---
title: "Corporate card platforms in New Zealand: Which are searched most?"
description: "Compare services and tools used to issue and manage business payment cards. Share of Search among Airwallex, Wise, Brex, Pleo, Ramp, Spendesk and Weel, the corporate card platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-corporate-card-platforms"
publisher: "Brandwave"
---

# Corporate card platforms in New Zealand: Which are searched most?

Compare services and tools used to issue and manage business payment cards. Share of Search among Airwallex, Wise, Brex, Pleo, Ramp, Spendesk and Weel, the corporate card platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Corporate card platforms
- **Market**: New Zealand
- **Brands compared**: 7
- **Month measured**: Sep 2026
- **Highest Share of Search**: Airwallex, 88.9%

## Which brand is most popular in search among corporate card platforms in New Zealand?

- In September 2026, Airwallex was the most searched among corporate card platforms in New Zealand, with an estimated 2.4K branded searches, 88.9% of all searches for the seven we track.
- Wise is in 2nd place, 83.7 percentage points behind at 5.2%.
- Across the 12 months ending September 2026, Airwallex’s share of searches among corporate card platforms in New Zealand increased from 88.4% to 88.9%.
- Across the 12 months ending September 2026, Wise’s share of searches among corporate card platforms in New Zealand increased from 2.3% to 5.2%.
- Across the 12 months ending September 2026, Brex’s share of searches among corporate card platforms in New Zealand decreased from 5.1% to 3.3%.
- Across the 12 months ending September 2026, Pleo’s share of searches among corporate card platforms in New Zealand decreased from 1.9% to 1.1%.
- Across the 12 months ending September 2026, Ramp’s share of searches among corporate card platforms in New Zealand decreased from 1.4% to 0.74%.
- Across the 12 months ending September 2026, Airwallex’s share of searches among corporate card platforms in New Zealand peaked at 92.1% in December 2025 and was lowest at 84.1% in January 2026.
- Across the 12 months ending September 2026, Wise’s share of searches among corporate card platforms in New Zealand peaked at 6.2% in July 2026 and was lowest at 2.3% in October 2025.
- Across the 12 months ending September 2026, Brex’s share of searches among corporate card platforms in New Zealand peaked at 7.5% in January 2026 and was lowest at 2.9% in December 2025.
- Across the 12 months ending September 2026, Pleo’s share of searches among corporate card platforms in New Zealand peaked at 1.9% in October 2025 and was lowest at 0.62% in June 2026.
- Across the 12 months ending September 2026, Wise rose from 3rd to 2nd among corporate card platforms in New Zealand.
- Across the 12 months ending September 2026, Brex fell from 2nd to 3rd among corporate card platforms in New Zealand.
- Across the 12 months ending September 2026, Spendesk and Weel held steady: their share of searches among corporate card platforms in New Zealand each moved less than 0.5 percentage points.

## Top corporate card platforms in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Airwallex was mentioned most often, in four of the five answers. Airwallex was recommended most often, coming first in all three answers that gave a list. Wise was second, and Pleo was third. Brex, which ranked third in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Airwallex | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Wise | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Pleo | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Weel | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Spendesk | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Brex | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ramp | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about corporate card platforms

- Asked ChatGPT "Which corporate card platform should I use in New Zealand?": 1. Airwallex, 2. Wise, 3. Pleo, 4. Spendesk, 5. Weel
- Asked ChatGPT "What are the best corporate card platforms in New Zealand?": 1. Airwallex, 2. Wise, 3. Pleo
- Asked ChatGPT "What's the best corporate card platform in New Zealand for business expense control?": 1. Airwallex, 2. Weel, 3. Wise
- Searched Google, AI Overview "business card management software": named none of the brands we track
- Searched Google, AI Overview "virtual corporate cards": 1. Airwallex

Not named in any answer: Brex and Ramp.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Airwallex vs Wise: compare search popularity](/demand/nz/compare/airwallex-vs-wise): 88.9% against 5.2% Share of Search.
- [Airwallex vs Brex: compare search popularity](/demand/nz/compare/airwallex-vs-brex): 88.9% against 3.3% Share of Search.
- [Wise vs Brex: compare search popularity](/demand/nz/compare/brex-vs-wise): 5.2% against 3.3% Share of Search.

## How did search popularity change for New Zealand corporate card platforms in September 2026?

- In September 2026, Brex lost share of searches among corporate card platforms in New Zealand, from 4.1% to 3.3%.
- Estimated monthly branded searches for Wise in New Zealand rose 180% over 12 measured months, from 50 to 140 in September 2026.
- Estimated monthly branded searches for Airwallex in New Zealand rose 26.3% over 12 measured months, from 1.9K to 2.4K in September 2026.
- Estimated monthly branded searches for Ramp in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in September 2026.
- Estimated monthly branded searches for Pleo in New Zealand fell 25% over 12 measured months, from 40 to 30 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Airwallex | 88.9% | 2.4K | 0.0% | Airwallex |
| 2 | Wise | 5.2% | 140 | 0.0% | Wise Forex Limited |
| 3 | Brex | 3.3% | 90 | -18.2% | Brex |
| 4 | Pleo | 1.1% | 30 | +50.0% | Pleo |
| 5 | Ramp | 0.74% | 20 | 0.0% | Ramp |
| 6 | Spendesk | 0.37% | 10 | 0.0% | Spendesk |
| 7 | Weel | 0.37% | 10 | 0.0% | Weel |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Airwallex | 1.9K | 88.4% | 1 |
| Oct 2025 | Brex | 110 | 5.1% | 2 |
| Oct 2025 | Wise | 50 | 2.3% | 3 |
| Oct 2025 | Pleo | 40 | 1.9% | 4 |
| Oct 2025 | Ramp | 30 | 1.4% | 5 |
| Oct 2025 | Spendesk | 10 | 0.47% | 6 |
| Oct 2025 | Weel | 10 | 0.47% | 7 |
| Nov 2025 | Airwallex | 1.9K | 86% | 1 |
| Nov 2025 | Brex | 140 | 6.3% | 2 |
| Nov 2025 | Wise | 90 | 4.1% | 3 |
| Nov 2025 | Pleo | 40 | 1.8% | 4 |
| Nov 2025 | Ramp | 20 | 0.9% | 5 |
| Nov 2025 | Spendesk | 10 | 0.45% | 6 |
| Nov 2025 | Weel | 10 | 0.45% | 7 |
| Dec 2025 | Airwallex | 2.9K | 92.1% | 1 |
| Dec 2025 | Brex | 90 | 2.9% | 2 |
| Dec 2025 | Wise | 90 | 2.9% | 3 |
| Dec 2025 | Pleo | 30 | 0.95% | 4 |
| Dec 2025 | Ramp | 20 | 0.63% | 5 |
| Dec 2025 | Spendesk | 10 | 0.32% | 6 |
| Dec 2025 | Weel | 10 | 0.32% | 7 |
| Jan 2026 | Airwallex | 1.9K | 84.1% | 1 |
| Jan 2026 | Brex | 170 | 7.5% | 2 |
| Jan 2026 | Wise | 110 | 4.9% | 3 |
| Jan 2026 | Pleo | 40 | 1.8% | 4 |
| Jan 2026 | Ramp | 20 | 0.88% | 5 |
| Jan 2026 | Spendesk | 10 | 0.44% | 6 |
| Jan 2026 | Weel | 10 | 0.44% | 7 |
| Feb 2026 | Airwallex | 1.9K | 85.2% | 1 |
| Feb 2026 | Brex | 140 | 6.3% | 2 |
| Feb 2026 | Wise | 110 | 4.9% | 3 |
| Feb 2026 | Pleo | 40 | 1.8% | 4 |
| Feb 2026 | Ramp | 20 | 0.9% | 5 |
| Feb 2026 | Spendesk | 10 | 0.45% | 6 |
| Feb 2026 | Weel | 10 | 0.45% | 7 |
| Mar 2026 | Airwallex | 2.9K | 89% | 1 |
| Mar 2026 | Brex | 140 | 4.3% | 2 |
| Mar 2026 | Wise | 140 | 4.3% | 3 |
| Mar 2026 | Pleo | 40 | 1.2% | 4 |
| Mar 2026 | Ramp | 20 | 0.61% | 5 |
| Mar 2026 | Spendesk | 10 | 0.31% | 6 |
| Mar 2026 | Weel | 10 | 0.31% | 7 |
| Apr 2026 | Airwallex | 2.4K | 89.2% | 1 |
| Apr 2026 | Brex | 110 | 4.1% | 2 |
| Apr 2026 | Wise | 110 | 4.1% | 3 |
| Apr 2026 | Pleo | 30 | 1.1% | 4 |
| Apr 2026 | Ramp | 20 | 0.74% | 5 |
| Apr 2026 | Spendesk | 10 | 0.37% | 6 |
| Apr 2026 | Weel | 10 | 0.37% | 7 |
| May 2026 | Airwallex | 2.4K | 86% | 1 |
| May 2026 | Wise | 170 | 6.1% | 2 |
| May 2026 | Brex | 140 | 5% | 3 |
| May 2026 | Pleo | 30 | 1.1% | 4 |
| May 2026 | Ramp | 30 | 1.1% | 5 |
| May 2026 | Spendesk | 10 | 0.36% | 6 |
| May 2026 | Weel | 10 | 0.36% | 7 |
| Jun 2026 | Airwallex | 2.9K | 89.5% | 1 |
| Jun 2026 | Wise | 170 | 5.2% | 2 |
| Jun 2026 | Brex | 110 | 3.4% | 3 |
| Jun 2026 | Pleo | 20 | 0.62% | 4 |
| Jun 2026 | Ramp | 20 | 0.62% | 5 |
| Jun 2026 | Spendesk | 10 | 0.31% | 6 |
| Jun 2026 | Weel | 10 | 0.31% | 7 |
| Jul 2026 | Airwallex | 2.4K | 87.9% | 1 |
| Jul 2026 | Wise | 170 | 6.2% | 2 |
| Jul 2026 | Brex | 90 | 3.3% | 3 |
| Jul 2026 | Pleo | 30 | 1.1% | 4 |
| Jul 2026 | Ramp | 20 | 0.73% | 5 |
| Jul 2026 | Spendesk | 10 | 0.37% | 6 |
| Jul 2026 | Weel | 10 | 0.37% | 7 |
| Aug 2026 | Airwallex | 2.4K | 88.6% | 1 |
| Aug 2026 | Wise | 140 | 5.2% | 2 |
| Aug 2026 | Brex | 110 | 4.1% | 3 |
| Aug 2026 | Pleo | 20 | 0.74% | 4 |
| Aug 2026 | Ramp | 20 | 0.74% | 5 |
| Aug 2026 | Spendesk | 10 | 0.37% | 6 |
| Aug 2026 | Weel | 10 | 0.37% | 7 |
| Sep 2026 | Airwallex | 2.4K | 88.9% | 1 |
| Sep 2026 | Wise | 140 | 5.2% | 2 |
| Sep 2026 | Brex | 90 | 3.3% | 3 |
| Sep 2026 | Pleo | 30 | 1.1% | 4 |
| Sep 2026 | Ramp | 20 | 0.74% | 5 |
| Sep 2026 | Spendesk | 10 | 0.37% | 6 |
| Sep 2026 | Weel | 10 | 0.37% | 7 |

## What is being compared

- **Airwallex**: Measured on the search term “airwallex”.
- **Brex**: Measured on the search term “brex”.
- **Pleo**: Measured on the search term “pleo”.
- **Ramp**: Measured on the search terms “ramp card” and “ramp expense management”, summed into one figure.
- **Spendesk**: Measured on the search term “spendesk”.
- **Weel**: Measured on the search term “weel card”.
- **Wise**: Measured on the search term “wise business”.

- [Airwallex](/demand/nz/brands/airwallex)
- [Brex](/demand/nz/brands/brex)
- [Pleo](/demand/nz/brands/pleo)
- [Ramp](/demand/nz/brands/ramp)
- [Spendesk](/demand/nz/brands/spendesk)
- [Weel](/demand/nz/brands/weel)
- [Wise](/demand/nz/brands/wise)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among corporate card platforms in New Zealand?

In September 2026, Airwallex was the most searched among corporate card platforms in New Zealand, with an estimated 2.4K branded searches, 88.9% of all searches for the seven we track.

## Cite this page

Brandwave. "Corporate card platforms in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-corporate-card-platforms

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-corporate-card-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.