---
title: "Braun vs Omron: Which is searched more in New Zealand?"
description: "Is Braun or Omron more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ear thermometer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-ear-thermometer-brands/compare/braun-vs-omron-healthcare"
publisher: "Brandwave"
---

# Braun vs Omron: Which is searched more in New Zealand?

Is Braun or Omron more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ear thermometer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Braun and Omron
- **Competitive set**: Ear thermometer brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Braun Share of Search**: 23.6%
- **Omron Share of Search**: 53.6%

## Is Braun or Omron more popular in search?

- In September 2026, Omron had more branded searches than Braun among ear thermometer brands in New Zealand. Omron had about 590 branded searches, while Braun had 260. Omron made up 53.6% of all ear thermometer brand searches we track, and Braun accounted for 23.6%.
- Omron was ahead of Braun in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Braun’s share of searches among ear thermometer brands in New Zealand moved from 17.5% to 23.6%, and its estimated monthly branded searches moved from 170 to 260.
- Across the 12 months ending September 2026, Omron’s share of searches among ear thermometer brands in New Zealand moved from 60.8% to 53.6%, and its estimated monthly branded searches held steady at 590.

## Top ear thermometer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Braun appeared in all five answers. Omron was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Braun was listed before Omron in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Braun | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Omron | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Beurer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about ear thermometer brands

- Asked ChatGPT "Which ear thermometer brand should I buy in New Zealand?": 1. Braun, 2. Omron
- Asked ChatGPT "What are the best ear thermometer brands in New Zealand?": 1. Braun, 2. Omron
- Asked ChatGPT "What's the best ear thermometer brand in New Zealand for a baby?": 1. Braun, 2. Omron
- Searched Google, AI Overview "ear thermometer nz": 1. Braun
- Searched Google, AI Overview "digital ear thermometer": 1. Braun

Not named in any answer: Beurer.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand ear thermometer brands in September 2026?

- Omron’s share of searches among ear thermometer brands in New Zealand has lost ground for 3 months in a row, from 68.6% to 53.6% in September 2026.
- Estimated monthly branded searches for Braun in New Zealand rose 52.9% over 12 measured months, from 170 to 260 in September 2026.

## Month by month

| Month | Braun estimated searches | Braun Share of Search | Braun rank | Omron estimated searches | Omron Share of Search | Omron rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 170 | 17.5% | 3 | 590 | 60.8% | 1 |
| Nov 2025 | 140 | 16.3% | 3 | 480 | 55.8% | 1 |
| Dec 2025 | 90 | 10.6% | 3 | 480 | 56.5% | 1 |
| Jan 2026 | 90 | 9.8% | 3 | 590 | 64.1% | 1 |
| Feb 2026 | 90 | 11.3% | 3 | 480 | 60% | 1 |
| Mar 2026 | 110 | 11.7% | 3 | 590 | 62.8% | 1 |
| Apr 2026 | 90 | 9.9% | 3 | 590 | 64.8% | 1 |
| May 2026 | 140 | 14.4% | 3 | 590 | 60.8% | 1 |
| Jun 2026 | 140 | 13.3% | 3 | 720 | 68.6% | 1 |
| Jul 2026 | 170 | 14.5% | 3 | 720 | 61.5% | 1 |
| Aug 2026 | 320 | 23.9% | 2 | 720 | 53.7% | 1 |
| Sep 2026 | 260 | 23.6% | 2 | 590 | 53.6% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Braun’s and Omron’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Braun**: Measured on the search term “braun ear thermometer”.
- **Omron**: Measured on the search term “omron”.

- [Braun profile](/demand/nz/brands/braun)
- [Omron profile](/demand/nz/brands/omron-healthcare)
- [All ear thermometer brands in New Zealand](/demand/nz/categories/nz-ear-thermometer-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Braun or Omron more popular in search?

In September 2026, Omron had more branded searches than Braun among ear thermometer brands in New Zealand. Omron had about 590 branded searches, while Braun had 260. Omron made up 53.6% of all ear thermometer brand searches we track, and Braun accounted for 23.6%.

## Cite this page

Brandwave. "Braun vs Omron: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-ear-thermometer-brands/compare/braun-vs-omron-healthcare

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-ear-thermometer-brands/compare/braun-vs-omron-healthcare. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
