---
title: "CI/CD tools in New Zealand: Which brands are most popular in search?"
description: "Compare the continuous integration and deployment tools New Zealand engineering teams ship with. Share of Search among GitHub Actions, Buildkite, CircleCI, Jenkins and GitLab CI, the CI/CD tools Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-ci-cd-tools"
publisher: "Brandwave"
---

# CI/CD tools in New Zealand: Which brands are most popular in search?

Compare the continuous integration and deployment tools New Zealand engineering teams ship with. Share of Search among GitHub Actions, Buildkite, CircleCI, Jenkins and GitLab CI, the CI/CD tools Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: CI/CD tools
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: GitHub Actions, 59.6%

## Which brand is most popular in search among CI/CD tools in New Zealand?

- In August 2026, GitHub Actions was the most searched among CI/CD tools in New Zealand, with an estimated 590 branded searches and 59.6% estimated Share of Search within this set.
- Buildkite is in 2nd place, 42.4 percentage points behind at 17.2% Share of Search.
- Across the 11 months ending August 2026, GitHub Actions’ estimated Share of Search among CI/CD tools in New Zealand decreased from 61.8% to 59.6%.
- Across the 11 months ending August 2026, Buildkite’s estimated Share of Search among CI/CD tools in New Zealand increased from 12.7% to 17.2%.
- Across the 11 months ending August 2026, CircleCI’s estimated Share of Search among CI/CD tools in New Zealand decreased from 12.7% to 11.1%.
- Across the 11 months ending August 2026, Jenkins’ estimated Share of Search among CI/CD tools in New Zealand increased from 5.5% to 9.1%.
- Across the 11 months ending August 2026, GitLab CI’s estimated Share of Search among CI/CD tools in New Zealand decreased from 7.3% to 3%.
- Across the 11 months ending August 2026, GitHub Actions’ estimated Share of Search among CI/CD tools in New Zealand peaked at 65.4% in June 2026 and was lowest at 47.3% in March 2026.
- Across the 11 months ending August 2026, Buildkite’s estimated Share of Search among CI/CD tools in New Zealand peaked at 18.4% in May 2026 and was lowest at 10% in January 2026.
- Across the 11 months ending August 2026, CircleCI’s estimated Share of Search among CI/CD tools in New Zealand peaked at 15.5% in November 2025 and was lowest at 8.4% in July 2026.
- Across the 11 months ending August 2026, Jenkins’ estimated Share of Search among CI/CD tools in New Zealand peaked at 20.9% in March 2026 and was lowest at 5.4% in December 2025.
- Across the 11 months ending August 2026, GitLab CI’s estimated Share of Search among CI/CD tools in New Zealand peaked at 8% in January 2026 and was lowest at 3% in August 2026.
- Across the 11 months ending August 2026, Jenkins rose from 5th to 4th among CI/CD tools in New Zealand.
- Across the 11 months ending August 2026, GitLab CI fell from 4th to 5th among CI/CD tools in New Zealand.

## Compare search popularity between leading brands

- [GitHub Actions vs Buildkite: compare search popularity](/demand/nz/compare/buildkite-vs-github-actions): 59.6% against 17.2% Share of Search.
- [GitHub Actions vs CircleCI: compare search popularity](/demand/nz/compare/circleci-vs-github-actions): 59.6% against 11.1% Share of Search.
- [GitHub Actions vs Jenkins: compare search popularity](/demand/nz/compare/github-actions-vs-jenkins): 59.6% against 9.1% Share of Search.
- [GitHub Actions vs GitLab CI: compare search popularity](/demand/nz/compare/github-actions-vs-gitlab-ci): 59.6% against 3% Share of Search.
- [Buildkite vs CircleCI: compare search popularity](/demand/nz/compare/buildkite-vs-circleci): 17.2% against 11.1% Share of Search.
- [Buildkite vs Jenkins: compare search popularity](/demand/nz/compare/buildkite-vs-jenkins): 17.2% against 9.1% Share of Search.
- [Buildkite vs GitLab CI: compare search popularity](/demand/nz/compare/buildkite-vs-gitlab-ci): 17.2% against 3% Share of Search.
- [CircleCI vs Jenkins: compare search popularity](/demand/nz/compare/circleci-vs-jenkins): 11.1% against 9.1% Share of Search.
- [CircleCI vs GitLab CI: compare search popularity](/demand/nz/compare/circleci-vs-gitlab-ci): 11.1% against 3% Share of Search.
- [Jenkins vs GitLab CI: compare search popularity](/demand/nz/compare/gitlab-ci-vs-jenkins): 9.1% against 3% Share of Search.

## How did search popularity change for New Zealand CI/CD tools in August 2026?

- In August 2026, CircleCI overtook Jenkins to rank 3rd among CI/CD tools in New Zealand, at 11.1%.
- In August 2026, Buildkite gained estimated Share of Search among CI/CD tools in New Zealand, from 13.3% to 17.2%.
- In August 2026, GitHub Actions gained estimated Share of Search among CI/CD tools in New Zealand, from 59% to 59.6%.
- In August 2026, GitLab CI lost estimated Share of Search among CI/CD tools in New Zealand, from 7.2% to 3%.
- In August 2026, Jenkins lost estimated Share of Search among CI/CD tools in New Zealand, from 12% to 9.1%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | GitHub Actions | 59.6% | 590 | +20.4% | Microsoft |
| 2 | Buildkite | 17.2% | 170 | +54.5% | Buildkite |
| 3 | CircleCI | 11.1% | 110 | +57.1% | CircleCI |
| 4 | Jenkins | 9.1% | 90 | -10.0% | Jenkins |
| 5 | GitLab CI | 3% | 30 | -50.0% | GitLab |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | GitHub Actions | 340 | 61.8% | 1 |
| Oct 2025 | Buildkite | 70 | 12.7% | 2 |
| Oct 2025 | CircleCI | 70 | 12.7% | 3 |
| Oct 2025 | GitLab CI | 40 | 7.3% | 4 |
| Oct 2025 | Jenkins | 30 | 5.5% | 5 |
| Nov 2025 | GitHub Actions | 340 | 58.6% | 1 |
| Nov 2025 | CircleCI | 90 | 15.5% | 2 |
| Nov 2025 | Buildkite | 80 | 13.8% | 3 |
| Nov 2025 | Jenkins | 40 | 6.9% | 4 |
| Nov 2025 | GitLab CI | 30 | 5.2% | 5 |
| Dec 2025 | GitHub Actions | 350 | 62.5% | 1 |
| Dec 2025 | Buildkite | 90 | 16.1% | 2 |
| Dec 2025 | CircleCI | 50 | 8.9% | 3 |
| Dec 2025 | GitLab CI | 40 | 7.1% | 4 |
| Dec 2025 | Jenkins | 30 | 5.4% | 5 |
| Jan 2026 | GitHub Actions | 290 | 58% | 1 |
| Jan 2026 | CircleCI | 60 | 12% | 2 |
| Jan 2026 | Jenkins | 60 | 12% | 3 |
| Jan 2026 | Buildkite | 50 | 10% | 4 |
| Jan 2026 | GitLab CI | 40 | 8% | 5 |
| Feb 2026 | GitHub Actions | 420 | 51.9% | 1 |
| Feb 2026 | Buildkite | 140 | 17.3% | 2 |
| Feb 2026 | Jenkins | 120 | 14.8% | 3 |
| Feb 2026 | CircleCI | 80 | 9.9% | 4 |
| Feb 2026 | GitLab CI | 50 | 6.2% | 5 |
| Mar 2026 | GitHub Actions | 430 | 47.3% | 1 |
| Mar 2026 | Jenkins | 190 | 20.9% | 2 |
| Mar 2026 | Buildkite | 130 | 14.3% | 3 |
| Mar 2026 | CircleCI | 90 | 9.9% | 4 |
| Mar 2026 | GitLab CI | 70 | 7.7% | 5 |
| Apr 2026 | GitHub Actions | 360 | 50.7% | 1 |
| Apr 2026 | Jenkins | 140 | 19.7% | 2 |
| Apr 2026 | Buildkite | 110 | 15.5% | 3 |
| Apr 2026 | CircleCI | 60 | 8.5% | 4 |
| Apr 2026 | GitLab CI | 40 | 5.6% | 5 |
| May 2026 | GitHub Actions | 380 | 50% | 1 |
| May 2026 | Buildkite | 140 | 18.4% | 2 |
| May 2026 | Jenkins | 120 | 15.8% | 3 |
| May 2026 | CircleCI | 70 | 9.2% | 4 |
| May 2026 | GitLab CI | 50 | 6.6% | 5 |
| Jun 2026 | GitHub Actions | 530 | 65.4% | 1 |
| Jun 2026 | Buildkite | 90 | 11.1% | 2 |
| Jun 2026 | CircleCI | 80 | 9.9% | 3 |
| Jun 2026 | Jenkins | 70 | 8.6% | 4 |
| Jun 2026 | GitLab CI | 40 | 4.9% | 5 |
| Jul 2026 | GitHub Actions | 490 | 59% | 1 |
| Jul 2026 | Buildkite | 110 | 13.3% | 2 |
| Jul 2026 | Jenkins | 100 | 12% | 3 |
| Jul 2026 | CircleCI | 70 | 8.4% | 4 |
| Jul 2026 | GitLab CI | 60 | 7.2% | 5 |
| Aug 2026 | GitHub Actions | 590 | 59.6% | 1 |
| Aug 2026 | Buildkite | 170 | 17.2% | 2 |
| Aug 2026 | CircleCI | 110 | 11.1% | 3 |
| Aug 2026 | Jenkins | 90 | 9.1% | 4 |
| Aug 2026 | GitLab CI | 30 | 3% | 5 |
| Sep 2026 | Buildkite | — | — | — |
| Sep 2026 | CircleCI | — | — | — |
| Sep 2026 | GitHub Actions | — | — | — |
| Sep 2026 | GitLab CI | — | — | — |
| Sep 2026 | Jenkins | — | — | — |

## What is being compared

- **Buildkite**: Measured on the search terms “buildkite”, “buildkite ci cd” and “buildkite com”, summed into one figure.
- **CircleCI**: Measured on the search terms “circleci”, “circleci ci cd”, “circleci com” and “circleci continuous integration”, summed into one figure.
- **GitHub Actions**: Measured on the search terms “github actions”, “github actions ci cd”, “github actions continuous integration” and “githubactions”, summed into one figure.
- **GitLab CI**: Measured on the search terms “docs gitlab com”, “gitlab ci”, “gitlab ci cd” and “gitlabci”, summed into one figure.
- **Jenkins**: Measured on the search terms “jenkins build pipeline”, “jenkins ci”, “jenkins ci cd” and “jenkins pipeline”, summed into one figure.

- [Buildkite](/demand/nz/brands/buildkite)
- [CircleCI](/demand/nz/brands/circleci)
- [GitHub Actions](/demand/nz/brands/github-actions)
- [GitLab CI](/demand/nz/brands/gitlab-ci)
- [Jenkins](/demand/nz/brands/jenkins)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among CI/CD tools in New Zealand?

In August 2026, GitHub Actions was the most searched among CI/CD tools in New Zealand, with an estimated 590 branded searches and 59.6% estimated Share of Search within this set.

## Cite this page

Brandwave. "CI/CD tools in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-ci-cd-tools

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-ci-cd-tools. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.