---
title: "Domain and hosting providers in New Zealand: Which brands are most popular in search?"
description: "Compare the companies New Zealand businesses register domains and host websites with. Share of Search among GoDaddy, Crazy Domains, Freeparking, 1st Domains, Hostinger, Umbrellar, Voyager, SiteGround and Bluehost, the domain and hosting providers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-domain-and-hosting-providers"
publisher: "Brandwave"
---

# Domain and hosting providers in New Zealand: Which brands are most popular in search?

Compare the companies New Zealand businesses register domains and host websites with. Share of Search among GoDaddy, Crazy Domains, Freeparking, 1st Domains, Hostinger, Umbrellar, Voyager, SiteGround and Bluehost, the domain and hosting providers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Domain and hosting providers
- **Market**: New Zealand
- **Brands compared**: 9
- **Month measured**: Aug 2026
- **Highest Share of Search**: GoDaddy, 27.8%

## Which brand is most popular in search among domain and hosting providers in New Zealand?

- In August 2026, GoDaddy was the most searched among domain and hosting providers in New Zealand, with an estimated 12K branded searches and 27.8% estimated Share of Search within this set.
- Crazy Domains is in 2nd place, 6.6 percentage points behind at 21.2% Share of Search.
- Across the 11 months ending August 2026, GoDaddy’s estimated Share of Search among domain and hosting providers in New Zealand increased from 24.5% to 27.8%.
- Across the 11 months ending August 2026, Crazy Domains’ estimated Share of Search among domain and hosting providers in New Zealand increased from 19.4% to 21.2%.
- Across the 11 months ending August 2026, Freeparking’s estimated Share of Search among domain and hosting providers in New Zealand decreased from 24.1% to 16.4%.
- Across the 11 months ending August 2026, 1st Domains’ estimated Share of Search among domain and hosting providers in New Zealand increased from 11.8% to 13.1%.
- Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among domain and hosting providers in New Zealand increased from 9.4% to 10.4%.
- Across the 11 months ending August 2026, Umbrellar’s estimated Share of Search among domain and hosting providers in New Zealand decreased from 5.3% to 3.9%.
- Across the 11 months ending August 2026, Voyager’s estimated Share of Search among domain and hosting providers in New Zealand increased from 2.2% to 3.7%.
- Across the 11 months ending August 2026, GoDaddy’s estimated Share of Search among domain and hosting providers in New Zealand peaked at 29.8% in July 2026 and was lowest at 20.5% in November 2025.
- Across the 11 months ending August 2026, Crazy Domains’ estimated Share of Search among domain and hosting providers in New Zealand peaked at 22.8% in June 2026 and was lowest at 15.9% in January 2026.
- Across the 11 months ending August 2026, Freeparking’s estimated Share of Search among domain and hosting providers in New Zealand peaked at 30.3% in December 2025 and was lowest at 15.1% in July 2026.
- Across the 11 months ending August 2026, 1st Domains’ estimated Share of Search among domain and hosting providers in New Zealand peaked at 13.7% in April 2026 and was lowest at 10.4% in December 2025.
- Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among domain and hosting providers in New Zealand peaked at 11.6% in May 2026 and was lowest at 8.3% in December 2025.
- Across the 11 months ending August 2026, Umbrellar’s estimated Share of Search among domain and hosting providers in New Zealand peaked at 6.8% in December 2025 and was lowest at 2.9% in May 2026.
- Across the 11 months ending August 2026, Voyager’s estimated Share of Search among domain and hosting providers in New Zealand peaked at 3.7% in August 2026 and was lowest at 1.8% in February 2026.
- Across the 11 months ending August 2026, Crazy Domains rose from 3rd to 2nd among domain and hosting providers in New Zealand.
- Across the 11 months ending August 2026, Freeparking fell from 2nd to 3rd among domain and hosting providers in New Zealand.
- Across the 11 months ending August 2026, SiteGround and Bluehost held steady: their estimated Share of Search among domain and hosting providers in New Zealand each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [GoDaddy vs Crazy Domains: compare search popularity](/demand/nz/compare/crazy-domains-vs-godaddy): 27.8% against 21.2% Share of Search.
- [GoDaddy vs Freeparking: compare search popularity](/demand/nz/compare/freeparking-vs-godaddy): 27.8% against 16.4% Share of Search.
- [GoDaddy vs 1st Domains: compare search popularity](/demand/nz/compare/1st-domains-vs-godaddy): 27.8% against 13.1% Share of Search.
- [GoDaddy vs Hostinger: compare search popularity](/demand/nz/compare/godaddy-vs-hostinger): 27.8% against 10.4% Share of Search.
- [Crazy Domains vs Freeparking: compare search popularity](/demand/nz/compare/crazy-domains-vs-freeparking): 21.2% against 16.4% Share of Search.
- [Crazy Domains vs 1st Domains: compare search popularity](/demand/nz/compare/1st-domains-vs-crazy-domains): 21.2% against 13.1% Share of Search.
- [Crazy Domains vs Hostinger: compare search popularity](/demand/nz/compare/crazy-domains-vs-hostinger): 21.2% against 10.4% Share of Search.
- [Freeparking vs 1st Domains: compare search popularity](/demand/nz/compare/1st-domains-vs-freeparking): 16.4% against 13.1% Share of Search.
- [Freeparking vs Hostinger: compare search popularity](/demand/nz/compare/freeparking-vs-hostinger): 16.4% against 10.4% Share of Search.
- [1st Domains vs Hostinger: compare search popularity](/demand/nz/compare/1st-domains-vs-hostinger): 13.1% against 10.4% Share of Search.

## How did search popularity change for New Zealand domain and hosting providers in August 2026?

- In August 2026, Freeparking gained estimated Share of Search among domain and hosting providers in New Zealand, from 15.1% to 16.4%.
- In August 2026, Voyager gained estimated Share of Search among domain and hosting providers in New Zealand, from 3.1% to 3.7%.
- In August 2026, Umbrellar gained estimated Share of Search among domain and hosting providers in New Zealand, from 3.2% to 3.9%.
- In August 2026, GoDaddy lost estimated Share of Search among domain and hosting providers in New Zealand, from 29.8% to 27.8%.
- Estimated monthly branded searches for Bluehost in New Zealand fell 17.2% over 11 measured months, from 640 to 530 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | GoDaddy | 27.8% | 12K | -6.1% | GoDaddy |
| 2 | Crazy Domains | 21.2% | 9.1K | 0.0% | Crazy Domains |
| 3 | Freeparking | 16.4% | 7K | +8.6% | Freeparking |
| 4 | 1st Domains | 13.1% | 5.6K | +0.5% | 1st Domains |
| 5 | Hostinger | 10.4% | 4.5K | -3.9% | Hostinger |
| 6 | Umbrellar | 3.9% | 1.7K | +21.6% | Umbrellar |
| 7 | Voyager | 3.7% | 1.6K | +22.9% | Voyager |
| 8 | SiteGround | 2.2% | 950 | 0.0% | SiteGround |
| 9 | Bluehost | 1.2% | 530 | 0.0% | Bluehost |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | GoDaddy | 11.6K | 24.5% | 1 |
| Oct 2025 | Freeparking | 11.4K | 24.1% | 2 |
| Oct 2025 | Crazy Domains | 9.2K | 19.4% | 3 |
| Oct 2025 | 1st Domains | 5.6K | 11.8% | 4 |
| Oct 2025 | Hostinger | 4.5K | 9.4% | 5 |
| Oct 2025 | Umbrellar | 2.5K | 5.3% | 6 |
| Oct 2025 | Voyager | 1K | 2.2% | 7 |
| Oct 2025 | SiteGround | 930 | 2% | 8 |
| Oct 2025 | Bluehost | 640 | 1.4% | 9 |
| Nov 2025 | Freeparking | 12.9K | 27.2% | 1 |
| Nov 2025 | GoDaddy | 9.7K | 20.5% | 2 |
| Nov 2025 | Crazy Domains | 9.2K | 19.3% | 3 |
| Nov 2025 | 1st Domains | 5.6K | 11.8% | 4 |
| Nov 2025 | Hostinger | 4.5K | 9.5% | 5 |
| Nov 2025 | Umbrellar | 3K | 6.3% | 6 |
| Nov 2025 | Voyager | 1K | 2.1% | 7 |
| Nov 2025 | SiteGround | 930 | 2% | 8 |
| Nov 2025 | Bluehost | 640 | 1.4% | 9 |
| Dec 2025 | Freeparking | 13.2K | 30.3% | 1 |
| Dec 2025 | GoDaddy | 9.3K | 21.5% | 2 |
| Dec 2025 | Crazy Domains | 7.5K | 17.1% | 3 |
| Dec 2025 | 1st Domains | 4.5K | 10.4% | 4 |
| Dec 2025 | Hostinger | 3.6K | 8.3% | 5 |
| Dec 2025 | Umbrellar | 3K | 6.8% | 6 |
| Dec 2025 | Voyager | 1K | 2.3% | 7 |
| Dec 2025 | SiteGround | 780 | 1.8% | 8 |
| Dec 2025 | Bluehost | 630 | 1.4% | 9 |
| Jan 2026 | Freeparking | 15.1K | 30.1% | 1 |
| Jan 2026 | GoDaddy | 11.6K | 23.1% | 2 |
| Jan 2026 | Crazy Domains | 8K | 15.9% | 3 |
| Jan 2026 | 1st Domains | 5.6K | 11.2% | 4 |
| Jan 2026 | Hostinger | 4.3K | 8.6% | 5 |
| Jan 2026 | Umbrellar | 3K | 5.9% | 6 |
| Jan 2026 | Voyager | 1K | 2% | 7 |
| Jan 2026 | SiteGround | 930 | 1.9% | 8 |
| Jan 2026 | Bluehost | 640 | 1.3% | 9 |
| Feb 2026 | Freeparking | 14.4K | 28.5% | 1 |
| Feb 2026 | GoDaddy | 11.9K | 23.6% | 2 |
| Feb 2026 | Crazy Domains | 9.3K | 18.3% | 3 |
| Feb 2026 | 1st Domains | 5.7K | 11.2% | 4 |
| Feb 2026 | Hostinger | 4.4K | 8.8% | 5 |
| Feb 2026 | Umbrellar | 2.5K | 4.9% | 6 |
| Feb 2026 | SiteGround | 950 | 1.9% | 7 |
| Feb 2026 | Voyager | 890 | 1.8% | 8 |
| Feb 2026 | Bluehost | 530 | 1% | 9 |
| Mar 2026 | Freeparking | 12.7K | 23.9% | 1 |
| Mar 2026 | GoDaddy | 12.2K | 22.9% | 2 |
| Mar 2026 | Crazy Domains | 10.8K | 20.3% | 3 |
| Mar 2026 | 1st Domains | 6.8K | 12.8% | 4 |
| Mar 2026 | Hostinger | 5.4K | 10.2% | 5 |
| Mar 2026 | Umbrellar | 2.5K | 4.8% | 6 |
| Mar 2026 | SiteGround | 1.1K | 2% | 7 |
| Mar 2026 | Voyager | 1K | 1.9% | 8 |
| Mar 2026 | Bluehost | 650 | 1.2% | 9 |
| Apr 2026 | GoDaddy | 11.9K | 23.9% | 1 |
| Apr 2026 | Freeparking | 11K | 22.1% | 2 |
| Apr 2026 | Crazy Domains | 9.2K | 18.5% | 3 |
| Apr 2026 | 1st Domains | 6.8K | 13.7% | 4 |
| Apr 2026 | Hostinger | 5.4K | 10.8% | 5 |
| Apr 2026 | Umbrellar | 3K | 6% | 6 |
| Apr 2026 | Voyager | 1K | 2% | 7 |
| Apr 2026 | SiteGround | 950 | 1.9% | 8 |
| Apr 2026 | Bluehost | 540 | 1.1% | 9 |
| May 2026 | GoDaddy | 12.8K | 26.3% | 1 |
| May 2026 | Crazy Domains | 10.7K | 21.9% | 2 |
| May 2026 | Freeparking | 9.6K | 19.8% | 3 |
| May 2026 | Hostinger | 5.6K | 11.6% | 4 |
| May 2026 | 1st Domains | 5.6K | 11.5% | 5 |
| May 2026 | Umbrellar | 1.4K | 2.9% | 6 |
| May 2026 | Voyager | 1.3K | 2.7% | 7 |
| May 2026 | SiteGround | 980 | 2% | 8 |
| May 2026 | Bluehost | 650 | 1.3% | 9 |
| Jun 2026 | GoDaddy | 13K | 27.7% | 1 |
| Jun 2026 | Crazy Domains | 10.7K | 22.8% | 2 |
| Jun 2026 | Freeparking | 7.3K | 15.7% | 3 |
| Jun 2026 | 1st Domains | 5.6K | 12% | 4 |
| Jun 2026 | Hostinger | 4.8K | 10.2% | 5 |
| Jun 2026 | Umbrellar | 2.5K | 5.3% | 6 |
| Jun 2026 | Voyager | 1.3K | 2.8% | 7 |
| Jun 2026 | SiteGround | 950 | 2% | 8 |
| Jun 2026 | Bluehost | 630 | 1.3% | 9 |
| Jul 2026 | GoDaddy | 12.8K | 29.8% | 1 |
| Jul 2026 | Crazy Domains | 9.1K | 21.3% | 2 |
| Jul 2026 | Freeparking | 6.5K | 15.1% | 3 |
| Jul 2026 | 1st Domains | 5.6K | 13.1% | 4 |
| Jul 2026 | Hostinger | 4.7K | 10.9% | 5 |
| Jul 2026 | Umbrellar | 1.4K | 3.2% | 6 |
| Jul 2026 | Voyager | 1.3K | 3.1% | 7 |
| Jul 2026 | SiteGround | 950 | 2.2% | 8 |
| Jul 2026 | Bluehost | 530 | 1.2% | 9 |
| Aug 2026 | GoDaddy | 12K | 27.8% | 1 |
| Aug 2026 | Crazy Domains | 9.1K | 21.2% | 2 |
| Aug 2026 | Freeparking | 7K | 16.4% | 3 |
| Aug 2026 | 1st Domains | 5.6K | 13.1% | 4 |
| Aug 2026 | Hostinger | 4.5K | 10.4% | 5 |
| Aug 2026 | Umbrellar | 1.7K | 3.9% | 6 |
| Aug 2026 | Voyager | 1.6K | 3.7% | 7 |
| Aug 2026 | SiteGround | 950 | 2.2% | 8 |
| Aug 2026 | Bluehost | 530 | 1.2% | 9 |
| Sep 2026 | 1st Domains | — | — | — |
| Sep 2026 | Bluehost | — | — | — |
| Sep 2026 | Crazy Domains | — | — | — |
| Sep 2026 | Freeparking | — | — | — |
| Sep 2026 | GoDaddy | — | — | — |
| Sep 2026 | Hostinger | — | — | — |
| Sep 2026 | SiteGround | — | — | — |
| Sep 2026 | Umbrellar | — | — | — |
| Sep 2026 | Voyager | — | — | — |

## What is being compared

- **1st Domains**: Measured on the search terms “1st domains”, “1st domains hosting”, “1st domains nz”, “1stdomains”, “1stdomains nz” and “www 1stdomains”, summed into one figure.
- **Bluehost**: Measured on the search terms “bluehost”, “bluehost com”, “bluehost domain”, “bluehost hosting”, “bluehost nz” and “bluehost web hosting”, summed into one figure.
- **Crazy Domains**: Measured on the search terms “crazy domains”, “crazy domains email”, “crazy domains hosting”, “crazy domains near me”, “crazy domains nz”, “crazydomains”, “crazydomains au”, “crazydomains co nz”, “crazydomains hosting”, “crazydomains nz” and “crazydomains web hosting”, summed into one figure.
- **Freeparking**: Measured on the search terms “freeparking”, “freeparking co nz”, “freeparking domain”, “freeparking email”, “freeparking hosting”, “freeparking limited”, “freeparking near me”, “freeparking new zealand”, “freeparking nz”, “mailx freeparking” and “mailx freeparking co nz”, summed into one figure.
- **GoDaddy**: Measured on the search terms “godaddy”, “godaddy domain”, “godaddy domain and email”, “godaddy domain checker”, “godaddy domain names”, “godaddy domain registrar”, “godaddy domain registration”, “godaddy email”, “godaddy find domain”, “godaddy hosting”, “godaddy india”, “godaddy near me”, “godaddy nz”, “godaddy online”, “godaddy page builder”, “godaddy templates”, “godaddy web hosting”, “godaddy website” and “transfer domain name to godaddy”, summed into one figure.
- **Hostinger**: Measured on the search terms “hosting hostinger”, “hostinger”, “hostinger com”, “hostinger domain”, “hostinger near me”, “hostinger new zealand”, “hostinger nz”, “hostinger plans”, “hostinger pricing”, “hostinger site builder”, “hostinger templates” and “hostinger webmail1”, summed into one figure.
- **SiteGround**: Measured on the search terms “siteground”, “siteground com”, “siteground hosting” and “siteground nz”, summed into one figure.
- **Umbrellar**: Measured on the search terms “umbrellar”, “umbrellar com”, “umbrellar nz”, “umbrellar online” and “umbrellar web hosting”, summed into one figure.
- **Voyager**: Measured on the search terms “voyager hosting” and “voyager internet”, summed into one figure.

- [1st Domains](/demand/nz/brands/1st-domains)
- [Bluehost](/demand/nz/brands/bluehost)
- [Crazy Domains](/demand/nz/brands/crazy-domains)
- [Freeparking](/demand/nz/brands/freeparking)
- [GoDaddy](/demand/nz/brands/godaddy)
- [Hostinger](/demand/nz/brands/hostinger)
- [SiteGround](/demand/nz/brands/siteground)
- [Umbrellar](/demand/nz/brands/umbrellar)
- [Voyager](/demand/nz/brands/voyager)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among domain and hosting providers in New Zealand?

In August 2026, GoDaddy was the most searched among domain and hosting providers in New Zealand, with an estimated 12K branded searches and 27.8% estimated Share of Search within this set.

## Cite this page

Brandwave. "Domain and hosting providers in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-domain-and-hosting-providers

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-domain-and-hosting-providers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
