---
title: "Cambridge digital marketing agencies in New Zealand: Which brands are most popular in search?"
description: "Compare Cambridge digital marketing agencies using branded search demand from across New Zealand. Share of Search among Lucid Media, Ultimate Web Designs, SK Digital, Waikato Marketing, King Tide, DNP Marketing and O'Sullivans, the cambridge digital marketing agencies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-cambridge-digital-marketing-agencies"
publisher: "Brandwave"
---

# Cambridge digital marketing agencies in New Zealand: Which brands are most popular in search?

Compare Cambridge digital marketing agencies using branded search demand from across New Zealand. Share of Search among Lucid Media, Ultimate Web Designs, SK Digital, Waikato Marketing, King Tide, DNP Marketing and O'Sullivans, the cambridge digital marketing agencies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Cambridge digital marketing agencies
- **Market**: New Zealand
- **Brands compared**: 7
- **Month measured**: Aug 2026
- **Highest Share of Search**: Lucid Media, 29.7%

## Which brand is most popular in search among cambridge digital marketing agencies in New Zealand?

- In August 2026, Lucid Media was the most searched among cambridge digital marketing agencies in New Zealand, with an estimated 110 branded searches and 29.7% estimated Share of Search within this set.
- Ultimate Web Designs is in 2nd place, 5.4 percentage points behind at 24.3% Share of Search.
- Across the 11 months ending August 2026, Lucid Media’s estimated Share of Search among cambridge digital marketing agencies in New Zealand decreased from 36% to 29.7%.
- Across the 11 months ending August 2026, Ultimate Web Designs’ estimated Share of Search among cambridge digital marketing agencies in New Zealand increased from 16% to 24.3%.
- Across the 11 months ending August 2026, SK Digital’s estimated Share of Search among cambridge digital marketing agencies in New Zealand decreased from 20% to 18.9%.
- Across the 11 months ending August 2026, Waikato Marketing’s estimated Share of Search among cambridge digital marketing agencies in New Zealand increased from 4% to 13.5%.
- Across the 11 months ending August 2026, King Tide’s estimated Share of Search among cambridge digital marketing agencies in New Zealand decreased from 20% to 8.1%.
- Across the 11 months ending August 2026, DNP Marketing’s estimated Share of Search among cambridge digital marketing agencies in New Zealand decreased from 4% to 2.7%.
- Across the 11 months ending August 2026, O'Sullivans’ estimated Share of Search among cambridge digital marketing agencies in New Zealand increased from 0% to 2.7%.
- Across the 11 months ending August 2026, Lucid Media’s estimated Share of Search among cambridge digital marketing agencies in New Zealand peaked at 41.2% in December 2025 and was lowest at 15.4% in July 2026.
- Across the 11 months ending August 2026, Ultimate Web Designs’ estimated Share of Search among cambridge digital marketing agencies in New Zealand peaked at 61.2% in May 2026 and was lowest at 16% in October 2025.
- Across the 11 months ending August 2026, SK Digital’s estimated Share of Search among cambridge digital marketing agencies in New Zealand peaked at 21.1% in November 2025 and was lowest at 10.2% in May 2026.
- Across the 11 months ending August 2026, Waikato Marketing’s estimated Share of Search among cambridge digital marketing agencies in New Zealand peaked at 13.5% in August 2026 and was lowest at 0% in December 2025.
- Across the 11 months ending August 2026, King Tide’s estimated Share of Search among cambridge digital marketing agencies in New Zealand peaked at 20% in October 2025 and was lowest at 3.1% in January 2026.
- Across the 11 months ending August 2026, DNP Marketing’s estimated Share of Search among cambridge digital marketing agencies in New Zealand peaked at 5.9% in December 2025 and was lowest at 2% in May 2026.
- Across the 11 months ending August 2026, O'Sullivans’ estimated Share of Search among cambridge digital marketing agencies in New Zealand peaked at 3.8% in March 2026 and was lowest at 0% in October 2025.
- Across the 11 months ending August 2026, Ultimate Web Designs rose from 4th to 2nd among cambridge digital marketing agencies in New Zealand.
- Across the 11 months ending August 2026, Waikato Marketing rose from 6th to 4th among cambridge digital marketing agencies in New Zealand.
- Across the 11 months ending August 2026, King Tide fell from 2nd to 5th among cambridge digital marketing agencies in New Zealand.
- Across the 11 months ending August 2026, DNP Marketing fell from 5th to 6th among cambridge digital marketing agencies in New Zealand.

## Compare search popularity between leading brands

- [Lucid Media vs Ultimate Web Designs: compare search popularity](/demand/nz/compare/lucid-media-vs-ultimate-web-designs): 29.7% against 24.3% Share of Search.
- [Lucid Media vs SK Digital: compare search popularity](/demand/nz/compare/lucid-media-vs-sk-digital): 29.7% against 18.9% Share of Search.
- [Lucid Media vs Waikato Marketing: compare search popularity](/demand/nz/compare/lucid-media-vs-waikato-marketing): 29.7% against 13.5% Share of Search.
- [Lucid Media vs King Tide: compare search popularity](/demand/nz/compare/king-tide-vs-lucid-media): 29.7% against 8.1% Share of Search.
- [Ultimate Web Designs vs SK Digital: compare search popularity](/demand/nz/compare/sk-digital-vs-ultimate-web-designs): 24.3% against 18.9% Share of Search.
- [Ultimate Web Designs vs Waikato Marketing: compare search popularity](/demand/nz/compare/ultimate-web-designs-vs-waikato-marketing): 24.3% against 13.5% Share of Search.
- [Ultimate Web Designs vs King Tide: compare search popularity](/demand/nz/compare/king-tide-vs-ultimate-web-designs): 24.3% against 8.1% Share of Search.
- [SK Digital vs Waikato Marketing: compare search popularity](/demand/nz/compare/sk-digital-vs-waikato-marketing): 18.9% against 13.5% Share of Search.
- [SK Digital vs King Tide: compare search popularity](/demand/nz/compare/king-tide-vs-sk-digital): 18.9% against 8.1% Share of Search.
- [Waikato Marketing vs King Tide: compare search popularity](/demand/nz/compare/king-tide-vs-waikato-marketing): 13.5% against 8.1% Share of Search.

## How did search popularity change for New Zealand cambridge digital marketing agencies in August 2026?

- In August 2026, Lucid Media overtook Ultimate Web Designs to take the highest estimated Share of Search among cambridge digital marketing agencies in New Zealand, at 29.7%.
- In August 2026, Waikato Marketing overtook DNP Marketing to rank 4th among cambridge digital marketing agencies in New Zealand, at 13.5%.
- In August 2026, SK Digital gained estimated Share of Search among cambridge digital marketing agencies in New Zealand, from 12.8% to 18.9%.
- In August 2026, King Tide gained estimated Share of Search among cambridge digital marketing agencies in New Zealand, from 5.1% to 8.1%.
- In August 2026, Ultimate Web Designs lost estimated Share of Search among cambridge digital marketing agencies in New Zealand, from 59% to 24.3%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Lucid Media | 29.7% | 110 | +83.3% | Lucid Media |
| 2 | Ultimate Web Designs | 24.3% | 90 | -60.9% | Ultimate Web Designs |
| 3 | SK Digital | 18.9% | 70 | +40.0% | SK Digital |
| 4 | Waikato Marketing | 13.5% | 50 | +400.0% | Waikato Marketing |
| 5 | King Tide | 8.1% | 30 | +50.0% | King Tide |
| 6 | DNP Marketing | 2.7% | 10 | 0.0% | DNP Marketing |
| 7 | O'Sullivans | 2.7% | 10 | 0.0% | O'Sullivans |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Lucid Media | 90 | 36% | 1 |
| Oct 2025 | King Tide | 50 | 20% | 2 |
| Oct 2025 | SK Digital | 50 | 20% | 3 |
| Oct 2025 | Ultimate Web Designs | 40 | 16% | 4 |
| Oct 2025 | DNP Marketing | 10 | 4% | 5 |
| Oct 2025 | Waikato Marketing | 10 | 4% | 6 |
| Oct 2025 | O'Sullivans | 0 | 0% | 7 |
| Nov 2025 | Lucid Media | 70 | 36.8% | 1 |
| Nov 2025 | Ultimate Web Designs | 50 | 26.3% | 2 |
| Nov 2025 | SK Digital | 40 | 21.1% | 3 |
| Nov 2025 | DNP Marketing | 10 | 5.3% | 4 |
| Nov 2025 | King Tide | 10 | 5.3% | 5 |
| Nov 2025 | Waikato Marketing | 10 | 5.3% | 6 |
| Nov 2025 | O'Sullivans | 0 | 0% | 7 |
| Dec 2025 | Lucid Media | 70 | 41.2% | 1 |
| Dec 2025 | Ultimate Web Designs | 50 | 29.4% | 2 |
| Dec 2025 | SK Digital | 30 | 17.6% | 3 |
| Dec 2025 | DNP Marketing | 10 | 5.9% | 4 |
| Dec 2025 | King Tide | 10 | 5.9% | 5 |
| Dec 2025 | O'Sullivans | 0 | 0% | 6 |
| Dec 2025 | Waikato Marketing | 0 | 0% | 7 |
| Jan 2026 | Ultimate Web Designs | 150 | 46.9% | 1 |
| Jan 2026 | Lucid Media | 90 | 28.1% | 2 |
| Jan 2026 | SK Digital | 50 | 15.6% | 3 |
| Jan 2026 | DNP Marketing | 10 | 3.1% | 4 |
| Jan 2026 | King Tide | 10 | 3.1% | 5 |
| Jan 2026 | Waikato Marketing | 10 | 3.1% | 6 |
| Jan 2026 | O'Sullivans | 0 | 0% | 7 |
| Feb 2026 | Ultimate Web Designs | 80 | 36.4% | 1 |
| Feb 2026 | Lucid Media | 70 | 31.8% | 2 |
| Feb 2026 | SK Digital | 40 | 18.2% | 3 |
| Feb 2026 | DNP Marketing | 10 | 4.5% | 4 |
| Feb 2026 | King Tide | 10 | 4.5% | 5 |
| Feb 2026 | Waikato Marketing | 10 | 4.5% | 6 |
| Feb 2026 | O'Sullivans | 0 | 0% | 7 |
| Mar 2026 | Lucid Media | 90 | 34.6% | 1 |
| Mar 2026 | Ultimate Web Designs | 90 | 34.6% | 2 |
| Mar 2026 | SK Digital | 40 | 15.4% | 3 |
| Mar 2026 | DNP Marketing | 10 | 3.8% | 4 |
| Mar 2026 | King Tide | 10 | 3.8% | 5 |
| Mar 2026 | O'Sullivans | 10 | 3.8% | 6 |
| Mar 2026 | Waikato Marketing | 10 | 3.8% | 7 |
| Apr 2026 | Ultimate Web Designs | 160 | 48.5% | 1 |
| Apr 2026 | Lucid Media | 80 | 24.2% | 2 |
| Apr 2026 | SK Digital | 40 | 12.1% | 3 |
| Apr 2026 | King Tide | 20 | 6.1% | 4 |
| Apr 2026 | DNP Marketing | 10 | 3% | 5 |
| Apr 2026 | O'Sullivans | 10 | 3% | 6 |
| Apr 2026 | Waikato Marketing | 10 | 3% | 7 |
| May 2026 | Ultimate Web Designs | 300 | 61.2% | 1 |
| May 2026 | Lucid Media | 90 | 18.4% | 2 |
| May 2026 | SK Digital | 50 | 10.2% | 3 |
| May 2026 | King Tide | 20 | 4.1% | 4 |
| May 2026 | DNP Marketing | 10 | 2% | 5 |
| May 2026 | O'Sullivans | 10 | 2% | 6 |
| May 2026 | Waikato Marketing | 10 | 2% | 7 |
| Jun 2026 | Ultimate Web Designs | 280 | 53.8% | 1 |
| Jun 2026 | Lucid Media | 110 | 21.2% | 2 |
| Jun 2026 | SK Digital | 70 | 13.5% | 3 |
| Jun 2026 | King Tide | 30 | 5.8% | 4 |
| Jun 2026 | DNP Marketing | 20 | 3.8% | 5 |
| Jun 2026 | O'Sullivans | 10 | 1.9% | 6 |
| Jun 2026 | Waikato Marketing | 0 | 0% | 7 |
| Jul 2026 | Ultimate Web Designs | 230 | 59% | 1 |
| Jul 2026 | Lucid Media | 60 | 15.4% | 2 |
| Jul 2026 | SK Digital | 50 | 12.8% | 3 |
| Jul 2026 | King Tide | 20 | 5.1% | 4 |
| Jul 2026 | DNP Marketing | 10 | 2.6% | 5 |
| Jul 2026 | O'Sullivans | 10 | 2.6% | 6 |
| Jul 2026 | Waikato Marketing | 10 | 2.6% | 7 |
| Aug 2026 | Lucid Media | 110 | 29.7% | 1 |
| Aug 2026 | Ultimate Web Designs | 90 | 24.3% | 2 |
| Aug 2026 | SK Digital | 70 | 18.9% | 3 |
| Aug 2026 | Waikato Marketing | 50 | 13.5% | 4 |
| Aug 2026 | King Tide | 30 | 8.1% | 5 |
| Aug 2026 | DNP Marketing | 10 | 2.7% | 6 |
| Aug 2026 | O'Sullivans | 10 | 2.7% | 7 |
| Sep 2026 | DNP Marketing | — | — | — |
| Sep 2026 | King Tide | — | — | — |
| Sep 2026 | Lucid Media | — | — | — |
| Sep 2026 | O'Sullivans | — | — | — |
| Sep 2026 | SK Digital | — | — | — |
| Sep 2026 | Ultimate Web Designs | — | — | — |
| Sep 2026 | Waikato Marketing | — | — | — |

## What is being compared

- **DNP Marketing**: Measured on the search terms “dnp marketing” and “dnp-marketing”, summed into one figure.
- **King Tide**: Measured on the search term “king tide marketing”.
- **Lucid Media**: Measured on the search terms “lucid media”, “lucid media nz” and “lucidmedia”, summed into one figure.
- **O'Sullivans**: Measured on the search term “osullivans marketing”.
- **SK Digital**: Measured on the search terms “sk digital” and “skdigital”, summed into one figure.
- **Ultimate Web Designs**: Measured on the search terms “ultimate web designs” and “ultimate web designs auckland”, summed into one figure.
- **Waikato Marketing**: Measured on the search term “waikato marketing”.

- [DNP Marketing](/demand/nz/brands/dnp-marketing)
- [King Tide](/demand/nz/brands/king-tide)
- [Lucid Media](/demand/nz/brands/lucid-media)
- [O'Sullivans](/demand/nz/brands/o-sullivans)
- [SK Digital](/demand/nz/brands/sk-digital)
- [Ultimate Web Designs](/demand/nz/brands/ultimate-web-designs)
- [Waikato Marketing](/demand/nz/brands/waikato-marketing)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among cambridge digital marketing agencies in New Zealand?

In August 2026, Lucid Media was the most searched among cambridge digital marketing agencies in New Zealand, with an estimated 110 branded searches and 29.7% estimated Share of Search within this set.

## Cite this page

Brandwave. "Cambridge digital marketing agencies in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-cambridge-digital-marketing-agencies

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-cambridge-digital-marketing-agencies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
