---
title: "Contractor management platforms in New Zealand: Which are searched most?"
description: "Compare services and tools used to onboard and manage independent contractors. Share of Search among SiteWise, Rapid Global, Deel, IMPAC, SiteConnect, Ontop, HealthSafe SecurePass, Remote, Worksome and Worksuite, the contractor management platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-contractor-management-platforms"
publisher: "Brandwave"
---

# Contractor management platforms in New Zealand: Which are searched most?

Compare services and tools used to onboard and manage independent contractors. Share of Search among SiteWise, Rapid Global, Deel, IMPAC, SiteConnect, Ontop, HealthSafe SecurePass, Remote, Worksome and Worksuite, the contractor management platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Contractor management platforms
- **Market**: New Zealand
- **Brands compared**: 10
- **Month measured**: Sep 2026
- **Highest Share of Search**: SiteWise, 57.7%

## Which brand is most popular in search among contractor management platforms in New Zealand?

- In September 2026, SiteWise was the most searched among contractor management platforms in New Zealand, with an estimated 3.6K branded searches, 57.7% of all searches for the ten we track.
- Rapid Global is in 2nd place, 43.6 percentage points behind at 14.1%.
- Across the 12 months ending September 2026, SiteWise’s share of searches among contractor management platforms in New Zealand decreased from 60.4% to 57.7%.
- Across the 12 months ending September 2026, Rapid Global’s share of searches among contractor management platforms in New Zealand increased from 12.1% to 14.1%.
- Across the 12 months ending September 2026, Deel’s share of searches among contractor management platforms in New Zealand increased from 9.9% to 11.5%.
- Across the 12 months ending September 2026, HealthSafe SecurePass’ share of searches among contractor management platforms in New Zealand decreased from 2.2% to 1.6%.
- Across the 12 months ending September 2026, SiteWise’s share of searches among contractor management platforms in New Zealand peaked at 60.4% in October 2025 and was lowest at 52.9% in January 2026.
- Across the 12 months ending September 2026, Rapid Global’s share of searches among contractor management platforms in New Zealand peaked at 16.5% in July 2026 and was lowest at 11.9% in February 2026.
- Across the 12 months ending September 2026, Deel’s share of searches among contractor management platforms in New Zealand peaked at 16.4% in December 2025 and was lowest at 9.7% in July 2026.
- Across the 12 months ending September 2026, IMPAC’s share of searches among contractor management platforms in New Zealand peaked at 7.5% in August 2026 and was lowest at 5.3% in February 2026.
- Across the 12 months ending September 2026, SiteConnect’s share of searches among contractor management platforms in New Zealand peaked at 8.6% in January 2026 and was lowest at 6% in May 2026.
- Across the 12 months ending September 2026, Ontop’s share of searches among contractor management platforms in New Zealand peaked at 1.8% in September 2026 and was lowest at 0.66% in July 2026.
- Across the 12 months ending September 2026, HealthSafe SecurePass’ share of searches among contractor management platforms in New Zealand peaked at 2.2% in October 2025 and was lowest at 1.2% in July 2026.
- Across the 12 months ending September 2026, Ontop rose from 7th to 6th among contractor management platforms in New Zealand.
- Across the 12 months ending September 2026, HealthSafe SecurePass fell from 6th to 7th among contractor management platforms in New Zealand.
- Across the 12 months ending September 2026, IMPAC, SiteConnect, Remote, Worksome and Worksuite held steady: their share of searches among contractor management platforms in New Zealand each moved less than 0.5 percentage points.

## Top contractor management platforms in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, HealthSafe SecurePass and Remote were mentioned most often, in three of the five answers. IMPAC was recommended most often, coming first in one out of four answers that gave a list. SiteConnect was second, and Deel was third. Ontop, which ranked sixth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| IMPAC | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| SiteConnect | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Deel | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Remote | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| SiteWise | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Rapid Global | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| Worksuite | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| HealthSafe SecurePass | 8th | 2 of 3 | 1 of 2 | 3 of 5 |
| Ontop | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Worksome | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about contractor management platforms

- Asked ChatGPT "Which contractor management platform should I use in New Zealand?": 1. SiteConnect, 2. IMPAC, 3. Rapid Global, 4. HealthSafe SecurePass, 5. SiteWise
- Asked ChatGPT "What are the best contractor management platforms in New Zealand?": 1. IMPAC, 2. SiteWise, 3. SiteConnect, 4. HealthSafe SecurePass, 5. Rapid Global, 6. Deel, 7. Remote
- Asked ChatGPT "What's the best contractor management platform in New Zealand for independent contractors?": 1. Deel, 2. Remote
- Searched Google, AI Overview "contractor management software": 1. HealthSafe SecurePass
- Searched Google, AI Overview "freelancer management software": 1. Worksuite, 2. Remote

Not named in any answer: Ontop and Worksome.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [SiteWise vs Rapid Global: compare search popularity](/demand/nz/compare/rapid-global-vs-sitewise): 57.7% against 14.1% Share of Search.
- [SiteWise vs Deel: compare search popularity](/demand/nz/compare/deel-vs-sitewise): 57.7% against 11.5% Share of Search.
- [SiteWise vs IMPAC: compare search popularity](/demand/nz/compare/impac-vs-sitewise): 57.7% against 6.3% Share of Search.
- [SiteWise vs SiteConnect: compare search popularity](/demand/nz/compare/siteconnect-vs-sitewise): 57.7% against 6.3% Share of Search.
- [Rapid Global vs Deel: compare search popularity](/demand/nz/compare/deel-vs-rapid-global): 14.1% against 11.5% Share of Search.
- [Rapid Global vs IMPAC: compare search popularity](/demand/nz/compare/impac-vs-rapid-global): 14.1% against 6.3% Share of Search.
- [Rapid Global vs SiteConnect: compare search popularity](/demand/nz/compare/rapid-global-vs-siteconnect): 14.1% against 6.3% Share of Search.
- [Deel vs IMPAC: compare search popularity](/demand/nz/compare/deel-vs-impac): 11.5% against 6.3% Share of Search.
- [Deel vs SiteConnect: compare search popularity](/demand/nz/compare/deel-vs-siteconnect): 11.5% against 6.3% Share of Search.
- [IMPAC vs SiteConnect: compare search popularity](/demand/nz/compare/impac-vs-siteconnect): 6.3% Share of Search each.

## How did search popularity change for New Zealand contractor management platforms in September 2026?

- In September 2026, Ontop overtook HealthSafe SecurePass to rank 6th among contractor management platforms in New Zealand, with 1.8% of the searches.
- In September 2026, SiteWise gained share of searches among contractor management platforms in New Zealand, from 56.3% to 57.7%.
- In September 2026, Rapid Global lost share of searches among contractor management platforms in New Zealand, from 15.6% to 14.1%.
- In September 2026, IMPAC lost share of searches among contractor management platforms in New Zealand, from 7.5% to 6.3%.
- Estimated monthly branded searches for Deel in New Zealand rose 22% over 12 measured months, from 590 to 720 in September 2026.
- Estimated monthly branded searches for HealthSafe SecurePass in New Zealand fell 23.1% over 12 measured months, from 130 to 100 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | SiteWise | 57.7% | 3.6K | 0.0% | SiteWise |
| 2 | Rapid Global | 14.1% | 880 | -12.0% | Rapid Global |
| 3 | Deel | 11.5% | 720 | 0.0% | Deel |
| 4 | IMPAC | 6.3% | 390 | -18.8% | IMPAC |
| 5 | SiteConnect | 6.3% | 390 | 0.0% | SiteConnect |
| 6 | Ontop | 1.8% | 110 | +57.1% | Ontop |
| 7 | HealthSafe SecurePass | 1.6% | 100 | +25.0% | HealthSafe SecurePass |
| 8 | Remote | 0.48% | 30 | 0.0% | Remote |
| 9 | Worksome | 0.16% | 10 | 0.0% | Worksome |
| 10 | Worksuite | 0.16% | 10 | 0.0% | Worksuite |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | SiteWise | 3.6K | 60.4% | 1 |
| Oct 2025 | Rapid Global | 720 | 12.1% | 2 |
| Oct 2025 | Deel | 590 | 9.9% | 3 |
| Oct 2025 | IMPAC | 390 | 6.5% | 4 |
| Oct 2025 | SiteConnect | 390 | 6.5% | 5 |
| Oct 2025 | HealthSafe SecurePass | 130 | 2.2% | 6 |
| Oct 2025 | Ontop | 90 | 1.5% | 7 |
| Oct 2025 | Remote | 30 | 0.5% | 8 |
| Oct 2025 | Worksome | 10 | 0.17% | 9 |
| Oct 2025 | Worksuite | 10 | 0.17% | 10 |
| Nov 2025 | SiteWise | 3.6K | 60% | 1 |
| Nov 2025 | Deel | 720 | 12% | 2 |
| Nov 2025 | Rapid Global | 720 | 12% | 3 |
| Nov 2025 | IMPAC | 390 | 6.5% | 4 |
| Nov 2025 | SiteConnect | 390 | 6.5% | 5 |
| Nov 2025 | HealthSafe SecurePass | 80 | 1.3% | 6 |
| Nov 2025 | Ontop | 50 | 0.83% | 7 |
| Nov 2025 | Remote | 30 | 0.5% | 8 |
| Nov 2025 | Worksome | 10 | 0.17% | 9 |
| Nov 2025 | Worksuite | 10 | 0.17% | 10 |
| Dec 2025 | SiteWise | 1.9K | 52.9% | 1 |
| Dec 2025 | Deel | 590 | 16.4% | 2 |
| Dec 2025 | Rapid Global | 480 | 13.4% | 3 |
| Dec 2025 | SiteConnect | 260 | 7.2% | 4 |
| Dec 2025 | IMPAC | 210 | 5.8% | 5 |
| Dec 2025 | HealthSafe SecurePass | 50 | 1.4% | 6 |
| Dec 2025 | Ontop | 50 | 1.4% | 7 |
| Dec 2025 | Remote | 30 | 0.84% | 8 |
| Dec 2025 | Worksome | 10 | 0.28% | 9 |
| Dec 2025 | Worksuite | 10 | 0.28% | 10 |
| Jan 2026 | SiteWise | 2.4K | 52.9% | 1 |
| Jan 2026 | Deel | 720 | 15.9% | 2 |
| Jan 2026 | Rapid Global | 590 | 13% | 3 |
| Jan 2026 | SiteConnect | 390 | 8.6% | 4 |
| Jan 2026 | IMPAC | 260 | 5.7% | 5 |
| Jan 2026 | HealthSafe SecurePass | 80 | 1.8% | 6 |
| Jan 2026 | Ontop | 50 | 1.1% | 7 |
| Jan 2026 | Remote | 30 | 0.66% | 8 |
| Jan 2026 | Worksome | 10 | 0.22% | 9 |
| Jan 2026 | Worksuite | 10 | 0.22% | 10 |
| Feb 2026 | SiteWise | 2.9K | 58.6% | 1 |
| Feb 2026 | Deel | 590 | 11.9% | 2 |
| Feb 2026 | Rapid Global | 590 | 11.9% | 3 |
| Feb 2026 | SiteConnect | 390 | 7.9% | 4 |
| Feb 2026 | IMPAC | 260 | 5.3% | 5 |
| Feb 2026 | HealthSafe SecurePass | 90 | 1.8% | 6 |
| Feb 2026 | Ontop | 70 | 1.4% | 7 |
| Feb 2026 | Remote | 40 | 0.81% | 8 |
| Feb 2026 | Worksome | 10 | 0.2% | 9 |
| Feb 2026 | Worksuite | 10 | 0.2% | 10 |
| Mar 2026 | SiteWise | 3.6K | 57.2% | 1 |
| Mar 2026 | Rapid Global | 880 | 14% | 2 |
| Mar 2026 | Deel | 720 | 11.4% | 3 |
| Mar 2026 | SiteConnect | 480 | 7.6% | 4 |
| Mar 2026 | IMPAC | 390 | 6.2% | 5 |
| Mar 2026 | HealthSafe SecurePass | 100 | 1.6% | 6 |
| Mar 2026 | Ontop | 70 | 1.1% | 7 |
| Mar 2026 | Remote | 30 | 0.48% | 8 |
| Mar 2026 | Worksome | 10 | 0.16% | 9 |
| Mar 2026 | Worksuite | 10 | 0.16% | 10 |
| Apr 2026 | SiteWise | 2.9K | 56.3% | 1 |
| Apr 2026 | Rapid Global | 720 | 14% | 2 |
| Apr 2026 | Deel | 590 | 11.5% | 3 |
| Apr 2026 | SiteConnect | 390 | 7.6% | 4 |
| Apr 2026 | IMPAC | 320 | 6.2% | 5 |
| Apr 2026 | Ontop | 90 | 1.7% | 6 |
| Apr 2026 | HealthSafe SecurePass | 80 | 1.6% | 7 |
| Apr 2026 | Remote | 40 | 0.78% | 8 |
| Apr 2026 | Worksome | 10 | 0.19% | 9 |
| Apr 2026 | Worksuite | 10 | 0.19% | 10 |
| May 2026 | SiteWise | 3.6K | 55.6% | 1 |
| May 2026 | Deel | 1K | 15.5% | 2 |
| May 2026 | Rapid Global | 880 | 13.6% | 3 |
| May 2026 | IMPAC | 390 | 6% | 4 |
| May 2026 | SiteConnect | 390 | 6% | 5 |
| May 2026 | HealthSafe SecurePass | 90 | 1.4% | 6 |
| May 2026 | Ontop | 70 | 1.1% | 7 |
| May 2026 | Remote | 30 | 0.46% | 8 |
| May 2026 | Worksome | 10 | 0.15% | 9 |
| May 2026 | Worksuite | 10 | 0.15% | 10 |
| Jun 2026 | SiteWise | 3.6K | 57.1% | 1 |
| Jun 2026 | Rapid Global | 1K | 15.9% | 2 |
| Jun 2026 | Deel | 720 | 11.4% | 3 |
| Jun 2026 | IMPAC | 390 | 6.2% | 4 |
| Jun 2026 | SiteConnect | 390 | 6.2% | 5 |
| Jun 2026 | HealthSafe SecurePass | 80 | 1.3% | 6 |
| Jun 2026 | Ontop | 70 | 1.1% | 7 |
| Jun 2026 | Remote | 30 | 0.48% | 8 |
| Jun 2026 | Worksome | 10 | 0.16% | 9 |
| Jun 2026 | Worksuite | 10 | 0.16% | 10 |
| Jul 2026 | SiteWise | 3.6K | 59.4% | 1 |
| Jul 2026 | Rapid Global | 1K | 16.5% | 2 |
| Jul 2026 | Deel | 590 | 9.7% | 3 |
| Jul 2026 | SiteConnect | 390 | 6.4% | 4 |
| Jul 2026 | IMPAC | 320 | 5.3% | 5 |
| Jul 2026 | HealthSafe SecurePass | 70 | 1.2% | 6 |
| Jul 2026 | Ontop | 40 | 0.66% | 7 |
| Jul 2026 | Remote | 30 | 0.5% | 8 |
| Jul 2026 | Worksome | 10 | 0.17% | 9 |
| Jul 2026 | Worksuite | 10 | 0.17% | 10 |
| Aug 2026 | SiteWise | 3.6K | 56.3% | 1 |
| Aug 2026 | Rapid Global | 1K | 15.6% | 2 |
| Aug 2026 | Deel | 720 | 11.3% | 3 |
| Aug 2026 | IMPAC | 480 | 7.5% | 4 |
| Aug 2026 | SiteConnect | 390 | 6.1% | 5 |
| Aug 2026 | HealthSafe SecurePass | 80 | 1.3% | 6 |
| Aug 2026 | Ontop | 70 | 1.1% | 7 |
| Aug 2026 | Remote | 30 | 0.47% | 8 |
| Aug 2026 | Worksome | 10 | 0.16% | 9 |
| Aug 2026 | Worksuite | 10 | 0.16% | 10 |
| Sep 2026 | SiteWise | 3.6K | 57.7% | 1 |
| Sep 2026 | Rapid Global | 880 | 14.1% | 2 |
| Sep 2026 | Deel | 720 | 11.5% | 3 |
| Sep 2026 | IMPAC | 390 | 6.3% | 4 |
| Sep 2026 | SiteConnect | 390 | 6.3% | 5 |
| Sep 2026 | Ontop | 110 | 1.8% | 6 |
| Sep 2026 | HealthSafe SecurePass | 100 | 1.6% | 7 |
| Sep 2026 | Remote | 30 | 0.48% | 8 |
| Sep 2026 | Worksome | 10 | 0.16% | 9 |
| Sep 2026 | Worksuite | 10 | 0.16% | 10 |

## What is being compared

- **Deel**: Measured on the search term “deel”.
- **HealthSafe SecurePass**: Measured on the search terms “healthsafe” and “securepass”, summed into one figure.
- **IMPAC**: Measured on the search term “impac prequal”.
- **Ontop**: Measured on the search term “ontop”.
- **Rapid Global**: Measured on the search term “rapid global”.
- **Remote**: Measured on the search terms “remote contractor”, “remote global” and “remote payroll”, summed into one figure.
- **SiteConnect**: Measured on the search term “siteconnect”.
- **SiteWise**: Measured on the search term “sitewise”.
- **Worksome**: Measured on the search term “worksome”.
- **Worksuite**: Measured on the search term “worksuite”.

- [Deel](/demand/nz/brands/deel)
- [HealthSafe SecurePass](/demand/nz/brands/healthsafe)
- [IMPAC](/demand/nz/brands/impac)
- [Ontop](/demand/nz/brands/ontop)
- [Rapid Global](/demand/nz/brands/rapid-global)
- [Remote](/demand/nz/brands/remote)
- [SiteConnect](/demand/nz/brands/siteconnect)
- [SiteWise](/demand/nz/brands/sitewise)
- [Worksome](/demand/nz/brands/worksome)
- [Worksuite](/demand/nz/brands/worksuite)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among contractor management platforms in New Zealand?

In September 2026, SiteWise was the most searched among contractor management platforms in New Zealand, with an estimated 3.6K branded searches, 57.7% of all searches for the ten we track.

## Cite this page

Brandwave. "Contractor management platforms in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-contractor-management-platforms

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-contractor-management-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.