---
title: "Doorbell camera brands in New Zealand: Which are searched most?"
description: "Compare the doorbell camera brands people buy. Share of Search among Eufy, Arlo, Ring, Google Nest and ADT, the doorbell camera brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-doorbell-camera-brands"
publisher: "Brandwave"
---

# Doorbell camera brands in New Zealand: Which are searched most?

Compare the doorbell camera brands people buy. Share of Search among Eufy, Arlo, Ring, Google Nest and ADT, the doorbell camera brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Doorbell camera brands
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Eufy, 58.6%

## Which brand is most popular in search among doorbell camera brands in New Zealand?

- In September 2026, Eufy was the most searched among doorbell camera brands in New Zealand, with an estimated 8.4K branded searches, 58.6% of all searches for the five we track.
- Arlo is in 2nd place, 31 percentage points behind at 27.6%.
- Across the 12 months ending September 2026, Eufy’s share of searches among doorbell camera brands in New Zealand increased from 49.8% to 58.6%.
- Across the 12 months ending September 2026, Arlo’s share of searches among doorbell camera brands in New Zealand decreased from 34.8% to 27.6%.
- Across the 12 months ending September 2026, Ring’s share of searches among doorbell camera brands in New Zealand decreased from 13.9% to 13.2%.
- Across the 12 months ending September 2026, Google Nest’s share of searches among doorbell camera brands in New Zealand decreased from 1.4% to 0.63%.
- Across the 12 months ending September 2026, Arlo’s share of searches among doorbell camera brands in New Zealand peaked at 36.2% in February 2026 and was lowest at 27.6% in September 2026.
- Across the 12 months ending September 2026, Ring’s share of searches among doorbell camera brands in New Zealand peaked at 16.3% in May 2026 and was lowest at 10.7% in November 2025.
- Across the 12 months ending September 2026, ADT held steady: its share of searches among doorbell camera brands in New Zealand moved less than 0.5 percentage points.

## Top doorbell camera brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Ring appeared every time. Eufy was recommended most often, coming first in three out of four answers that gave a list. Google Nest was second, and Ring was third. ADT, which ranked fifth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Eufy | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Google Nest | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Ring | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Arlo | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| ADT | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about doorbell camera brands

- Asked ChatGPT "Which doorbell camera brand should I buy in New Zealand?": 1. Eufy, 2. Ring, 3. Google Nest
- Asked ChatGPT "What are the best doorbell camera brands in New Zealand?": 1. Eufy, 2. Ring, 3. Google Nest, 4. Arlo
- Asked ChatGPT "What's the best doorbell camera brand in New Zealand for front door security?": 1. Eufy, 2. Google Nest, 3. Ring
- Searched Google, AI Overview "best doorbell camera": 1. Google Nest, 2. Eufy, 3. Arlo, 4. Ring
- Searched Google, AI Overview "video doorbell nz": 1. Ring

Not named in any answer: ADT.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Eufy vs Arlo: compare search popularity](/demand/nz/compare/arlo-vs-eufy): 58.6% against 27.6% Share of Search.
- [Eufy vs Ring: compare search popularity](/demand/nz/compare/eufy-vs-ring-security): 58.6% against 13.2% Share of Search.
- [Arlo vs Ring: compare search popularity](/demand/nz/compare/arlo-vs-ring-security): 27.6% against 13.2% Share of Search.

## How did search popularity change for New Zealand doorbell camera brands in September 2026?

- In September 2026, Eufy gained share of searches among doorbell camera brands in New Zealand, from 55.6% to 58.6%.
- In September 2026, Ring gained share of searches among doorbell camera brands in New Zealand, from 12.3% to 13.2%.
- In September 2026, Arlo lost share of searches among doorbell camera brands in New Zealand, from 30.9% to 27.6%.
- In September 2026, Google Nest lost share of searches among doorbell camera brands in New Zealand, from 1.2% to 0.63%.
- Estimated monthly branded searches for ADT in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Eufy | 58.6% | 8.4K | +16.8% | Anker |
| 2 | Arlo | 27.6% | 4K | -1.0% | Arlo |
| 3 | Ring | 13.2% | 1.9K | +18.8% | Amazon |
| 4 | Google Nest | 0.63% | 90 | -40.0% | Google |
| 5 | ADT | 0% | 0 | -100.0% | ADT |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Eufy | 6.8K | 49.8% | 1 |
| Oct 2025 | Arlo | 4.8K | 34.8% | 2 |
| Oct 2025 | Ring | 1.9K | 13.9% | 3 |
| Oct 2025 | Google Nest | 190 | 1.4% | 4 |
| Oct 2025 | ADT | 10 | 0.07% | 5 |
| Nov 2025 | Eufy | 8.4K | 56.7% | 1 |
| Nov 2025 | Arlo | 4.7K | 31.6% | 2 |
| Nov 2025 | Ring | 1.6K | 10.7% | 3 |
| Nov 2025 | Google Nest | 150 | 1% | 4 |
| Nov 2025 | ADT | 0 | 0% | 5 |
| Dec 2025 | Eufy | 8.2K | 54.5% | 1 |
| Dec 2025 | Arlo | 4.8K | 32% | 2 |
| Dec 2025 | Ring | 1.9K | 12.6% | 3 |
| Dec 2025 | Google Nest | 120 | 0.8% | 4 |
| Dec 2025 | ADT | 10 | 0.07% | 5 |
| Jan 2026 | Eufy | 7.2K | 52.3% | 1 |
| Jan 2026 | Arlo | 4.8K | 35% | 2 |
| Jan 2026 | Ring | 1.6K | 11.7% | 3 |
| Jan 2026 | Google Nest | 130 | 0.95% | 4 |
| Jan 2026 | ADT | 10 | 0.07% | 5 |
| Feb 2026 | Eufy | 6.6K | 50.7% | 1 |
| Feb 2026 | Arlo | 4.7K | 36.2% | 2 |
| Feb 2026 | Ring | 1.6K | 12.3% | 3 |
| Feb 2026 | Google Nest | 100 | 0.77% | 4 |
| Feb 2026 | ADT | 10 | 0.08% | 5 |
| Mar 2026 | Eufy | 7.1K | 52.4% | 1 |
| Mar 2026 | Arlo | 4.7K | 35% | 2 |
| Mar 2026 | Ring | 1.6K | 11.9% | 3 |
| Mar 2026 | Google Nest | 90 | 0.67% | 4 |
| Mar 2026 | ADT | 10 | 0.07% | 5 |
| Apr 2026 | Eufy | 7.2K | 52.9% | 1 |
| Apr 2026 | Arlo | 4.7K | 34.5% | 2 |
| Apr 2026 | Ring | 1.6K | 11.7% | 3 |
| Apr 2026 | Google Nest | 120 | 0.88% | 4 |
| Apr 2026 | ADT | 10 | 0.07% | 5 |
| May 2026 | Eufy | 7.5K | 50.7% | 1 |
| May 2026 | Arlo | 4.7K | 32% | 2 |
| May 2026 | Ring | 2.4K | 16.3% | 3 |
| May 2026 | Google Nest | 140 | 0.95% | 4 |
| May 2026 | ADT | 0 | 0% | 5 |
| Jun 2026 | Eufy | 7.3K | 51.4% | 1 |
| Jun 2026 | Arlo | 4.8K | 33.8% | 2 |
| Jun 2026 | Ring | 1.9K | 13.4% | 3 |
| Jun 2026 | Google Nest | 200 | 1.4% | 4 |
| Jun 2026 | ADT | 0 | 0% | 5 |
| Jul 2026 | Eufy | 7.5K | 55% | 1 |
| Jul 2026 | Arlo | 4K | 29.6% | 2 |
| Jul 2026 | Ring | 1.9K | 14% | 3 |
| Jul 2026 | Google Nest | 190 | 1.4% | 4 |
| Jul 2026 | ADT | 10 | 0.07% | 5 |
| Aug 2026 | Eufy | 7.2K | 55.6% | 1 |
| Aug 2026 | Arlo | 4K | 30.9% | 2 |
| Aug 2026 | Ring | 1.6K | 12.3% | 3 |
| Aug 2026 | Google Nest | 150 | 1.2% | 4 |
| Aug 2026 | ADT | 10 | 0.08% | 5 |
| Sep 2026 | Eufy | 8.4K | 58.6% | 1 |
| Sep 2026 | Arlo | 4K | 27.6% | 2 |
| Sep 2026 | Ring | 1.9K | 13.2% | 3 |
| Sep 2026 | Google Nest | 90 | 0.63% | 4 |
| Sep 2026 | ADT | 0 | 0% | 5 |

## What is being compared

- **ADT**: Measured on the search term “adt doorbell camera”.
- **Arlo**: Measured on the search terms “arlo”, “arlo apps”, “arlo mounts” and “arlo security”, summed into one figure.
- **Eufy**: Measured on the search terms “eufy”, “eufy baby monitor”, “eufy door lock”, “eufy homebase3”, “eufy robovac”, “eufy security” and “eufy solar panel”, summed into one figure.
- **Google Nest**: Measured on the search terms “google nest doorbell” and “nest doorbell”, summed into one figure.
- **Ring**: Measured on the search term “ring doorbell”.

- [ADT](/demand/nz/brands/adt)
- [Arlo](/demand/nz/brands/arlo)
- [Eufy](/demand/nz/brands/eufy)
- [Google Nest](/demand/nz/brands/google-nest)
- [Ring](/demand/nz/brands/ring-security)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among doorbell camera brands in New Zealand?

In September 2026, Eufy was the most searched among doorbell camera brands in New Zealand, with an estimated 8.4K branded searches, 58.6% of all searches for the five we track.

## Cite this page

Brandwave. "Doorbell camera brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-doorbell-camera-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-doorbell-camera-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.