---
title: "Boxing glove brands in New Zealand: Which are most popular?"
description: "Compare the boxing glove brands New Zealanders buy. Share of Search among Everlast, Venum, Fairtex, Rival, Sting, Cleto Reyes, RDX and Leone, the boxing glove brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-boxing-glove-brands"
publisher: "Brandwave"
---

# Boxing glove brands in New Zealand: Which are most popular?

Compare the boxing glove brands New Zealanders buy. Share of Search among Everlast, Venum, Fairtex, Rival, Sting, Cleto Reyes, RDX and Leone, the boxing glove brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Boxing glove brands
- **Market**: New Zealand
- **Brands compared**: 8
- **Month measured**: Oct 2026
- **Highest Share of Search**: Everlast, 35.5%

## Which brand is most popular in search among boxing glove brands in New Zealand?

- In October 2026, Everlast was the most searched among boxing glove brands in New Zealand, with an estimated 860 branded searches, 35.5% of all searches for the eight tracked by the Brandwave Brand Demand Index.
- Venum is in 2nd place, 2.5 percentage points behind at 33.1%.
- Across the 12 months ending October 2026, Everlast’s share of searches among boxing glove brands in New Zealand increased from 30.2% to 35.5%.
- Across the 12 months ending October 2026, Venum’s share of searches among boxing glove brands in New Zealand decreased from 38.4% to 33.1%.
- Across the 12 months ending October 2026, Fairtex’s share of searches among boxing glove brands in New Zealand increased from 14% to 14.9%.
- Across the 12 months ending October 2026, Rival’s share of searches among boxing glove brands in New Zealand increased from 4.9% to 5.8%.
- Across the 12 months ending October 2026, Cleto Reyes’ share of searches among boxing glove brands in New Zealand decreased from 6.1% to 3.7%.
- Across the 12 months ending October 2026, RDX’s share of searches among boxing glove brands in New Zealand increased from 0.58% to 1.2%.
- Across the 12 months ending October 2026, Everlast’s share of searches among boxing glove brands in New Zealand peaked at 36.1% in December 2025 and was lowest at 28.5% in July 2026.
- Across the 12 months ending October 2026, Venum’s share of searches among boxing glove brands in New Zealand peaked at 38.8% in July 2026 and was lowest at 30.1% in March 2026.
- Across the 12 months ending October 2026, Fairtex’s share of searches among boxing glove brands in New Zealand peaked at 18.4% in April 2026 and was lowest at 12.3% in January 2026.
- Across the 12 months ending October 2026, Rival’s share of searches among boxing glove brands in New Zealand peaked at 8.6% in August 2026 and was lowest at 4.9% in November 2025.
- Across the 12 months ending October 2026, Sting’s share of searches among boxing glove brands in New Zealand peaked at 6.3% in August 2026 and was lowest at 4.4% in December 2025.
- Across the 12 months ending October 2026, Cleto Reyes’ share of searches among boxing glove brands in New Zealand peaked at 6.1% in November 2025 and was lowest at 3.2% in July 2026.
- Across the 12 months ending October 2026, Everlast rose from 2nd to 1st among boxing glove brands in New Zealand.
- Across the 12 months ending October 2026, Venum fell from 1st to 2nd among boxing glove brands in New Zealand.
- Across the 12 months ending October 2026, Rival rose from 5th to 4th among boxing glove brands in New Zealand.
- Across the 12 months ending October 2026, Sting rose from 6th to 5th among boxing glove brands in New Zealand.
- Across the 12 months ending October 2026, Cleto Reyes fell from 4th to 6th among boxing glove brands in New Zealand.
- Across the 12 months ending October 2026, RDX rose from 8th to 7th among boxing glove brands in New Zealand.
- Across the 12 months ending October 2026, Leone fell from 7th to 8th among boxing glove brands in New Zealand.

## Top boxing glove brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, Rival and Sting were mentioned most often, in three of the four answers. Rival was recommended most often, coming first in one out of three answers that gave a list. Venum was second, and Fairtex was third. RDX, which ranked seventh in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Rival | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Venum | 2nd | 2 of 3 | 0 of 1 | 2 of 4 |
| Fairtex | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| Sting | 4th | 2 of 3 | 1 of 1 | 3 of 4 |
| Cleto Reyes | 5th | 1 of 3 | 0 of 1 | 1 of 4 |
| Everlast | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| RDX | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Leone | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about boxing glove brands

- Asked ChatGPT "Which boxing glove brand should I buy in New Zealand?": 1. Venum, 2. Rival, 3. Sting
- Asked ChatGPT "What are the best boxing glove brands in New Zealand?": 1. Sting, 2. Fairtex, 3. Venum, 4. Rival, 5. Everlast
- Asked ChatGPT "What's the best boxing glove brand in New Zealand for training and sparring?": 1. Rival, 2. Fairtex, 3. Cleto Reyes
- Searched Google, AI Overview "boxing gloves nz": 1. Sting

Not named in any answer: RDX and Leone.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## Compare search popularity between leading brands

- [Everlast vs Venum: compare search popularity](/demand/nz/compare/everlast-vs-venum): 35.5% against 33.1% Share of Search.
- [Everlast vs Fairtex: compare search popularity](/demand/nz/compare/everlast-vs-fairtex): 35.5% against 14.9% Share of Search.
- [Everlast vs Rival: compare search popularity](/demand/nz/compare/everlast-vs-rival-boxing): 35.5% against 5.8% Share of Search.
- [Everlast vs Sting: compare search popularity](/demand/nz/compare/everlast-vs-sting-sports): 35.5% against 5% Share of Search.
- [Venum vs Fairtex: compare search popularity](/demand/nz/compare/fairtex-vs-venum): 33.1% against 14.9% Share of Search.
- [Venum vs Rival: compare search popularity](/demand/nz/compare/rival-boxing-vs-venum): 33.1% against 5.8% Share of Search.
- [Venum vs Sting: compare search popularity](/demand/nz/compare/sting-sports-vs-venum): 33.1% against 5% Share of Search.
- [Fairtex vs Rival: compare search popularity](/demand/nz/compare/fairtex-vs-rival-boxing): 14.9% against 5.8% Share of Search.
- [Fairtex vs Sting: compare search popularity](/demand/nz/compare/fairtex-vs-sting-sports): 14.9% against 5% Share of Search.
- [Rival vs Sting: compare search popularity](/demand/nz/compare/rival-boxing-vs-sting-sports): 5.8% against 5% Share of Search.

## How did search popularity change for New Zealand boxing glove brands in October 2026?

- In October 2026, Everlast overtook Venum to become the leader among boxing glove brands in New Zealand, with 35.5% of the searches.
- In October 2026, RDX overtook Leone to rank 7th among boxing glove brands in New Zealand, with 1.2% of the searches.
- In October 2026, Cleto Reyes gained share of searches among boxing glove brands in New Zealand, from 3.2% to 3.7%.
- In October 2026, Venum lost share of searches among boxing glove brands in New Zealand, from 35% to 33.1%.
- In October 2026, Fairtex lost share of searches among boxing glove brands in New Zealand, from 16.4% to 14.9%.
- In October 2026, Sting lost share of searches among boxing glove brands in New Zealand, from 6.1% to 5%.
- Estimated monthly branded searches for Leone in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in October 2026.
- Estimated monthly branded searches for Rival in New Zealand fell 17.6% over 12 measured months, from 170 to 140 in October 2026.

## Which boxing glove brands do people search for most?

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Everlast | 35.5% | 860 | -3.4% | Everlast |
| 2 | Venum | 33.1% | 800 | -18.4% | Venum |
| 3 | Fairtex | 14.9% | 360 | -21.7% | Fairtex |
| 4 | Rival | 5.8% | 140 | -17.6% | Rival |
| 5 | Sting | 5% | 120 | -29.4% | Sting Sports |
| 6 | Cleto Reyes | 3.7% | 90 | 0.0% | Cleto Reyes |
| 7 | RDX | 1.2% | 30 | +50.0% | RDX |
| 8 | Leone | 0.83% | 20 | 0.0% | Leone |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Venum | 1.3K | 38.4% | 1 |
| Nov 2025 | Everlast | 1K | 30.2% | 2 |
| Nov 2025 | Fairtex | 480 | 14% | 3 |
| Nov 2025 | Cleto Reyes | 210 | 6.1% | 4 |
| Nov 2025 | Rival | 170 | 4.9% | 5 |
| Nov 2025 | Sting | 170 | 4.9% | 6 |
| Nov 2025 | Leone | 30 | 0.87% | 7 |
| Nov 2025 | RDX | 20 | 0.58% | 8 |
| Dec 2025 | Everlast | 1.1K | 36.1% | 1 |
| Dec 2025 | Venum | 980 | 31% | 2 |
| Dec 2025 | Fairtex | 460 | 14.6% | 3 |
| Dec 2025 | Rival | 210 | 6.6% | 4 |
| Dec 2025 | Cleto Reyes | 170 | 5.4% | 5 |
| Dec 2025 | Sting | 140 | 4.4% | 6 |
| Dec 2025 | Leone | 40 | 1.3% | 7 |
| Dec 2025 | RDX | 20 | 0.63% | 8 |
| Jan 2026 | Venum | 1.1K | 36% | 1 |
| Jan 2026 | Everlast | 1K | 32.8% | 2 |
| Jan 2026 | Fairtex | 390 | 12.3% | 3 |
| Jan 2026 | Rival | 260 | 8.2% | 4 |
| Jan 2026 | Sting | 150 | 4.7% | 5 |
| Jan 2026 | Cleto Reyes | 140 | 4.4% | 6 |
| Jan 2026 | RDX | 30 | 0.95% | 7 |
| Jan 2026 | Leone | 20 | 0.63% | 8 |
| Feb 2026 | Everlast | 1K | 34.7% | 1 |
| Feb 2026 | Venum | 930 | 31% | 2 |
| Feb 2026 | Fairtex | 460 | 15.3% | 3 |
| Feb 2026 | Rival | 210 | 7% | 4 |
| Feb 2026 | Sting | 170 | 5.7% | 5 |
| Feb 2026 | Cleto Reyes | 140 | 4.7% | 6 |
| Feb 2026 | RDX | 30 | 1% | 7 |
| Feb 2026 | Leone | 20 | 0.67% | 8 |
| Mar 2026 | Everlast | 1.1K | 34% | 1 |
| Mar 2026 | Venum | 980 | 30.1% | 2 |
| Mar 2026 | Fairtex | 530 | 16.3% | 3 |
| Mar 2026 | Rival | 260 | 8% | 4 |
| Mar 2026 | Sting | 180 | 5.5% | 5 |
| Mar 2026 | Cleto Reyes | 140 | 4.3% | 6 |
| Mar 2026 | Leone | 30 | 0.92% | 7 |
| Mar 2026 | RDX | 30 | 0.92% | 8 |
| Apr 2026 | Everlast | 930 | 31.1% | 1 |
| Apr 2026 | Venum | 930 | 31.1% | 2 |
| Apr 2026 | Fairtex | 550 | 18.4% | 3 |
| Apr 2026 | Rival | 210 | 7% | 4 |
| Apr 2026 | Sting | 180 | 6% | 5 |
| Apr 2026 | Cleto Reyes | 140 | 4.7% | 6 |
| Apr 2026 | RDX | 30 | 1% | 7 |
| Apr 2026 | Leone | 20 | 0.67% | 8 |
| May 2026 | Venum | 1.1K | 36.3% | 1 |
| May 2026 | Everlast | 930 | 29.6% | 2 |
| May 2026 | Fairtex | 460 | 14.6% | 3 |
| May 2026 | Rival | 260 | 8.3% | 4 |
| May 2026 | Sting | 190 | 6.1% | 5 |
| May 2026 | Cleto Reyes | 110 | 3.5% | 6 |
| May 2026 | RDX | 30 | 0.96% | 7 |
| May 2026 | Leone | 20 | 0.64% | 8 |
| Jun 2026 | Venum | 1.1K | 35.9% | 1 |
| Jun 2026 | Everlast | 930 | 30.6% | 2 |
| Jun 2026 | Fairtex | 410 | 13.5% | 3 |
| Jun 2026 | Rival | 260 | 8.6% | 4 |
| Jun 2026 | Sting | 190 | 6.3% | 5 |
| Jun 2026 | Cleto Reyes | 110 | 3.6% | 6 |
| Jun 2026 | RDX | 40 | 1.3% | 7 |
| Jun 2026 | Leone | 10 | 0.33% | 8 |
| Jul 2026 | Venum | 1.1K | 38.8% | 1 |
| Jul 2026 | Everlast | 800 | 28.5% | 2 |
| Jul 2026 | Fairtex | 410 | 14.6% | 3 |
| Jul 2026 | Rival | 210 | 7.5% | 4 |
| Jul 2026 | Sting | 170 | 6% | 5 |
| Jul 2026 | Cleto Reyes | 90 | 3.2% | 6 |
| Jul 2026 | Leone | 20 | 0.71% | 7 |
| Jul 2026 | RDX | 20 | 0.71% | 8 |
| Aug 2026 | Venum | 1.1K | 37.6% | 1 |
| Aug 2026 | Everlast | 890 | 29.4% | 2 |
| Aug 2026 | Fairtex | 390 | 12.9% | 3 |
| Aug 2026 | Rival | 260 | 8.6% | 4 |
| Aug 2026 | Sting | 190 | 6.3% | 5 |
| Aug 2026 | Cleto Reyes | 110 | 3.6% | 6 |
| Aug 2026 | RDX | 30 | 0.99% | 7 |
| Aug 2026 | Leone | 20 | 0.66% | 8 |
| Sep 2026 | Venum | 980 | 35% | 1 |
| Sep 2026 | Everlast | 890 | 31.8% | 2 |
| Sep 2026 | Fairtex | 460 | 16.4% | 3 |
| Sep 2026 | Rival | 170 | 6.1% | 4 |
| Sep 2026 | Sting | 170 | 6.1% | 5 |
| Sep 2026 | Cleto Reyes | 90 | 3.2% | 6 |
| Sep 2026 | Leone | 20 | 0.71% | 7 |
| Sep 2026 | RDX | 20 | 0.71% | 8 |
| Oct 2026 | Everlast | 860 | 35.5% | 1 |
| Oct 2026 | Venum | 800 | 33.1% | 2 |
| Oct 2026 | Fairtex | 360 | 14.9% | 3 |
| Oct 2026 | Rival | 140 | 5.8% | 4 |
| Oct 2026 | Sting | 120 | 5% | 5 |
| Oct 2026 | Cleto Reyes | 90 | 3.7% | 6 |
| Oct 2026 | RDX | 30 | 1.2% | 7 |
| Oct 2026 | Leone | 20 | 0.83% | 8 |

## How are branded searches counted for boxing glove brands?

- **Cleto Reyes**: Measured on the search term “cleto reyes”.
- **Everlast**: Measured on the search terms “everlast” and “everlast boxing gloves”, summed into one figure.
- **Fairtex**: Measured on the search terms “fairtex” and “fairtex boxing gloves”, summed into one figure.
- **Leone**: Measured on the search terms “leone boxing” and “leone boxing gloves”, summed into one figure.
- **RDX**: Measured on the search terms “rdx boxing gloves” and “rdx sports”, summed into one figure.
- **Rival**: Measured on the search term “rival boxing gloves”.
- **Sting**: Measured on the search terms “sting boxing gloves” and “sting sports”, summed into one figure.
- **Venum**: Measured on the search terms “venum” and “venum boxing gloves”, summed into one figure.

- [Cleto Reyes](/demand/nz/brands/cleto-reyes)
- [Everlast](/demand/nz/brands/everlast)
- [Fairtex](/demand/nz/brands/fairtex)
- [Leone](/demand/nz/brands/leone)
- [RDX](/demand/nz/brands/rdx)
- [Rival](/demand/nz/brands/rival-boxing)
- [Sting](/demand/nz/brands/sting-sports)
- [Venum](/demand/nz/brands/venum)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among boxing glove brands in New Zealand?

In October 2026, Everlast was the most searched among boxing glove brands in New Zealand, with an estimated 860 branded searches, 35.5% of all searches for the eight tracked by the Brandwave Brand Demand Index.

## Cite this page

Brandwave. "Boxing glove brands in New Zealand: Which are most popular?". https://gobrandwave.com/demand/nz/categories/nz-boxing-glove-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-boxing-glove-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.