---
title: "Construction chemical brands in New Zealand: Which are searched most?"
description: "Construction chemical brands for sealants, adhesives and waterproofing in New Zealand. Share of Search among Sika, Ardex, Mapei, Soudal, Bostik, Rockbond and Fosroc, the construction chemical brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-construction-chemical-brands"
publisher: "Brandwave"
---

# Construction chemical brands in New Zealand: Which are searched most?

Construction chemical brands for sealants, adhesives and waterproofing in New Zealand. Share of Search among Sika, Ardex, Mapei, Soudal, Bostik, Rockbond and Fosroc, the construction chemical brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Construction chemical brands
- **Market**: New Zealand
- **Brands compared**: 7
- **Month measured**: Sep 2026
- **Highest Share of Search**: Sika, 44.9%

## Which brand is most popular in search among construction chemical brands in New Zealand?

- In September 2026, Sika was the most searched among construction chemical brands in New Zealand, with an estimated 2K branded searches, 44.9% of all searches for the seven we track.
- Ardex is in 2nd place, 29 percentage points behind at 15.9%.
- Across the 12 months ending September 2026, Sika’s share of searches among construction chemical brands in New Zealand increased from 38.7% to 44.9%.
- Across the 12 months ending September 2026, Ardex’s share of searches among construction chemical brands in New Zealand decreased from 17.4% to 15.9%.
- Across the 12 months ending September 2026, Mapei’s share of searches among construction chemical brands in New Zealand decreased from 14.3% to 13.1%.
- Across the 12 months ending September 2026, Soudal’s share of searches among construction chemical brands in New Zealand decreased from 11.6% to 10.6%.
- Across the 12 months ending September 2026, Bostik’s share of searches among construction chemical brands in New Zealand decreased from 9.4% to 8.6%.
- Across the 12 months ending September 2026, Rockbond’s share of searches among construction chemical brands in New Zealand decreased from 5.1% to 3.8%.
- Across the 12 months ending September 2026, Sika’s share of searches among construction chemical brands in New Zealand peaked at 48.5% in December 2025 and was lowest at 38.7% in October 2025.
- Across the 12 months ending September 2026, Ardex’s share of searches among construction chemical brands in New Zealand peaked at 18% in March 2026 and was lowest at 13.5% in August 2026.
- Across the 12 months ending September 2026, Mapei’s share of searches among construction chemical brands in New Zealand peaked at 14.3% in October 2025 and was lowest at 9.8% in March 2026.
- Across the 12 months ending September 2026, Soudal’s share of searches among construction chemical brands in New Zealand peaked at 11.6% in October 2025 and was lowest at 7.9% in December 2025.
- Across the 12 months ending September 2026, Bostik’s share of searches among construction chemical brands in New Zealand peaked at 11% in August 2026 and was lowest at 7.6% in April 2026.
- Across the 12 months ending September 2026, Rockbond’s share of searches among construction chemical brands in New Zealand peaked at 5.5% in May 2026 and was lowest at 3.8% in September 2026.
- Across the 12 months ending September 2026, Fosroc’s share of searches among construction chemical brands in New Zealand peaked at 3.9% in August 2026 and was lowest at 2.5% in July 2026.
- Across the 12 months ending September 2026, Fosroc held steady: its share of searches among construction chemical brands in New Zealand moved less than 0.5 percentage points.

## Top construction chemical brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, Sika and Mapei appeared every time. Sika was recommended most often, coming first in every answer. Ardex and Mapei tied for second. Soudal, which ranked fourth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Sika | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Ardex | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| Mapei | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Fosroc | 4th | 2 of 3 | 1 of 1 | 3 of 4 |
| Rockbond | 5th | 1 of 3 | 1 of 1 | 2 of 4 |
| Bostik | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Soudal | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about construction chemical brands

- Asked ChatGPT "Which construction chemical brand should I buy in New Zealand?": 1. Sika, 2. Ardex, 3. Mapei, 4. Fosroc
- Asked ChatGPT "What are the best construction chemical brands in New Zealand?": 1. Sika, 2. Fosroc, 3. Ardex, 4. Mapei, 5. Bostik, 6. Rockbond
- Asked ChatGPT "What's the best construction chemical brand in New Zealand for waterproofing jobs?": 1. Sika, 2. Ardex, 3. Mapei
- Searched Google, AI Overview "construction chemical brands": 1. Sika, 2. Mapei, 3. Fosroc, 4. Rockbond

Not named in any answer: Soudal.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Sika vs Ardex: compare search popularity](/demand/nz/compare/ardex-vs-sika): 44.9% against 15.9% Share of Search.
- [Sika vs Mapei: compare search popularity](/demand/nz/compare/mapei-vs-sika): 44.9% against 13.1% Share of Search.
- [Sika vs Soudal: compare search popularity](/demand/nz/compare/sika-vs-soudal): 44.9% against 10.6% Share of Search.
- [Sika vs Bostik: compare search popularity](/demand/nz/compare/bostik-vs-sika): 44.9% against 8.6% Share of Search.
- [Ardex vs Mapei: compare search popularity](/demand/nz/compare/ardex-vs-mapei): 15.9% against 13.1% Share of Search.
- [Ardex vs Soudal: compare search popularity](/demand/nz/compare/ardex-vs-soudal): 15.9% against 10.6% Share of Search.
- [Ardex vs Bostik: compare search popularity](/demand/nz/compare/ardex-vs-bostik): 15.9% against 8.6% Share of Search.
- [Mapei vs Soudal: compare search popularity](/demand/nz/compare/mapei-vs-soudal): 13.1% against 10.6% Share of Search.
- [Mapei vs Bostik: compare search popularity](/demand/nz/compare/bostik-vs-mapei): 13.1% against 8.6% Share of Search.
- [Soudal vs Bostik: compare search popularity](/demand/nz/compare/bostik-vs-soudal): 10.6% against 8.6% Share of Search.

## How did search popularity change for New Zealand construction chemical brands in September 2026?

- In September 2026, Mapei overtook Bostik to rank 3rd among construction chemical brands in New Zealand, with 13.1% of the searches.
- In September 2026, Ardex gained share of searches among construction chemical brands in New Zealand, from 13.5% to 15.9%.
- In September 2026, Bostik lost share of searches among construction chemical brands in New Zealand, from 11% to 8.6%.
- In September 2026, Fosroc lost share of searches among construction chemical brands in New Zealand, from 3.9% to 3.1%.
- In September 2026, Sika lost share of searches among construction chemical brands in New Zealand, from 45.6% to 44.9%.
- In September 2026, Rockbond rose from 7th to 6th among construction chemical brands in New Zealand.
- In September 2026, Soudal rose from 5th to 4th among construction chemical brands in New Zealand.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Sika | 44.9% | 2K | +2.0% | Sika AG |
| 2 | Ardex | 15.9% | 720 | +22.0% | Ardex Group |
| 3 | Mapei | 13.1% | 590 | +22.9% | Mapei Group |
| 4 | Soudal | 10.6% | 480 | 0.0% | Soudal Group |
| 5 | Bostik | 8.6% | 390 | -18.8% | Bostik |
| 6 | Rockbond | 3.8% | 170 | 0.0% | Rockbond |
| 7 | Fosroc | 3.1% | 140 | -17.6% | Fosroc International |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Sika | 1.6K | 38.7% | 1 |
| Oct 2025 | Ardex | 720 | 17.4% | 2 |
| Oct 2025 | Mapei | 590 | 14.3% | 3 |
| Oct 2025 | Soudal | 480 | 11.6% | 4 |
| Oct 2025 | Bostik | 390 | 9.4% | 5 |
| Oct 2025 | Rockbond | 210 | 5.1% | 6 |
| Oct 2025 | Fosroc | 140 | 3.4% | 7 |
| Nov 2025 | Sika | 2K | 45.6% | 1 |
| Nov 2025 | Ardex | 720 | 16.2% | 2 |
| Nov 2025 | Mapei | 480 | 10.8% | 3 |
| Nov 2025 | Soudal | 480 | 10.8% | 4 |
| Nov 2025 | Bostik | 390 | 8.8% | 5 |
| Nov 2025 | Rockbond | 210 | 4.7% | 6 |
| Nov 2025 | Fosroc | 140 | 3.1% | 7 |
| Dec 2025 | Sika | 1.6K | 48.5% | 1 |
| Dec 2025 | Ardex | 480 | 14.5% | 2 |
| Dec 2025 | Mapei | 390 | 11.8% | 3 |
| Dec 2025 | Bostik | 320 | 9.7% | 4 |
| Dec 2025 | Soudal | 260 | 7.9% | 5 |
| Dec 2025 | Rockbond | 140 | 4.2% | 6 |
| Dec 2025 | Fosroc | 110 | 3.3% | 7 |
| Jan 2026 | Sika | 1.6K | 46.4% | 1 |
| Jan 2026 | Ardex | 590 | 16.9% | 2 |
| Jan 2026 | Mapei | 390 | 11.2% | 3 |
| Jan 2026 | Bostik | 320 | 9.2% | 4 |
| Jan 2026 | Soudal | 320 | 9.2% | 5 |
| Jan 2026 | Rockbond | 140 | 4% | 6 |
| Jan 2026 | Fosroc | 110 | 3.2% | 7 |
| Feb 2026 | Sika | 2K | 45.2% | 1 |
| Feb 2026 | Ardex | 720 | 16.4% | 2 |
| Feb 2026 | Mapei | 590 | 13.4% | 3 |
| Feb 2026 | Bostik | 390 | 8.9% | 4 |
| Feb 2026 | Soudal | 390 | 8.9% | 5 |
| Feb 2026 | Rockbond | 210 | 4.8% | 6 |
| Feb 2026 | Fosroc | 110 | 2.5% | 7 |
| Mar 2026 | Sika | 2.3K | 47.2% | 1 |
| Mar 2026 | Ardex | 880 | 18% | 2 |
| Mar 2026 | Mapei | 480 | 9.8% | 3 |
| Mar 2026 | Soudal | 480 | 9.8% | 4 |
| Mar 2026 | Bostik | 390 | 8% | 5 |
| Mar 2026 | Rockbond | 210 | 4.3% | 6 |
| Mar 2026 | Fosroc | 140 | 2.9% | 7 |
| Apr 2026 | Sika | 1.9K | 45% | 1 |
| Apr 2026 | Ardex | 720 | 17.1% | 2 |
| Apr 2026 | Mapei | 480 | 11.4% | 3 |
| Apr 2026 | Soudal | 480 | 11.4% | 4 |
| Apr 2026 | Bostik | 320 | 7.6% | 5 |
| Apr 2026 | Rockbond | 170 | 4% | 6 |
| Apr 2026 | Fosroc | 140 | 3.3% | 7 |
| May 2026 | Sika | 2.2K | 46.1% | 1 |
| May 2026 | Ardex | 720 | 15.2% | 2 |
| May 2026 | Bostik | 480 | 10.1% | 3 |
| May 2026 | Mapei | 480 | 10.1% | 4 |
| May 2026 | Soudal | 480 | 10.1% | 5 |
| May 2026 | Rockbond | 260 | 5.5% | 6 |
| May 2026 | Fosroc | 140 | 2.9% | 7 |
| Jun 2026 | Sika | 2K | 43.5% | 1 |
| Jun 2026 | Ardex | 720 | 15.5% | 2 |
| Jun 2026 | Mapei | 590 | 12.7% | 3 |
| Jun 2026 | Bostik | 480 | 10.3% | 4 |
| Jun 2026 | Soudal | 480 | 10.3% | 5 |
| Jun 2026 | Rockbond | 210 | 4.5% | 6 |
| Jun 2026 | Fosroc | 140 | 3% | 7 |
| Jul 2026 | Sika | 1.9K | 44% | 1 |
| Jul 2026 | Ardex | 720 | 16.3% | 2 |
| Jul 2026 | Bostik | 480 | 10.8% | 3 |
| Jul 2026 | Mapei | 480 | 10.8% | 4 |
| Jul 2026 | Soudal | 480 | 10.8% | 5 |
| Jul 2026 | Rockbond | 210 | 4.7% | 6 |
| Jul 2026 | Fosroc | 110 | 2.5% | 7 |
| Aug 2026 | Sika | 2K | 45.6% | 1 |
| Aug 2026 | Ardex | 590 | 13.5% | 2 |
| Aug 2026 | Bostik | 480 | 11% | 3 |
| Aug 2026 | Mapei | 480 | 11% | 4 |
| Aug 2026 | Soudal | 480 | 11% | 5 |
| Aug 2026 | Fosroc | 170 | 3.9% | 6 |
| Aug 2026 | Rockbond | 170 | 3.9% | 7 |
| Sep 2026 | Sika | 2K | 44.9% | 1 |
| Sep 2026 | Ardex | 720 | 15.9% | 2 |
| Sep 2026 | Mapei | 590 | 13.1% | 3 |
| Sep 2026 | Soudal | 480 | 10.6% | 4 |
| Sep 2026 | Bostik | 390 | 8.6% | 5 |
| Sep 2026 | Rockbond | 170 | 3.8% | 6 |
| Sep 2026 | Fosroc | 140 | 3.1% | 7 |

## What is being compared

- **Ardex**: Measured on the search term “ardex”.
- **Bostik**: Measured on the search term “bostik”.
- **Fosroc**: Measured on the search term “fosroc”.
- **Mapei**: Measured on the search term “mapei”.
- **Rockbond**: Measured on the search term “rockbond”.
- **Sika**: Measured on the search terms “sika 212 nz”, “sika auckland”, “sika christchurch”, “sika nz”, “sika nz christchurch”, “sika nz ltd”, “sika sealants nz”, “sikaflex 11fc nz”, “sikaflex 221 nz”, “sikaflex 227 nz”, “sikaflex 252 nz”, “sikaflex 291 nz”, “sikaflex 512 nz”, “sikaflex 522 nz” and “sikaflex at facade nz”, summed into one figure.
- **Soudal**: Measured on the search term “soudal”.

- [Ardex](/demand/nz/brands/ardex)
- [Bostik](/demand/nz/brands/bostik)
- [Fosroc](/demand/nz/brands/fosroc)
- [Mapei](/demand/nz/brands/mapei)
- [Rockbond](/demand/nz/brands/rockbond)
- [Sika](/demand/nz/brands/sika)
- [Soudal](/demand/nz/brands/soudal)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among construction chemical brands in New Zealand?

In September 2026, Sika was the most searched among construction chemical brands in New Zealand, with an estimated 2K branded searches, 44.9% of all searches for the seven we track.

## Cite this page

Brandwave. "Construction chemical brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-construction-chemical-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-construction-chemical-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
