--- title: "ECHO vs Greenworks: Which is searched more in New Zealand?" description: "Is ECHO or Greenworks more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brush cutter brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-brush-cutter-brands/compare/echo-vs-greenworks" publisher: "Brandwave" --- # ECHO vs Greenworks: Which is searched more in New Zealand? Is ECHO or Greenworks more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brush cutter brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ECHO and Greenworks - **Competitive set**: Brush cutter brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **ECHO Share of Search**: 0.72% - **Greenworks Share of Search**: 0.07% ## Is ECHO or Greenworks more popular in search? - In September 2026, ECHO had more branded searches than Greenworks among brush cutter brands in New Zealand. ECHO had about 110 branded searches, while Greenworks had 10. ECHO made up 0.72% of all brush cutter brand searches we track, and Greenworks accounted for 0.07%. - ECHO was ahead of Greenworks in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, ECHO’s share of searches among brush cutter brands in New Zealand moved from 0.66% to 0.72%, and its estimated monthly branded searches moved from 90 to 110. - Across the 12 months ending September 2026, Greenworks’ share of searches among brush cutter brands in New Zealand held steady at 0.07%, and its estimated monthly branded searches held steady at 10. ## Top brush cutter brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, ECHO was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Greenworks was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. ECHO was listed before Greenworks in three out of four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Stihl | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | ECHO | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Makita | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Greenworks | 4th | 0 of 3 | 1 of 2 | 1 of 5 | | Bosch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about brush cutter brands - Asked ChatGPT "Which brush cutter brand should I buy in New Zealand?": 1. Stihl, 2. Makita, 3. ECHO - Asked ChatGPT "What are the best brush cutter brands in New Zealand?": 1. Stihl, 2. ECHO, 3. Makita - Asked ChatGPT "What's the best brush cutter brand in New Zealand for thick weeds?": 1. Stihl, 2. ECHO - Searched Google, AI Overview "best brush cutter": 1. Stihl, 2. Greenworks - Searched Google, AI Overview "brush cutter for weeds": 1. Stihl Not named in any answer: Bosch. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand brush cutter brands in September 2026? - Estimated monthly branded searches for ECHO in New Zealand rose 22.2% over 12 measured months, from 90 to 110 in September 2026. ## Month by month | Month | ECHO estimated searches | ECHO Share of Search | ECHO rank | Greenworks estimated searches | Greenworks Share of Search | Greenworks rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90 | 0.66% | 3 | 10 | 0.07% | 5 | | Nov 2025 | 110 | 0.73% | 3 | 10 | 0.07% | 5 | | Dec 2025 | 110 | 0.73% | 3 | 10 | 0.07% | 5 | | Jan 2026 | 90 | 0.59% | 3 | 10 | 0.07% | 5 | | Feb 2026 | 90 | 0.59% | 3 | 10 | 0.07% | 5 | | Mar 2026 | 90 | 0.66% | 3 | 10 | 0.07% | 5 | | Apr 2026 | 70 | 0.51% | 3 | 10 | 0.07% | 5 | | May 2026 | 90 | 0.59% | 3 | 10 | 0.07% | 5 | | Jun 2026 | 70 | 0.51% | 3 | 0 | 0% | 5 | | Jul 2026 | 70 | 0.51% | 3 | 10 | 0.07% | 5 | | Aug 2026 | 70 | 0.5% | 3 | 10 | 0.07% | 5 | | Sep 2026 | 110 | 0.72% | 3 | 10 | 0.07% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using ECHO’s and Greenworks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ECHO**: Measured on the search term “echo trimmer”. - **Greenworks**: Measured on the search term “greenworks brush cutter”. - [ECHO profile](/demand/nz/brands/echo) - [Greenworks profile](/demand/nz/brands/greenworks) - [All brush cutter brands in New Zealand](/demand/nz/categories/nz-brush-cutter-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ECHO or Greenworks more popular in search? In September 2026, ECHO had more branded searches than Greenworks among brush cutter brands in New Zealand. ECHO had about 110 branded searches, while Greenworks had 10. ECHO made up 0.72% of all brush cutter brand searches we track, and Greenworks accounted for 0.07%. ## Cite this page Brandwave. "ECHO vs Greenworks: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-brush-cutter-brands/compare/echo-vs-greenworks This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-brush-cutter-brands/compare/echo-vs-greenworks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.