---
title: "Classroom apps in New Zealand: Which brands are most popular in search?"
description: "Compare the classroom and family communication apps New Zealand schools use. Share of Search among Google Classroom, Seesaw and ClassDojo, the classroom apps Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-classroom-apps"
publisher: "Brandwave"
---

# Classroom apps in New Zealand: Which brands are most popular in search?

Compare the classroom and family communication apps New Zealand schools use. Share of Search among Google Classroom, Seesaw and ClassDojo, the classroom apps Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Classroom apps
- **Market**: New Zealand
- **Brands compared**: 3
- **Month measured**: Aug 2026
- **Highest Share of Search**: Google Classroom, 92.2%

## Which brand is most popular in search among classroom apps in New Zealand?

- In August 2026, Google Classroom was the most searched among classroom apps in New Zealand, with an estimated 553K branded searches and 92.2% estimated Share of Search within this set.
- Seesaw is in 2nd place, 86.6 percentage points behind at 5.7% Share of Search.
- Across the 11 months ending August 2026, Google Classroom’s estimated Share of Search among classroom apps in New Zealand increased from 86.5% to 92.2%.
- Across the 11 months ending August 2026, Seesaw’s estimated Share of Search among classroom apps in New Zealand decreased from 9.9% to 5.7%.
- Across the 11 months ending August 2026, ClassDojo’s estimated Share of Search among classroom apps in New Zealand decreased from 3.6% to 2.1%.
- Across the 11 months ending August 2026, Google Classroom’s estimated Share of Search among classroom apps in New Zealand peaked at 92.2% in August 2026 and was lowest at 64.3% in December 2025.
- Across the 11 months ending August 2026, Seesaw’s estimated Share of Search among classroom apps in New Zealand peaked at 24.8% in December 2025 and was lowest at 5.7% in August 2026.
- Across the 11 months ending August 2026, ClassDojo’s estimated Share of Search among classroom apps in New Zealand peaked at 10.9% in December 2025 and was lowest at 2.1% in May 2026.

## Compare search popularity between leading brands

- [Google Classroom vs Seesaw: compare search popularity](/demand/nz/compare/google-classroom-vs-seesaw): 92.2% against 5.7% Share of Search.
- [Google Classroom vs ClassDojo: compare search popularity](/demand/nz/compare/classdojo-vs-google-classroom): 92.2% against 2.1% Share of Search.
- [Seesaw vs ClassDojo: compare search popularity](/demand/nz/compare/classdojo-vs-seesaw): 5.7% against 2.1% Share of Search.

## How did search popularity change for New Zealand classroom apps in August 2026?

- Estimated monthly branded searches for Google Classroom in New Zealand rose 82.8% over 11 measured months, from 302K to 553K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Google Classroom | 92.2% | 553K | +83.1% | Google |
| 2 | Seesaw | 5.7% | 33.9K | +81.1% | Seesaw |
| 3 | ClassDojo | 2.1% | 12.7K | +49.8% | ClassDojo |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Google Classroom | 302K | 86.5% | 1 |
| Oct 2025 | Seesaw | 34.6K | 9.9% | 2 |
| Oct 2025 | ClassDojo | 12.5K | 3.6% | 3 |
| Nov 2025 | Google Classroom | 247K | 81.7% | 1 |
| Nov 2025 | Seesaw | 42.6K | 14.1% | 2 |
| Nov 2025 | ClassDojo | 12.5K | 4.1% | 3 |
| Dec 2025 | Google Classroom | 40.9K | 64.3% | 1 |
| Dec 2025 | Seesaw | 15.8K | 24.8% | 2 |
| Dec 2025 | ClassDojo | 6.9K | 10.9% | 3 |
| Jan 2026 | Google Classroom | 50K | 85% | 1 |
| Jan 2026 | Seesaw | 5.8K | 9.9% | 2 |
| Jan 2026 | ClassDojo | 3K | 5.1% | 3 |
| Feb 2026 | Google Classroom | 553K | 91.6% | 1 |
| Feb 2026 | Seesaw | 35.7K | 5.9% | 2 |
| Feb 2026 | ClassDojo | 15.4K | 2.5% | 3 |
| Mar 2026 | Google Classroom | 676K | 90.4% | 1 |
| Mar 2026 | Seesaw | 52.6K | 7% | 2 |
| Mar 2026 | ClassDojo | 18.9K | 2.5% | 3 |
| Apr 2026 | Google Classroom | 302K | 91.6% | 1 |
| Apr 2026 | Seesaw | 19.3K | 5.8% | 2 |
| Apr 2026 | ClassDojo | 8.5K | 2.6% | 3 |
| May 2026 | Google Classroom | 552K | 92.1% | 1 |
| May 2026 | Seesaw | 34.6K | 5.8% | 2 |
| May 2026 | ClassDojo | 12.6K | 2.1% | 3 |
| Jun 2026 | Google Classroom | 552K | 91.8% | 1 |
| Jun 2026 | Seesaw | 34K | 5.7% | 2 |
| Jun 2026 | ClassDojo | 15.4K | 2.6% | 3 |
| Jul 2026 | Google Classroom | 302K | 91.8% | 1 |
| Jul 2026 | Seesaw | 18.7K | 5.7% | 2 |
| Jul 2026 | ClassDojo | 8.4K | 2.6% | 3 |
| Aug 2026 | Google Classroom | 553K | 92.2% | 1 |
| Aug 2026 | Seesaw | 33.9K | 5.7% | 2 |
| Aug 2026 | ClassDojo | 12.7K | 2.1% | 3 |
| Sep 2026 | ClassDojo | — | — | — |
| Sep 2026 | Google Classroom | — | — | — |
| Sep 2026 | Seesaw | — | — | — |

## What is being compared

- **ClassDojo**: Measured on the search terms “classdojo”, “classdojo class dojo”, “classdojo com”, “classdojo for parents”, “classdojo for students”, “classdojo for teachers”, “classdojo homework” and “classdojo online”, summed into one figure.
- **Google Classroom**: Measured on the search terms “class google classroom”, “classroom google com”, “e google classroom”, “google classroom”, “google classroom 6”, “google classroom com”, “google classroom for schools”, “google classroom for students”, “google classroom for teachers”, “google classroom home”, “google classroom homework”, “google classroom in education”, “google classroom near me”, “google classroom new zealand”, “google classroom nz”, “google classroom online”, “google classroom room”, “google classroom unblocked” and “googleclassroom”, summed into one figure.
- **Seesaw**: Measured on the search terms “app seesaw me”, “htpp app seesaw me”, “me seesaw”, “seesaw”, “seesaw app”, “seesaw class”, “seesaw classroom app”, “seesaw com”, “seesaw family”, “seesaw for students”, “seesaw homework”, “seesaw learning” and “seesaw seesaw”, summed into one figure.

- [ClassDojo](/demand/nz/brands/classdojo)
- [Google Classroom](/demand/nz/brands/google-classroom)
- [Seesaw](/demand/nz/brands/seesaw)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among classroom apps in New Zealand?

In August 2026, Google Classroom was the most searched among classroom apps in New Zealand, with an estimated 553K branded searches and 92.2% estimated Share of Search within this set.

## Cite this page

Brandwave. "Classroom apps in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-classroom-apps

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-classroom-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
