---
title: "Camping and road trip apps in New Zealand: Which brands are most popular in search?"
description: "Compare the campsite and road trip apps New Zealand travellers find places to stay with. Share of Search among CamperMate, Rankers, WikiCamps and Park4night, the camping and road trip apps Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-camping-apps"
publisher: "Brandwave"
---

# Camping and road trip apps in New Zealand: Which brands are most popular in search?

Compare the campsite and road trip apps New Zealand travellers find places to stay with. Share of Search among CamperMate, Rankers, WikiCamps and Park4night, the camping and road trip apps Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Camping and road trip apps
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Aug 2026
- **Highest Share of Search**: CamperMate, 58.2%

## Which brand is most popular in search among camping and road trip apps in New Zealand?

- In August 2026, CamperMate was the most searched among camping and road trip apps in New Zealand, with an estimated 1.1K branded searches and 58.2% estimated Share of Search within this set.
- Rankers is in 2nd place, 28.6 percentage points behind at 29.6% Share of Search.
- Across the 11 months ending August 2026, CamperMate’s estimated Share of Search among camping and road trip apps in New Zealand decreased from 62% to 58.2%.
- Across the 11 months ending August 2026, Rankers’ estimated Share of Search among camping and road trip apps in New Zealand increased from 27% to 29.6%.
- Across the 11 months ending August 2026, WikiCamps’ estimated Share of Search among camping and road trip apps in New Zealand increased from 8.2% to 9.5%.
- Across the 11 months ending August 2026, CamperMate’s estimated Share of Search among camping and road trip apps in New Zealand peaked at 69.8% in December 2025 and was lowest at 58.2% in August 2026.
- Across the 11 months ending August 2026, Rankers’ estimated Share of Search among camping and road trip apps in New Zealand peaked at 29.6% in August 2026 and was lowest at 20.7% in December 2025.
- Across the 11 months ending August 2026, WikiCamps’ estimated Share of Search among camping and road trip apps in New Zealand peaked at 9.7% in March 2026 and was lowest at 7.3% in July 2026.
- Across the 11 months ending August 2026, Park4night’s estimated Share of Search among camping and road trip apps in New Zealand peaked at 3% in June 2026 and was lowest at 1.5% in March 2026.
- Across the 11 months ending August 2026, Park4night held steady: its estimated Share of Search among camping and road trip apps in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [CamperMate vs Rankers: compare search popularity](/demand/nz/compare/campermate-vs-rankers): 58.2% against 29.6% Share of Search.
- [CamperMate vs WikiCamps: compare search popularity](/demand/nz/compare/campermate-vs-wikicamps): 58.2% against 9.5% Share of Search.
- [CamperMate vs Park4night: compare search popularity](/demand/nz/compare/campermate-vs-park4night): 58.2% against 2.6% Share of Search.
- [Rankers vs WikiCamps: compare search popularity](/demand/nz/compare/rankers-vs-wikicamps): 29.6% against 9.5% Share of Search.
- [Rankers vs Park4night: compare search popularity](/demand/nz/compare/park4night-vs-rankers): 29.6% against 2.6% Share of Search.
- [WikiCamps vs Park4night: compare search popularity](/demand/nz/compare/park4night-vs-wikicamps): 9.5% against 2.6% Share of Search.

## How did search popularity change for New Zealand camping and road trip apps in August 2026?

- In August 2026, WikiCamps gained estimated Share of Search among camping and road trip apps in New Zealand, from 7.3% to 9.5%.
- In August 2026, Park4night gained estimated Share of Search among camping and road trip apps in New Zealand, from 2.1% to 2.6%.
- In August 2026, CamperMate lost estimated Share of Search among camping and road trip apps in New Zealand, from 61.1% to 58.2%.
- Rankers’ estimated Share of Search among camping and road trip apps in New Zealand has gained ground for 3 months in a row, from 28.2% to 29.6% in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | CamperMate | 58.2% | 1.1K | -6.8% | CamperMate |
| 2 | Rankers | 29.6% | 560 | -1.8% | Rankers |
| 3 | WikiCamps | 9.5% | 180 | +28.6% | WikiCamps |
| 4 | Park4night | 2.6% | 50 | +25.0% | Park4night |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | CamperMate | 2.4K | 62% | 1 |
| Oct 2025 | Rankers | 1.1K | 27% | 2 |
| Oct 2025 | WikiCamps | 320 | 8.2% | 3 |
| Oct 2025 | Park4night | 110 | 2.8% | 4 |
| Nov 2025 | CamperMate | 2.9K | 64.4% | 1 |
| Nov 2025 | Rankers | 1.1K | 25.5% | 2 |
| Nov 2025 | WikiCamps | 370 | 8.3% | 3 |
| Nov 2025 | Park4night | 80 | 1.8% | 4 |
| Dec 2025 | CamperMate | 5.1K | 69.8% | 1 |
| Dec 2025 | Rankers | 1.5K | 20.7% | 2 |
| Dec 2025 | WikiCamps | 570 | 7.9% | 3 |
| Dec 2025 | Park4night | 120 | 1.7% | 4 |
| Jan 2026 | CamperMate | 4.4K | 64.8% | 1 |
| Jan 2026 | Rankers | 1.6K | 23.6% | 2 |
| Jan 2026 | WikiCamps | 640 | 9.5% | 3 |
| Jan 2026 | Park4night | 140 | 2.1% | 4 |
| Feb 2026 | CamperMate | 2.9K | 60.4% | 1 |
| Feb 2026 | Rankers | 1.4K | 28.5% | 2 |
| Feb 2026 | WikiCamps | 420 | 8.6% | 3 |
| Feb 2026 | Park4night | 120 | 2.5% | 4 |
| Mar 2026 | CamperMate | 2.8K | 61% | 1 |
| Mar 2026 | Rankers | 1.3K | 27.7% | 2 |
| Mar 2026 | WikiCamps | 450 | 9.7% | 3 |
| Mar 2026 | Park4night | 70 | 1.5% | 4 |
| Apr 2026 | CamperMate | 1.9K | 63.9% | 1 |
| Apr 2026 | Rankers | 770 | 26.2% | 2 |
| Apr 2026 | WikiCamps | 220 | 7.5% | 3 |
| Apr 2026 | Park4night | 70 | 2.4% | 4 |
| May 2026 | CamperMate | 1.3K | 60.3% | 1 |
| May 2026 | Rankers | 590 | 28.2% | 2 |
| May 2026 | WikiCamps | 180 | 8.6% | 3 |
| May 2026 | Park4night | 60 | 2.9% | 4 |
| Jun 2026 | CamperMate | 1K | 60.2% | 1 |
| Jun 2026 | Rankers | 480 | 28.9% | 2 |
| Jun 2026 | WikiCamps | 130 | 7.8% | 3 |
| Jun 2026 | Park4night | 50 | 3% | 4 |
| Jul 2026 | CamperMate | 1.2K | 61.1% | 1 |
| Jul 2026 | Rankers | 570 | 29.5% | 2 |
| Jul 2026 | WikiCamps | 140 | 7.3% | 3 |
| Jul 2026 | Park4night | 40 | 2.1% | 4 |
| Aug 2026 | CamperMate | 1.1K | 58.2% | 1 |
| Aug 2026 | Rankers | 560 | 29.6% | 2 |
| Aug 2026 | WikiCamps | 180 | 9.5% | 3 |
| Aug 2026 | Park4night | 50 | 2.6% | 4 |
| Sep 2026 | CamperMate | — | — | — |
| Sep 2026 | Park4night | — | — | — |
| Sep 2026 | Rankers | — | — | — |
| Sep 2026 | WikiCamps | — | — | — |

## What is being compared

- **CamperMate**: Measured on the search terms “campermate”, “campermate app”, “campermate com”, “campermate freedom camping”, “campermate near me”, “campermate nz” and “campermate online”, summed into one figure.
- **Park4night**: Measured on the search terms “park 4 night”, “park4night”, “park4night camping app”, “park4night near me” and “park4night new zealand”, summed into one figure.
- **Rankers**: Measured on the search terms “rankers”, “rankers camping app”, “rankers co nz”, “rankers freedom camping”, “rankers near me”, “rankers nz”, “rankers online” and “website rankers”, summed into one figure.
- **WikiCamps**: Measured on the search terms “wikicamps”, “wikicamps au”, “wikicamps nz” and “wikicamps online”, summed into one figure.

- [CamperMate](/demand/nz/brands/campermate)
- [Park4night](/demand/nz/brands/park4night)
- [Rankers](/demand/nz/brands/rankers)
- [WikiCamps](/demand/nz/brands/wikicamps)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among camping and road trip apps in New Zealand?

In August 2026, CamperMate was the most searched among camping and road trip apps in New Zealand, with an estimated 1.1K branded searches and 58.2% estimated Share of Search within this set.

## Cite this page

Brandwave. "Camping and road trip apps in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-camping-apps

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-camping-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.