---
title: "Cloud computing platforms in New Zealand: Which brands are most popular in search?"
description: "Compare the cloud computing platforms New Zealand businesses build and host on. Share of Search among Microsoft Azure, Amazon Web Services, Google Cloud, DigitalOcean, Oracle Cloud and Catalyst Cloud, the cloud computing platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-cloud-platforms"
publisher: "Brandwave"
---

# Cloud computing platforms in New Zealand: Which brands are most popular in search?

Compare the cloud computing platforms New Zealand businesses build and host on. Share of Search among Microsoft Azure, Amazon Web Services, Google Cloud, DigitalOcean, Oracle Cloud and Catalyst Cloud, the cloud computing platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Cloud computing platforms
- **Market**: New Zealand
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Microsoft Azure, 38.6%

## Which brand is most popular in search among cloud computing platforms in New Zealand?

- In August 2026, Microsoft Azure was the most searched among cloud computing platforms in New Zealand, with an estimated 11K branded searches and 38.6% estimated Share of Search within this set.
- Amazon Web Services is in 2nd place, 10.7 percentage points behind at 27.9% Share of Search.
- Across the 11 months ending August 2026, Microsoft Azure’s estimated Share of Search among cloud computing platforms in New Zealand increased from 27.8% to 38.6%.
- Across the 11 months ending August 2026, Amazon Web Services’ estimated Share of Search among cloud computing platforms in New Zealand decreased from 54.1% to 27.9%.
- Across the 11 months ending August 2026, Google Cloud’s estimated Share of Search among cloud computing platforms in New Zealand increased from 12.7% to 25.4%.
- Across the 11 months ending August 2026, DigitalOcean’s estimated Share of Search among cloud computing platforms in New Zealand increased from 3.3% to 4.7%.
- Across the 11 months ending August 2026, Oracle Cloud’s estimated Share of Search among cloud computing platforms in New Zealand increased from 1.4% to 2.5%.
- Across the 11 months ending August 2026, Microsoft Azure’s estimated Share of Search among cloud computing platforms in New Zealand peaked at 42.3% in June 2026 and was lowest at 27.8% in October 2025.
- Across the 11 months ending August 2026, Amazon Web Services’ estimated Share of Search among cloud computing platforms in New Zealand peaked at 54.1% in October 2025 and was lowest at 23.9% in June 2026.
- Across the 11 months ending August 2026, Google Cloud’s estimated Share of Search among cloud computing platforms in New Zealand peaked at 27.3% in July 2026 and was lowest at 12.7% in October 2025.
- Across the 11 months ending August 2026, DigitalOcean’s estimated Share of Search among cloud computing platforms in New Zealand peaked at 5.8% in May 2026 and was lowest at 3.3% in October 2025.
- Across the 11 months ending August 2026, Oracle Cloud’s estimated Share of Search among cloud computing platforms in New Zealand peaked at 3.2% in April 2026 and was lowest at 1.4% in October 2025.
- Across the 11 months ending August 2026, Microsoft Azure rose from 2nd to 1st among cloud computing platforms in New Zealand.
- Across the 11 months ending August 2026, Amazon Web Services fell from 1st to 2nd among cloud computing platforms in New Zealand.
- Across the 11 months ending August 2026, Catalyst Cloud held steady: its estimated Share of Search among cloud computing platforms in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Microsoft Azure vs Amazon Web Services: compare search popularity](/demand/nz/compare/amazon-web-services-vs-microsoft-azure): 38.6% against 27.9% Share of Search.
- [Microsoft Azure vs Google Cloud: compare search popularity](/demand/nz/compare/google-cloud-vs-microsoft-azure): 38.6% against 25.4% Share of Search.
- [Microsoft Azure vs DigitalOcean: compare search popularity](/demand/nz/compare/digitalocean-vs-microsoft-azure): 38.6% against 4.7% Share of Search.
- [Microsoft Azure vs Oracle Cloud: compare search popularity](/demand/nz/compare/microsoft-azure-vs-oracle-cloud): 38.6% against 2.5% Share of Search.
- [Amazon Web Services vs Google Cloud: compare search popularity](/demand/nz/compare/amazon-web-services-vs-google-cloud): 27.9% against 25.4% Share of Search.
- [Amazon Web Services vs DigitalOcean: compare search popularity](/demand/nz/compare/amazon-web-services-vs-digitalocean): 27.9% against 4.7% Share of Search.
- [Amazon Web Services vs Oracle Cloud: compare search popularity](/demand/nz/compare/amazon-web-services-vs-oracle-cloud): 27.9% against 2.5% Share of Search.
- [Google Cloud vs DigitalOcean: compare search popularity](/demand/nz/compare/digitalocean-vs-google-cloud): 25.4% against 4.7% Share of Search.
- [Google Cloud vs Oracle Cloud: compare search popularity](/demand/nz/compare/google-cloud-vs-oracle-cloud): 25.4% against 2.5% Share of Search.
- [DigitalOcean vs Oracle Cloud: compare search popularity](/demand/nz/compare/digitalocean-vs-oracle-cloud): 4.7% against 2.5% Share of Search.

## How did search popularity change for New Zealand cloud computing platforms in August 2026?

- In August 2026, Amazon Web Services overtook Google Cloud to rank 2nd among cloud computing platforms in New Zealand, at 27.9%.
- In August 2026, Google Cloud lost estimated Share of Search among cloud computing platforms in New Zealand, from 27.3% to 25.4%.
- In August 2026, Microsoft Azure lost estimated Share of Search among cloud computing platforms in New Zealand, from 39.2% to 38.6%.
- Estimated monthly branded searches for Oracle Cloud in New Zealand rose 26.8% over 11 measured months, from 560 to 710 in August 2026.
- Estimated monthly branded searches for Catalyst Cloud in New Zealand fell 20% over 11 measured months, from 300 to 240 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Microsoft Azure | 38.6% | 11K | +1.8% | Microsoft |
| 2 | Amazon Web Services | 27.9% | 7.9K | +16.1% | Amazon |
| 3 | Google Cloud | 25.4% | 7.2K | -3.6% | Google |
| 4 | DigitalOcean | 4.7% | 1.3K | -0.7% | DigitalOcean |
| 5 | Oracle Cloud | 2.5% | 710 | -7.8% | Oracle Cloud |
| 6 | Catalyst Cloud | 0.85% | 240 | 0.0% | Catalyst Cloud |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Amazon Web Services | 22K | 54.1% | 1 |
| Oct 2025 | Microsoft Azure | 11.3K | 27.8% | 2 |
| Oct 2025 | Google Cloud | 5.2K | 12.7% | 3 |
| Oct 2025 | DigitalOcean | 1.3K | 3.3% | 4 |
| Oct 2025 | Oracle Cloud | 560 | 1.4% | 5 |
| Oct 2025 | Catalyst Cloud | 300 | 0.74% | 6 |
| Nov 2025 | Microsoft Azure | 10K | 39.4% | 1 |
| Nov 2025 | Amazon Web Services | 8.5K | 33.3% | 2 |
| Nov 2025 | Google Cloud | 5.1K | 20.2% | 3 |
| Nov 2025 | DigitalOcean | 1.1K | 4.1% | 4 |
| Nov 2025 | Oracle Cloud | 460 | 1.8% | 5 |
| Nov 2025 | Catalyst Cloud | 290 | 1.1% | 6 |
| Dec 2025 | Microsoft Azure | 6.7K | 35.7% | 1 |
| Dec 2025 | Amazon Web Services | 6K | 32% | 2 |
| Dec 2025 | Google Cloud | 4.5K | 24.1% | 3 |
| Dec 2025 | DigitalOcean | 1K | 5.5% | 4 |
| Dec 2025 | Oracle Cloud | 360 | 1.9% | 5 |
| Dec 2025 | Catalyst Cloud | 130 | 0.69% | 6 |
| Jan 2026 | Microsoft Azure | 9.2K | 39.2% | 1 |
| Jan 2026 | Amazon Web Services | 6.8K | 29.1% | 2 |
| Jan 2026 | Google Cloud | 5.4K | 23% | 3 |
| Jan 2026 | DigitalOcean | 1.3K | 5.7% | 4 |
| Jan 2026 | Oracle Cloud | 560 | 2.4% | 5 |
| Jan 2026 | Catalyst Cloud | 150 | 0.64% | 6 |
| Feb 2026 | Microsoft Azure | 8.9K | 36.2% | 1 |
| Feb 2026 | Amazon Web Services | 7K | 28.5% | 2 |
| Feb 2026 | Google Cloud | 6.6K | 26.8% | 3 |
| Feb 2026 | DigitalOcean | 1.3K | 5.4% | 4 |
| Feb 2026 | Oracle Cloud | 540 | 2.2% | 5 |
| Feb 2026 | Catalyst Cloud | 200 | 0.81% | 6 |
| Mar 2026 | Microsoft Azure | 10.7K | 35.9% | 1 |
| Mar 2026 | Amazon Web Services | 8.6K | 28.8% | 2 |
| Mar 2026 | Google Cloud | 7.8K | 26.2% | 3 |
| Mar 2026 | DigitalOcean | 1.6K | 5.5% | 4 |
| Mar 2026 | Oracle Cloud | 820 | 2.8% | 5 |
| Mar 2026 | Catalyst Cloud | 240 | 0.81% | 6 |
| Apr 2026 | Microsoft Azure | 10.2K | 38.4% | 1 |
| Apr 2026 | Amazon Web Services | 7K | 26.3% | 2 |
| Apr 2026 | Google Cloud | 6.9K | 26.2% | 3 |
| Apr 2026 | DigitalOcean | 1.4K | 5.1% | 4 |
| Apr 2026 | Oracle Cloud | 850 | 3.2% | 5 |
| Apr 2026 | Catalyst Cloud | 200 | 0.76% | 6 |
| May 2026 | Microsoft Azure | 10.9K | 38.4% | 1 |
| May 2026 | Google Cloud | 7.6K | 26.7% | 2 |
| May 2026 | Amazon Web Services | 7.2K | 25.2% | 3 |
| May 2026 | DigitalOcean | 1.7K | 5.8% | 4 |
| May 2026 | Oracle Cloud | 830 | 2.9% | 5 |
| May 2026 | Catalyst Cloud | 290 | 1% | 6 |
| Jun 2026 | Microsoft Azure | 11.9K | 42.3% | 1 |
| Jun 2026 | Google Cloud | 7.1K | 25.1% | 2 |
| Jun 2026 | Amazon Web Services | 6.7K | 23.9% | 3 |
| Jun 2026 | DigitalOcean | 1.4K | 4.8% | 4 |
| Jun 2026 | Oracle Cloud | 880 | 3.1% | 5 |
| Jun 2026 | Catalyst Cloud | 240 | 0.85% | 6 |
| Jul 2026 | Microsoft Azure | 10.8K | 39.2% | 1 |
| Jul 2026 | Google Cloud | 7.5K | 27.3% | 2 |
| Jul 2026 | Amazon Web Services | 6.8K | 24.9% | 3 |
| Jul 2026 | DigitalOcean | 1.4K | 4.9% | 4 |
| Jul 2026 | Oracle Cloud | 770 | 2.8% | 5 |
| Jul 2026 | Catalyst Cloud | 240 | 0.87% | 6 |
| Aug 2026 | Microsoft Azure | 11K | 38.6% | 1 |
| Aug 2026 | Amazon Web Services | 7.9K | 27.9% | 2 |
| Aug 2026 | Google Cloud | 7.2K | 25.4% | 3 |
| Aug 2026 | DigitalOcean | 1.3K | 4.7% | 4 |
| Aug 2026 | Oracle Cloud | 710 | 2.5% | 5 |
| Aug 2026 | Catalyst Cloud | 240 | 0.85% | 6 |
| Sep 2026 | Amazon Web Services | — | — | — |
| Sep 2026 | Catalyst Cloud | — | — | — |
| Sep 2026 | DigitalOcean | — | — | — |
| Sep 2026 | Google Cloud | — | — | — |
| Sep 2026 | Microsoft Azure | — | — | — |
| Sep 2026 | Oracle Cloud | — | — | — |

## What is being compared

- **Amazon Web Services**: Measured on the search terms “aws”, “aws beanstalk”, “aws certified”, “aws cloud”, “aws console”, “aws ec2”, “aws ec2 cost”, “aws glue”, “aws hosting”, “aws lambda”, “aws management console”, “aws near me”, “aws new zealand”, “aws nz”, “aws online”, “aws pricing”, “aws rds”, “aws reinvent”, “aws s3” and “aws services”, summed into one figure.
- **Catalyst Cloud**: Measured on the search terms “catalyst cloud”, “catalyst cloud nz” and “catalystcloud”, summed into one figure.
- **DigitalOcean**: Measured on the search terms “digitalocean”, “digitalocean cloud”, “digitalocean com”, “digitalocean console”, “digitalocean hosting” and “digitalocean nz”, summed into one figure.
- **Google Cloud**: Measured on the search terms “google cloud”, “google cloud console”, “google cloud hosting”, “google cloud messaging”, “google cloud near me”, “google cloud nz”, “google cloud photos”, “google cloud platform”, “google cloud pricing”, “google cloud print”, “google cloud services”, “google cloud storage”, “google cloud storage cost”, “google cloud tts”, “googlecloud”, “googlecloud console” and “googlecloud hosting”, summed into one figure.
- **Microsoft Azure**: Measured on the search terms “azure”, “azure active directory”, “azure ad”, “azure artificial intelligence”, “azure cost”, “azure data studio”, “azure devops”, “azure microsoft com”, “azure migration”, “azure openai”, “azure portal”, “azure portal com”, “azure vm”, “azure vm cost”, “microsoft azure cloud”, “microsoft azure console”, “microsoft azure hosting”, “microsoft azure near me”, “microsoft azure new zealand”, “microsoft azure nz”, “microsoft azure online” and “ms azure portal”, summed into one figure.
- **Oracle Cloud**: Measured on the search terms “oracle cloud”, “oracle cloud console”, “oracle cloud iaas”, “oracle cloud infrastructure oci”, “oracle cloud online”, “oracle com” and “oraclecloud”, summed into one figure.

- [Amazon Web Services](/demand/nz/brands/amazon-web-services)
- [Catalyst Cloud](/demand/nz/brands/catalyst-cloud)
- [DigitalOcean](/demand/nz/brands/digitalocean)
- [Google Cloud](/demand/nz/brands/google-cloud)
- [Microsoft Azure](/demand/nz/brands/microsoft-azure)
- [Oracle Cloud](/demand/nz/brands/oracle-cloud)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among cloud computing platforms in New Zealand?

In August 2026, Microsoft Azure was the most searched among cloud computing platforms in New Zealand, with an estimated 11K branded searches and 38.6% estimated Share of Search within this set.

## Cite this page

Brandwave. "Cloud computing platforms in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-cloud-platforms

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-cloud-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.