---
title: "Christchurch pilates studios in New Zealand: Which brands are most popular in search?"
description: "Compare Christchurch Pilates studios using branded search demand from across New Zealand. Share of Search among Reform Fitness, Camp Pilates, Carve Studio, Core Pilates and Mind, Sculpt Reformer Pilates, Arched Reformer Pilates and Centred Studios, the christchurch pilates studios Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-christchurch-pilates-studios"
publisher: "Brandwave"
---

# Christchurch pilates studios in New Zealand: Which brands are most popular in search?

Compare Christchurch Pilates studios using branded search demand from across New Zealand. Share of Search among Reform Fitness, Camp Pilates, Carve Studio, Core Pilates and Mind, Sculpt Reformer Pilates, Arched Reformer Pilates and Centred Studios, the christchurch pilates studios Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Christchurch Pilates studios
- **Market**: New Zealand
- **Brands compared**: 7
- **Month measured**: Aug 2026
- **Highest Share of Search**: Reform Fitness, 95.2%

## Which brand is most popular in search among christchurch pilates studios in New Zealand?

- In August 2026, Reform Fitness was the most searched among christchurch pilates studios in New Zealand, with an estimated 18.2K branded searches and 95.2% estimated Share of Search within this set.
- Camp Pilates is in 2nd place, 93.9 percentage points behind at 1.4% Share of Search.
- Across the 11 months ending August 2026, Reform Fitness’ estimated Share of Search among christchurch pilates studios in New Zealand decreased from 96.3% to 95.2%.
- Across the 11 months ending August 2026, Camp Pilates’ estimated Share of Search among christchurch pilates studios in New Zealand increased from 0.05% to 1.4%.
- Across the 11 months ending August 2026, Carve Studio’s estimated Share of Search among christchurch pilates studios in New Zealand decreased from 2.2% to 1.4%.
- Across the 11 months ending August 2026, Reform Fitness’ estimated Share of Search among christchurch pilates studios in New Zealand peaked at 97.3% in November 2025 and was lowest at 94.9% in March 2026.
- Across the 11 months ending August 2026, Camp Pilates’ estimated Share of Search among christchurch pilates studios in New Zealand peaked at 1.8% in April 2026 and was lowest at 0.05% in October 2025.
- Across the 11 months ending August 2026, Carve Studio’s estimated Share of Search among christchurch pilates studios in New Zealand peaked at 2.2% in October 2025 and was lowest at 1.1% in July 2026.
- Across the 11 months ending August 2026, Camp Pilates rose from 7th to 2nd among christchurch pilates studios in New Zealand.
- Across the 11 months ending August 2026, Carve Studio fell from 2nd to 3rd among christchurch pilates studios in New Zealand.
- Across the 11 months ending August 2026, Core Pilates and Mind fell from 3rd to 4th among christchurch pilates studios in New Zealand.
- Across the 11 months ending August 2026, Sculpt Reformer Pilates fell from 4th to 5th among christchurch pilates studios in New Zealand.
- Across the 11 months ending August 2026, Arched Reformer Pilates fell from 5th to 6th among christchurch pilates studios in New Zealand.
- Across the 11 months ending August 2026, Centred Studios fell from 6th to 7th among christchurch pilates studios in New Zealand.

## How did search popularity change for New Zealand christchurch pilates studios in August 2026?

- In August 2026, Camp Pilates rose from 3rd to 2nd among christchurch pilates studios in New Zealand.
- In August 2026, Carve Studio rose from 4th to 3rd among christchurch pilates studios in New Zealand.
- In August 2026, Core Pilates and Mind fell from 2nd to 4th among christchurch pilates studios in New Zealand.
- Estimated monthly branded searches for Sculpt Reformer Pilates in New Zealand rose 57.1% over 11 measured months, from 70 to 110 in August 2026.
- Estimated monthly branded searches for Centred Studios in New Zealand fell 50% over 11 measured months, from 20 to 10 in August 2026.
- Estimated monthly branded searches for Reform Fitness in New Zealand fell 14.4% over 11 measured months, from 21.2K to 18.2K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Reform Fitness | 95.2% | 18.2K | +1.0% | Reform Fitness |
| 2 | Camp Pilates | 1.4% | 260 | +23.8% | Camp Pilates |
| 3 | Carve Studio | 1.4% | 260 | +23.8% | Carve Studio |
| 4 | Core Pilates and Mind | 1.2% | 220 | -18.5% | Core Pilates and Mind |
| 5 | Sculpt Reformer Pilates | 0.58% | 110 | +10.0% | Sculpt Reformer Pilates |
| 6 | Arched Reformer Pilates | 0.26% | 50 | +150.0% | Arched Reformer Pilates |
| 7 | Centred Studios | 0.05% | 10 | 0.0% | Centred Studios |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Reform Fitness | 21.2K | 96.3% | 1 |
| Oct 2025 | Carve Studio | 490 | 2.2% | 2 |
| Oct 2025 | Core Pilates and Mind | 180 | 0.82% | 3 |
| Oct 2025 | Sculpt Reformer Pilates | 70 | 0.32% | 4 |
| Oct 2025 | Arched Reformer Pilates | 50 | 0.23% | 5 |
| Oct 2025 | Centred Studios | 20 | 0.09% | 6 |
| Oct 2025 | Camp Pilates | 10 | 0.05% | 7 |
| Nov 2025 | Reform Fitness | 20.9K | 97.3% | 1 |
| Nov 2025 | Carve Studio | 320 | 1.5% | 2 |
| Nov 2025 | Core Pilates and Mind | 140 | 0.65% | 3 |
| Nov 2025 | Sculpt Reformer Pilates | 50 | 0.23% | 4 |
| Nov 2025 | Arched Reformer Pilates | 40 | 0.19% | 5 |
| Nov 2025 | Centred Studios | 20 | 0.09% | 6 |
| Nov 2025 | Camp Pilates | 10 | 0.05% | 7 |
| Dec 2025 | Reform Fitness | 18.2K | 96.8% | 1 |
| Dec 2025 | Carve Studio | 210 | 1.1% | 2 |
| Dec 2025 | Core Pilates and Mind | 210 | 1.1% | 3 |
| Dec 2025 | Camp Pilates | 70 | 0.37% | 4 |
| Dec 2025 | Sculpt Reformer Pilates | 70 | 0.37% | 5 |
| Dec 2025 | Arched Reformer Pilates | 30 | 0.16% | 6 |
| Dec 2025 | Centred Studios | 10 | 0.05% | 7 |
| Jan 2026 | Reform Fitness | 22.5K | 96.5% | 1 |
| Jan 2026 | Carve Studio | 330 | 1.4% | 2 |
| Jan 2026 | Core Pilates and Mind | 260 | 1.1% | 3 |
| Jan 2026 | Sculpt Reformer Pilates | 90 | 0.39% | 4 |
| Jan 2026 | Camp Pilates | 70 | 0.3% | 5 |
| Jan 2026 | Arched Reformer Pilates | 40 | 0.17% | 6 |
| Jan 2026 | Centred Studios | 30 | 0.13% | 7 |
| Feb 2026 | Reform Fitness | 20.7K | 96.3% | 1 |
| Feb 2026 | Carve Studio | 270 | 1.3% | 2 |
| Feb 2026 | Core Pilates and Mind | 270 | 1.3% | 3 |
| Feb 2026 | Arched Reformer Pilates | 90 | 0.42% | 4 |
| Feb 2026 | Camp Pilates | 70 | 0.33% | 5 |
| Feb 2026 | Sculpt Reformer Pilates | 70 | 0.33% | 6 |
| Feb 2026 | Centred Studios | 20 | 0.09% | 7 |
| Mar 2026 | Reform Fitness | 21K | 94.9% | 1 |
| Mar 2026 | Carve Studio | 390 | 1.8% | 2 |
| Mar 2026 | Camp Pilates | 320 | 1.4% | 3 |
| Mar 2026 | Core Pilates and Mind | 220 | 1% | 4 |
| Mar 2026 | Arched Reformer Pilates | 110 | 0.5% | 5 |
| Mar 2026 | Sculpt Reformer Pilates | 70 | 0.32% | 6 |
| Mar 2026 | Centred Studios | 20 | 0.09% | 7 |
| Apr 2026 | Reform Fitness | 20.9K | 95.6% | 1 |
| Apr 2026 | Camp Pilates | 390 | 1.8% | 2 |
| Apr 2026 | Carve Studio | 260 | 1.2% | 3 |
| Apr 2026 | Core Pilates and Mind | 150 | 0.68% | 4 |
| Apr 2026 | Sculpt Reformer Pilates | 90 | 0.41% | 5 |
| Apr 2026 | Arched Reformer Pilates | 50 | 0.23% | 6 |
| Apr 2026 | Centred Studios | 20 | 0.09% | 7 |
| May 2026 | Reform Fitness | 20.1K | 95.8% | 1 |
| May 2026 | Carve Studio | 320 | 1.5% | 2 |
| May 2026 | Camp Pilates | 210 | 1% | 3 |
| May 2026 | Core Pilates and Mind | 170 | 0.81% | 4 |
| May 2026 | Sculpt Reformer Pilates | 110 | 0.53% | 5 |
| May 2026 | Arched Reformer Pilates | 40 | 0.19% | 6 |
| May 2026 | Centred Studios | 30 | 0.14% | 7 |
| Jun 2026 | Reform Fitness | 19.1K | 95.4% | 1 |
| Jun 2026 | Carve Studio | 330 | 1.6% | 2 |
| Jun 2026 | Core Pilates and Mind | 220 | 1.1% | 3 |
| Jun 2026 | Camp Pilates | 210 | 1% | 4 |
| Jun 2026 | Sculpt Reformer Pilates | 90 | 0.45% | 5 |
| Jun 2026 | Arched Reformer Pilates | 50 | 0.25% | 6 |
| Jun 2026 | Centred Studios | 20 | 0.1% | 7 |
| Jul 2026 | Reform Fitness | 18K | 95.6% | 1 |
| Jul 2026 | Core Pilates and Mind | 270 | 1.4% | 2 |
| Jul 2026 | Camp Pilates | 210 | 1.1% | 3 |
| Jul 2026 | Carve Studio | 210 | 1.1% | 4 |
| Jul 2026 | Sculpt Reformer Pilates | 100 | 0.53% | 5 |
| Jul 2026 | Arched Reformer Pilates | 20 | 0.11% | 6 |
| Jul 2026 | Centred Studios | 10 | 0.05% | 7 |
| Aug 2026 | Reform Fitness | 18.2K | 95.2% | 1 |
| Aug 2026 | Camp Pilates | 260 | 1.4% | 2 |
| Aug 2026 | Carve Studio | 260 | 1.4% | 3 |
| Aug 2026 | Core Pilates and Mind | 220 | 1.2% | 4 |
| Aug 2026 | Sculpt Reformer Pilates | 110 | 0.58% | 5 |
| Aug 2026 | Arched Reformer Pilates | 50 | 0.26% | 6 |
| Aug 2026 | Centred Studios | 10 | 0.05% | 7 |
| Sep 2026 | Arched Reformer Pilates | — | — | — |
| Sep 2026 | Camp Pilates | — | — | — |
| Sep 2026 | Carve Studio | — | — | — |
| Sep 2026 | Centred Studios | — | — | — |
| Sep 2026 | Core Pilates and Mind | — | — | — |
| Sep 2026 | Reform Fitness | — | — | — |
| Sep 2026 | Sculpt Reformer Pilates | — | — | — |

## What is being compared

- **Arched Reformer Pilates**: Measured on the search term “arched reformer pilates”.
- **Camp Pilates**: Measured on the search term “camp pilates”.
- **Carve Studio**: Measured on the search terms “carve studio” and “carvestudio”, summed into one figure.
- **Centred Studios**: Measured on the search term “centred studios”.
- **Core Pilates and Mind**: Measured on the search terms “core pilates and mind” and “core pilates and mind christchurch”, summed into one figure.
- **Reform Fitness**: Measured on the search terms “reform albany”, “reform ashburton”, “reform auckland”, “reform birkenhead”, “reform cambridge”, “reform christchurch”, “reform commercial bay”, “reform dunedin”, “reform ferrymead”, “reform fitness”, “reform fitness albany”, “reform fitness auckland”, “reform fitness birkenhead”, “reform fitness cambridge”, “reform fitness christchurch”, “reform fitness commercial bay”, “reform fitness dunedin”, “reform fitness hamilton”, “reform fitness hobsonville”, “reform fitness karaka”, “reform fitness mt maunganui”, “reform fitness mt wellington”, “reform fitness new plymouth”, “reform fitness newmarket”, “reform fitness nz”, “reform fitness onehunga”, “reform fitness ormiston”, “reform fitness papamoa”, “reform fitness parnell”, “reform fitness petone”, “reform fitness pilates”, “reform fitness prebbleton”, “reform fitness prices”, “reform fitness queenstown”, “reform fitness rototuna”, “reform fitness silverdale”, “reform fitness takapuna”, “reform fitness victoria park”, “reform fitness wanaka”, “reform fitness wellington”, “reform hamilton”, “reform hobsonville”, “reform karaka”, “reform mt maunganui”, “reform mt wellington”, “reform new plymouth”, “reform newmarket”, “reform onehunga”, “reform ormiston”, “reform papamoa”, “reform parnell”, “reform petone”, “reform pilates”, “reform pilates cambridge”, “reform pilates prices”, “reform prebbleton”, “reform queenstown”, “reform rolleston”, “reform rotorua”, “reform rototuna”, “reform silverdale”, “reform takapuna”, “reform taupo”, “reform victoria park”, “reform wanaka”, “reform wellington” and “reformfitness”, summed into one figure.
- **Sculpt Reformer Pilates**: Measured on the search terms “sculpt reformer pilates” and “sculpt reformer pilates christchurch”, summed into one figure.

- [Arched Reformer Pilates](/demand/nz/brands/arched-reformer-pilates)
- [Camp Pilates](/demand/nz/brands/camp-pilates)
- [Carve Studio](/demand/nz/brands/carve-studio)
- [Centred Studios](/demand/nz/brands/centred-studios)
- [Core Pilates and Mind](/demand/nz/brands/core-pilates-and-mind)
- [Reform Fitness](/demand/nz/brands/reform-fitness)
- [Sculpt Reformer Pilates](/demand/nz/brands/sculpt-reformer-pilates)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among christchurch pilates studios in New Zealand?

In August 2026, Reform Fitness was the most searched among christchurch pilates studios in New Zealand, with an estimated 18.2K branded searches and 95.2% estimated Share of Search within this set.

## Cite this page

Brandwave. "Christchurch pilates studios in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-christchurch-pilates-studios

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-christchurch-pilates-studios. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.