---
title: "Construction companies in New Zealand: Which brands are most popular in search?"
description: "Compare the commercial construction and civil contractors building New Zealand projects. Share of Search among Fulton Hogan, Downer, Leighs Construction, Naylor Love, Fletcher Construction and Hawkins, the construction companies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-construction-companies"
publisher: "Brandwave"
---

# Construction companies in New Zealand: Which brands are most popular in search?

Compare the commercial construction and civil contractors building New Zealand projects. Share of Search among Fulton Hogan, Downer, Leighs Construction, Naylor Love, Fletcher Construction and Hawkins, the construction companies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Construction companies
- **Market**: New Zealand
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Fulton Hogan, 46.6%

## Which brand is most popular in search among construction companies in New Zealand?

- In August 2026, Fulton Hogan was the most searched among construction companies in New Zealand, with an estimated 10.4K branded searches and 46.6% estimated Share of Search within this set.
- Downer is in 2nd place, 27.8 percentage points behind at 18.7% Share of Search.
- Across the 11 months ending August 2026, Downer’s estimated Share of Search among construction companies in New Zealand increased from 17.5% to 18.7%.
- Across the 11 months ending August 2026, Leighs Construction’s estimated Share of Search among construction companies in New Zealand decreased from 18.6% to 14.6%.
- Across the 11 months ending August 2026, Naylor Love’s estimated Share of Search among construction companies in New Zealand increased from 12.1% to 13.2%.
- Across the 11 months ending August 2026, Fletcher Construction’s estimated Share of Search among construction companies in New Zealand increased from 2.7% to 4.2%.
- Across the 11 months ending August 2026, Fulton Hogan’s estimated Share of Search among construction companies in New Zealand peaked at 49.3% in November 2025 and was lowest at 39.3% in January 2026.
- Across the 11 months ending August 2026, Downer’s estimated Share of Search among construction companies in New Zealand peaked at 18.9% in June 2026 and was lowest at 14.1% in December 2025.
- Across the 11 months ending August 2026, Leighs Construction’s estimated Share of Search among construction companies in New Zealand peaked at 32.6% in December 2025 and was lowest at 14.6% in August 2026.
- Across the 11 months ending August 2026, Naylor Love’s estimated Share of Search among construction companies in New Zealand peaked at 13.2% in August 2026 and was lowest at 7.3% in January 2026.
- Across the 11 months ending August 2026, Fletcher Construction’s estimated Share of Search among construction companies in New Zealand peaked at 10.5% in January 2026 and was lowest at 2.3% in December 2025.
- Across the 11 months ending August 2026, Hawkins’ estimated Share of Search among construction companies in New Zealand peaked at 5.8% in July 2026 and was lowest at 1.9% in November 2025.
- Across the 11 months ending August 2026, Downer rose from 3rd to 2nd among construction companies in New Zealand.
- Across the 11 months ending August 2026, Leighs Construction fell from 2nd to 3rd among construction companies in New Zealand.
- Across the 11 months ending August 2026, Fulton Hogan and Hawkins held steady: their estimated Share of Search among construction companies in New Zealand each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Fulton Hogan vs Downer: compare search popularity](/demand/nz/compare/downer-vs-fulton-hogan): 46.6% against 18.7% Share of Search.
- [Fulton Hogan vs Leighs Construction: compare search popularity](/demand/nz/compare/fulton-hogan-vs-leighs-construction): 46.6% against 14.6% Share of Search.
- [Fulton Hogan vs Naylor Love: compare search popularity](/demand/nz/compare/fulton-hogan-vs-naylor-love): 46.6% against 13.2% Share of Search.
- [Fulton Hogan vs Fletcher Construction: compare search popularity](/demand/nz/compare/fletcher-construction-vs-fulton-hogan): 46.6% against 4.2% Share of Search.
- [Downer vs Leighs Construction: compare search popularity](/demand/nz/compare/downer-vs-leighs-construction): 18.7% against 14.6% Share of Search.
- [Downer vs Naylor Love: compare search popularity](/demand/nz/compare/downer-vs-naylor-love): 18.7% against 13.2% Share of Search.
- [Downer vs Fletcher Construction: compare search popularity](/demand/nz/compare/downer-vs-fletcher-construction): 18.7% against 4.2% Share of Search.
- [Leighs Construction vs Naylor Love: compare search popularity](/demand/nz/compare/leighs-construction-vs-naylor-love): 14.6% against 13.2% Share of Search.
- [Leighs Construction vs Fletcher Construction: compare search popularity](/demand/nz/compare/fletcher-construction-vs-leighs-construction): 14.6% against 4.2% Share of Search.
- [Naylor Love vs Fletcher Construction: compare search popularity](/demand/nz/compare/fletcher-construction-vs-naylor-love): 13.2% against 4.2% Share of Search.

## How did search popularity change for New Zealand construction companies in August 2026?

- In August 2026, Naylor Love gained estimated Share of Search among construction companies in New Zealand, from 10.3% to 13.2%.
- In August 2026, Downer gained estimated Share of Search among construction companies in New Zealand, from 17.2% to 18.7%.
- In August 2026, Fulton Hogan gained estimated Share of Search among construction companies in New Zealand, from 45.7% to 46.6%.
- In August 2026, Hawkins lost estimated Share of Search among construction companies in New Zealand, from 5.8% to 2.7%.
- In August 2026, Leighs Construction lost estimated Share of Search among construction companies in New Zealand, from 17% to 14.6%.
- In August 2026, Fletcher Construction rose from 6th to 5th among construction companies in New Zealand.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Fulton Hogan | 46.6% | 10.4K | +0.2% | Fulton Hogan |
| 2 | Downer | 18.7% | 4.2K | +7.2% | Downer |
| 3 | Leighs Construction | 14.6% | 3.3K | -15.8% | Leighs Construction |
| 4 | Naylor Love | 13.2% | 3K | +26.1% | Naylor Love |
| 5 | Fletcher Construction | 4.2% | 940 | +2.2% | Fletcher Construction |
| 6 | Hawkins | 2.7% | 600 | -54.2% | Hawkins |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fulton Hogan | 11.3K | 46.6% | 1 |
| Oct 2025 | Leighs Construction | 4.5K | 18.6% | 2 |
| Oct 2025 | Downer | 4.2K | 17.5% | 3 |
| Oct 2025 | Naylor Love | 2.9K | 12.1% | 4 |
| Oct 2025 | Fletcher Construction | 650 | 2.7% | 5 |
| Oct 2025 | Hawkins | 600 | 2.5% | 6 |
| Nov 2025 | Fulton Hogan | 13K | 49.3% | 1 |
| Nov 2025 | Downer | 4.7K | 17.6% | 2 |
| Nov 2025 | Leighs Construction | 4.3K | 16.5% | 3 |
| Nov 2025 | Naylor Love | 3.3K | 12.4% | 4 |
| Nov 2025 | Fletcher Construction | 630 | 2.4% | 5 |
| Nov 2025 | Hawkins | 490 | 1.9% | 6 |
| Dec 2025 | Fulton Hogan | 8.8K | 40% | 1 |
| Dec 2025 | Leighs Construction | 7.2K | 32.6% | 2 |
| Dec 2025 | Downer | 3.1K | 14.1% | 3 |
| Dec 2025 | Naylor Love | 1.9K | 8.8% | 4 |
| Dec 2025 | Fletcher Construction | 510 | 2.3% | 5 |
| Dec 2025 | Hawkins | 490 | 2.2% | 6 |
| Jan 2026 | Fulton Hogan | 11K | 39.3% | 1 |
| Jan 2026 | Leighs Construction | 7.2K | 25.8% | 2 |
| Jan 2026 | Downer | 4.2K | 14.9% | 3 |
| Jan 2026 | Fletcher Construction | 3K | 10.5% | 4 |
| Jan 2026 | Naylor Love | 2.1K | 7.3% | 5 |
| Jan 2026 | Hawkins | 600 | 2.1% | 6 |
| Feb 2026 | Fulton Hogan | 11.5K | 45.1% | 1 |
| Feb 2026 | Leighs Construction | 6.2K | 24.2% | 2 |
| Feb 2026 | Downer | 3.9K | 15.3% | 3 |
| Feb 2026 | Naylor Love | 2.6K | 10.4% | 4 |
| Feb 2026 | Fletcher Construction | 770 | 3% | 5 |
| Feb 2026 | Hawkins | 490 | 1.9% | 6 |
| Mar 2026 | Fulton Hogan | 14K | 47% | 1 |
| Mar 2026 | Leighs Construction | 6.4K | 21.4% | 2 |
| Mar 2026 | Downer | 5.4K | 18% | 3 |
| Mar 2026 | Naylor Love | 2.7K | 9% | 4 |
| Mar 2026 | Fletcher Construction | 780 | 2.6% | 5 |
| Mar 2026 | Hawkins | 600 | 2% | 6 |
| Apr 2026 | Fulton Hogan | 11.4K | 47.1% | 1 |
| Apr 2026 | Leighs Construction | 5.4K | 22.2% | 2 |
| Apr 2026 | Downer | 3.8K | 15.9% | 3 |
| Apr 2026 | Naylor Love | 2.3K | 9.7% | 4 |
| Apr 2026 | Fletcher Construction | 750 | 3.1% | 5 |
| Apr 2026 | Hawkins | 490 | 2% | 6 |
| May 2026 | Fulton Hogan | 10.6K | 44.5% | 1 |
| May 2026 | Leighs Construction | 4.6K | 19.3% | 2 |
| May 2026 | Downer | 4.2K | 17.8% | 3 |
| May 2026 | Naylor Love | 2.9K | 12.4% | 4 |
| May 2026 | Fletcher Construction | 940 | 4% | 5 |
| May 2026 | Hawkins | 490 | 2.1% | 6 |
| Jun 2026 | Fulton Hogan | 10.4K | 46.6% | 1 |
| Jun 2026 | Downer | 4.2K | 18.9% | 2 |
| Jun 2026 | Leighs Construction | 3.6K | 16.3% | 3 |
| Jun 2026 | Naylor Love | 2.7K | 12% | 4 |
| Jun 2026 | Fletcher Construction | 790 | 3.5% | 5 |
| Jun 2026 | Hawkins | 600 | 2.7% | 6 |
| Jul 2026 | Fulton Hogan | 10.4K | 45.7% | 1 |
| Jul 2026 | Downer | 3.9K | 17.2% | 2 |
| Jul 2026 | Leighs Construction | 3.9K | 17% | 3 |
| Jul 2026 | Naylor Love | 2.3K | 10.3% | 4 |
| Jul 2026 | Hawkins | 1.3K | 5.8% | 5 |
| Jul 2026 | Fletcher Construction | 920 | 4% | 6 |
| Aug 2026 | Fulton Hogan | 10.4K | 46.6% | 1 |
| Aug 2026 | Downer | 4.2K | 18.7% | 2 |
| Aug 2026 | Leighs Construction | 3.3K | 14.6% | 3 |
| Aug 2026 | Naylor Love | 3K | 13.2% | 4 |
| Aug 2026 | Fletcher Construction | 940 | 4.2% | 5 |
| Aug 2026 | Hawkins | 600 | 2.7% | 6 |
| Sep 2026 | Downer | — | — | — |
| Sep 2026 | Fletcher Construction | — | — | — |
| Sep 2026 | Fulton Hogan | — | — | — |
| Sep 2026 | Hawkins | — | — | — |
| Sep 2026 | Leighs Construction | — | — | — |
| Sep 2026 | Naylor Love | — | — | — |

## What is being compared

- **Downer**: Measured on the search terms “downer construction”, “downer contractors”, “downer new zealand”, “downer new zealand limited”, “downer nz”, “downer nz auckland”, “downer nz christchurch” and “downer nz limited”, summed into one figure.
- **Fletcher Construction**: Measured on the search terms “fletcher construction”, “fletcher construction near me”, “fletcher construction new zealand”, “fletcher construction nz”, “fletcherconstruction” and “fletcherconstruction co nz”, summed into one figure.
- **Fulton Hogan**: Measured on the search terms “fulton hogan”, “fulton hogan albany”, “fulton hogan au”, “fulton hogan central”, “fulton hogan construction”, “fulton hogan hub”, “fulton hogan ltd”, “fulton hogan near me”, “fulton hogan nz”, “fulton hogan website”, “fultonhogan”, “fultonhogan com” and “the hub fulton hogan”, summed into one figure.
- **Hawkins**: Measured on the search terms “hawkins builders” and “hawkins construction”, summed into one figure.
- **Leighs Construction**: Measured on the search terms “leighs”, “leighs construction”, “leighs construction limited” and “leighsconstruction”, summed into one figure.
- **Naylor Love**: Measured on the search terms “naylor love”, “naylor love construction”, “naylor love near me”, “naylor love new zealand”, “naylor love nz” and “naylorlove”, summed into one figure.

- [Downer](/demand/nz/brands/downer)
- [Fletcher Construction](/demand/nz/brands/fletcher-construction)
- [Fulton Hogan](/demand/nz/brands/fulton-hogan)
- [Hawkins](/demand/nz/brands/hawkins)
- [Leighs Construction](/demand/nz/brands/leighs-construction)
- [Naylor Love](/demand/nz/brands/naylor-love)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among construction companies in New Zealand?

In August 2026, Fulton Hogan was the most searched among construction companies in New Zealand, with an estimated 10.4K branded searches and 46.6% estimated Share of Search within this set.

## Cite this page

Brandwave. "Construction companies in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-construction-companies

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-construction-companies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
