--- title: "Adecco vs OneStaff: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Adecco or OneStaff? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-dunedin-recruitment-agencies/compare/adecco-vs-onestaff" publisher: "Brandwave" --- # Adecco vs OneStaff: Which is more popular by branded search in New Zealand? Which is more popular in search, Adecco or OneStaff? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Adecco and OneStaff - **Competitive set**: Dunedin recruitment agencies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Adecco Share of Search**: 30.3% - **OneStaff Share of Search**: 46.4% ## Which is more popular in search, Adecco or OneStaff? - In August 2026, OneStaff had more branded searches than Adecco among dunedin recruitment agencies in New Zealand. OneStaff was estimated to have 10.1K branded searches compared to Adecco’s 6.6K, and held a 46.4% Share of Search versus Adecco’s 30.3%. - OneStaff was ahead of Adecco in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Adecco’s estimated Share of Search among dunedin recruitment agencies in New Zealand moved from 26.6% to 30.3%, and its estimated monthly branded searches moved from 6.4K to 6.6K. - Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among dunedin recruitment agencies in New Zealand moved from 49.9% to 46.4%, and its estimated monthly branded searches moved from 11.9K to 10.1K. ## How did search popularity change for New Zealand dunedin recruitment agencies in August 2026? - In August 2026, OneStaff gained estimated Share of Search among dunedin recruitment agencies in New Zealand, from 45.6% to 46.4%. - In August 2026, Adecco lost estimated Share of Search among dunedin recruitment agencies in New Zealand, from 30.9% to 30.3%. ## Month by month | Month | Adecco estimated searches | Adecco Share of Search | Adecco rank | OneStaff estimated searches | OneStaff Share of Search | OneStaff rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6.4K | 26.6% | 2 | 11.9K | 49.9% | 1 | | Nov 2025 | 6.4K | 26.5% | 2 | 11.8K | 48.6% | 1 | | Dec 2025 | 5.4K | 28.2% | 2 | 9.2K | 48.1% | 1 | | Jan 2026 | 7K | 28.2% | 2 | 11.6K | 46.7% | 1 | | Feb 2026 | 6.5K | 27.3% | 2 | 11.7K | 49.4% | 1 | | Mar 2026 | 7.8K | 29.8% | 2 | 11.6K | 44.6% | 1 | | Apr 2026 | 6.4K | 28.6% | 2 | 9.8K | 43.8% | 1 | | May 2026 | 7K | 28.2% | 2 | 11.8K | 47.8% | 1 | | Jun 2026 | 7K | 28.3% | 2 | 11.9K | 48.4% | 1 | | Jul 2026 | 7K | 30.9% | 2 | 10.3K | 45.6% | 1 | | Aug 2026 | 6.6K | 30.3% | 2 | 10.1K | 46.4% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Adecco’s and OneStaff’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Adecco**: Measured on the search terms “adecco”, “adecco accounting”, “adecco accounting jobs”, “adecco co nz”, “adecco dunedin”, “adecco employment”, “adecco employment agency”, “adecco employment services”, “adecco hastings”, “adecco jobs”, “adecco labour hire”, “adecco marketing”, “adecco marketing jobs”, “adecco near me”, “adecco near me jobs”, “adecco nelson”, “adecco new plymouth”, “adecco new zealand”, “adecco nz”, “adecco nz jobs”, “adecco online”, “adecco online jobs”, “adecco palmerston north”, “adecco personnel ltd”, “adecco positions”, “adecco property management”, “adecco recruitment”, “adecco recruitment agency”, “adecco recruitment nz”, “adecco temp agency”, “adecco wanganui”, “adecco whangarei”, “adecco work agency”, “staffing adecco” and “the adecco”, summed into one figure. - **OneStaff**: Measured on the search terms “one staff”, “one staff agency”, “one staff new plymouth”, “one staff nz”, “one staff queenstown”, “one staff recruitment”, “one staff rotorua”, “OneStaff”, “onestaff agency”, “onestaff auckland”, “onestaff christchurch”, “onestaff co nz”, “onestaff dunedin”, “onestaff hamilton”, “onestaff hastings”, “onestaff hawkes bay”, “onestaff invercargill”, “onestaff jobs”, “onestaff new plymouth”, “onestaff new zealand”, “onestaff nz”, “onestaff palmerston north”, “onestaff palmerston north jobs”, “onestaff queenstown”, “onestaff recruitment”, “onestaff rotorua”, “onestaff tauranga”, “onestaff wellington” and “onestaff.co.nz”, summed into one figure. - [Adecco profile](/demand/nz/brands/adecco) - [OneStaff profile](/demand/nz/brands/onestaff) - [All dunedin recruitment agencies in New Zealand](/demand/nz/categories/nz-dunedin-recruitment-agencies): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Adecco or OneStaff? In August 2026, OneStaff had more branded searches than Adecco among dunedin recruitment agencies in New Zealand. OneStaff was estimated to have 10.1K branded searches compared to Adecco’s 6.6K, and held a 46.4% Share of Search versus Adecco’s 30.3%. ## Cite this page Brandwave. "Adecco vs OneStaff: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-dunedin-recruitment-agencies/compare/adecco-vs-onestaff This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-dunedin-recruitment-agencies/compare/adecco-vs-onestaff. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.