaked at 12.5% in October 2025 and was lowest at 5.1% in November 2025.
- Across the 12 months ending September 2026, Auckland Lifts’ share of searches among elevator service brands in New Zealand peaked at 7.5% in October 2025 and was lowest at 1.9% in February 2026.

## Top elevator service brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, Otis and Schindler appeared every time. Schindler was recommended most often, coming first in one out of four answers. Otis was second, and KONE was third.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Schindler | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Otis | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| KONE | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| Auckland Lifts | 4th | 1 of 3 | 1 of 1 | 2 of 4 |
| Cremer Lifts | 5th | 2 of 3 | 0 of 1 | 2 of 4 |

## Every AI answer about elevator service brands

- Asked ChatGPT "Which elevator service brand should I hire in New Zealand?": 1. KONE, 2. Otis, 3. Schindler, 4. Cremer Lifts
- Asked ChatGPT "What are the best elevator service brands in New Zealand?": 1. Otis, 2. Schindler, 3. KONE, 4. Auckland Lifts, 5. Cremer Lifts
- Asked ChatGPT "What's the best elevator service brand in New Zealand for a building?": 1. Schindler, 2. KONE, 3. Otis
- Searched Google, AI Overview "elevator service nz": 1. Auckland Lifts, 2. Schindler, 3. Otis

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Cremer Lifts vs Otis: compare search popularity](/demand/nz/compare/cremer-lifts-vs-otis): 44.7% against 23.7% Share of Search.
- [Cremer Lifts vs KONE: compare search popularity](/demand/nz/compare/cremer-lifts-vs-kone): 44.7% against 18.4% Share of Search.
- [Cremer Lifts vs Schindler: compare search popularity](/demand/nz/compare/cremer-lifts-vs-schindler): 44.7% against 10.5% Share of Search.
- [Cremer Lifts vs Auckland Lifts: compare search popularity](/demand/nz/compare/auckland-lifts-vs-cremer-lifts): 44.7% against 2.6% Share of Search.
- [Otis vs KONE: compare search popularity](/demand/nz/compare/kone-vs-otis): 23.7% against 18.4% Share of Search.
- [Otis vs Schindler: compare search popularity](/demand/nz/compare/otis-vs-schindler): 23.7% against 10.5% Share of Search.
- [Otis vs Auckland Lifts: compare search popularity](/demand/nz/compare/auckland-lifts-vs-otis): 23.7% against 2.6% Share of Search.
- [KONE vs Schindler: compare search popularity](/demand/nz/compare/kone-vs-schindler): 18.4% against 10.5% Share of Search.
- [KONE vs Auckland Lifts: compare search popularity](/demand/nz/compare/auckland-lifts-vs-kone): 18.4% against 2.6% Share of Search.
- [Schindler vs Auckland Lifts: compare search popularity](/demand/nz/compare/auckland-lifts-vs-schindler): 10.5% against 2.6% Share of Search.

## How did search popularity change for New Zealand elevator service brands in September 2026?

- In September 2026, Cremer Lifts gained share of searches among elevator service brands in New Zealand, from 42.5% to 44.7%.
- In September 2026, Otis gained share of searches among elevator service brands in New Zealand, from 22.5% to 23.7%.
- In September 2026, KONE gained share of searches among elevator service brands in New Zealand, from 17.5% to 18.4%.
- In September 2026, Auckland Lifts lost share of searches among elevator service brands in New Zealand, from 5% to 2.6%.
- In September 2026, Schindler lost share of searches among elevator service brands in New Zealand, from 12.5% to 10.5%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Cremer Lifts | 44.7% | 170 | 0.0% | Cremer Lifts |
| 2 | Otis | 23.7% | 90 | 0.0% | Otis |
| 3 | KONE | 18.4% | 70 | 0.0% | KONE |
| 4 | Schindler | 10.5% | 40 | -20.0% | Schindler |
| 5 | Auckland Lifts | 2.6% | 10 | -50.0% | Auckland Lifts |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cremer Lifts | 140 | 35% | 1 |
| Oct 2025 | Otis | 110 | 27.5% | 2 |
| Oct 2025 | KONE | 70 | 17.5% | 3 |
| Oct 2025 | Schindler | 50 | 12.5% | 4 |
| Oct 2025 | Auckland Lifts | 30 | 7.5% | 5 |
| Nov 2025 | Cremer Lifts | 140 | 35.9% | 1 |
| Nov 2025 | Otis | 140 | 35.9% | 2 |
| Nov 2025 | KONE | 70 | 17.9% | 3 |
| Nov 2025 | Auckland Lifts | 20 | 5.1% | 4 |
| Nov 2025 | Schindler | 20 | 5.1% | 5 |
| Dec 2025 | Cremer Lifts | 140 | 43.8% | 1 |
| Dec 2025 | Otis | 110 | 34.4% | 2 |
| Dec 2025 | KONE | 30 | 9.4% | 3 |
| Dec 2025 | Schindler | 30 | 9.4% | 4 |
| Dec 2025 | Auckland Lifts | 10 | 3.1% | 5 |
| Jan 2026 | Cremer Lifts | 210 | 51.2% | 1 |
| Jan 2026 | Otis | 110 | 26.8% | 2 |
| Jan 2026 | KONE | 50 | 12.2% | 3 |
| Jan 2026 | Schindler | 30 | 7.3% | 4 |
| Jan 2026 | Auckland Lifts | 10 | 2.4% | 5 |
| Feb 2026 | Cremer Lifts | 260 | 50% | 1 |
| Feb 2026 | Otis | 140 | 26.9% | 2 |
| Feb 2026 | KONE | 70 | 13.5% | 3 |
| Feb 2026 | Schindler | 40 | 7.7% | 4 |
| Feb 2026 | Auckland Lifts | 10 | 1.9% | 5 |
| Mar 2026 | Cremer Lifts | 210 | 46.7% | 1 |
| Mar 2026 | Otis | 110 | 24.4% | 2 |
| Mar 2026 | KONE | 70 | 15.6% | 3 |
| Mar 2026 | Schindler | 50 | 11.1% | 4 |
| Mar 2026 | Auckland Lifts | 10 | 2.2% | 5 |
| Apr 2026 | Cremer Lifts | 170 | 44.7% | 1 |
| Apr 2026 | Otis | 90 | 23.7% | 2 |
| Apr 2026 | KONE | 70 | 18.4% | 3 |
| Apr 2026 | Schindler | 40 | 10.5% | 4 |
| Apr 2026 | Auckland Lifts | 10 | 2.6% | 5 |
| May 2026 | Cremer Lifts | 210 | 48.8% | 1 |
| May 2026 | Otis | 90 | 20.9% | 2 |
| May 2026 | KONE | 70 | 16.3% | 3 |
| May 2026 | Schindler | 50 | 11.6% | 4 |
| May 2026 | Auckland Lifts | 10 | 2.3% | 5 |
| Jun 2026 | Cremer Lifts | 210 | 48.8% | 1 |
| Jun 2026 | KONE | 70 | 16.3% | 2 |
| Jun 2026 | Otis | 70 | 16.3% | 3 |
| Jun 2026 | Schindler | 50 | 11.6% | 4 |
| Jun 2026 | Auckland Lifts | 30 | 7% | 5 |
| Jul 2026 | Cremer Lifts | 170 | 45.9% | 1 |
| Jul 2026 | Otis | 90 | 24.3% | 2 |
| Jul 2026 | KONE | 50 | 13.5% | 3 |
| Jul 2026 | Schindler | 40 | 10.8% | 4 |
| Jul 2026 | Auckland Lifts | 20 | 5.4% | 5 |
| Aug 2026 | Cremer Lifts | 170 | 42.5% | 1 |
| Aug 2026 | Otis | 90 | 22.5% | 2 |
| Aug 2026 | KONE | 70 | 17.5% | 3 |
| Aug 2026 | Schindler | 50 | 12.5% | 4 |
| Aug 2026 | Auckland Lifts | 20 | 5% | 5 |
| Sep 2026 | Cremer Lifts | 170 | 44.7% | 1 |
| Sep 2026 | Otis | 90 | 23.7% | 2 |
| Sep 2026 | KONE | 70 | 18.4% | 3 |
| Sep 2026 | Schindler | 40 | 10.5% | 4 |
| Sep 2026 | Auckland Lifts | 10 | 2.6% | 5 |

## What is being compared

- **Auckland Lifts**: Measured on the search term “auckland lifts”.
- **Cremer Lifts**: Measured on the search term “cremer lifts”.
- **KONE**: Measured on the search term “kone nz”.
- **Otis**: Measured on the search term “otis nz”.
- **Schindler**: Measured on the search term “schindler nz”.

- [Auckland Lifts](/demand/nz/brands/auckland-lifts)
- [Cremer Lifts](/demand/nz/brands/cremer-lifts)
- [KONE](/demand/nz/brands/kone)
- [Otis](/demand/nz/brands/otis)
- [Schindler](/demand/nz/brands/schindler)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among elevator service brands in New Zealand?

In September 2026, Cremer Lifts was the most searched among elevator service brands in New Zealand, with an estimated 170 branded searches, 44.7% of all searches for the five we track.

## Cite this page

Brandwave. "Elevator service brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-elevator-service-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-elevator-service-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.