---
title: "Body Fit Training vs F45 Training: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Body Fit Training or F45 Training? Compare estimated monthly branded-search demand and Share of Search inside the Boutique fitness studios set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-boutique-fitness-studios/compare/body-fit-training-vs-f45-training"
publisher: "Brandwave"
---

# Body Fit Training vs F45 Training: Which is more popular by branded search in New Zealand?

Which is more popular in search, Body Fit Training or F45 Training? Compare estimated monthly branded-search demand and Share of Search inside the Boutique fitness studios set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Body Fit Training and F45 Training
- **Competitive set**: Boutique fitness studios
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Body Fit Training Share of Search**: 44.2%
- **F45 Training Share of Search**: 42.8%

## Which is more popular in search, Body Fit Training or F45 Training?

- In August 2026, Body Fit Training had more branded searches than F45 Training among boutique fitness studios in New Zealand. Body Fit Training was estimated to have 4K branded searches compared to F45 Training’s 3.8K, and held a 44.2% Share of Search versus F45 Training’s 42.8%.
- The lead changed hands once in the 11 months ending August 2026: Body Fit Training took it in August 2026.
- Across the 11 months ending August 2026, Body Fit Training’s estimated Share of Search among boutique fitness studios in New Zealand moved from 39.2% to 44.2%, and its estimated monthly branded searches moved from 4.7K to 4K.
- Across the 11 months ending August 2026, F45 Training’s estimated Share of Search among boutique fitness studios in New Zealand moved from 49% to 42.8%, and its estimated monthly branded searches moved from 5.8K to 3.8K.

## How did search popularity change for New Zealand boutique fitness studios in August 2026?

- In August 2026, Body Fit Training overtook F45 Training to take the highest estimated Share of Search among boutique fitness studios in New Zealand, at 44.2%.
- In August 2026, F45 Training lost estimated Share of Search among boutique fitness studios in New Zealand, from 49.1% to 42.8%.

## Month by month

| Month | Body Fit Training estimated searches | Body Fit Training Share of Search | Body Fit Training rank | F45 Training estimated searches | F45 Training Share of Search | F45 Training rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.7K | 39.2% | 2 | 5.8K | 49% | 1 |
| Nov 2025 | 4.5K | 41.5% | 2 | 5.1K | 47.3% | 1 |
| Dec 2025 | 3.9K | 40.6% | 2 | 4.7K | 48.7% | 1 |
| Jan 2026 | 5.7K | 42.1% | 2 | 6.3K | 46.8% | 1 |
| Feb 2026 | 3.8K | 37.1% | 2 | 5.3K | 51.7% | 1 |
| Mar 2026 | 4.8K | 42.8% | 2 | 5.2K | 45.9% | 1 |
| Apr 2026 | 3.9K | 39.1% | 2 | 4.7K | 46.5% | 1 |
| May 2026 | 4.1K | 40.4% | 2 | 4.3K | 42.3% | 1 |
| Jun 2026 | 3.9K | 41.2% | 2 | 4.3K | 46% | 1 |
| Jul 2026 | 3.2K | 37.1% | 2 | 4.3K | 49.1% | 1 |
| Aug 2026 | 4K | 44.2% | 1 | 3.8K | 42.8% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Body Fit Training’s and F45 Training’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Body Fit Training**: Measured on the search terms “bft”, “bft classes”, “bft gym”, “bft near me”, “bft new zealand”, “bft nz”, “bft online”, “bft pilates” and “body fit training”, summed into one figure.
- **F45 Training**: Measured on the search terms “cost for f45”, “f45”, “f45 basin reserve”, “f45 gym”, “f45 hamilton”, “f45 marshlands”, “f45 membership cost”, “f45 near me”, “f45 nz”, “f45 ponsonby”, “f45 pricing”, “f45 richmond”, “f45 rototuna”, “f45 swanson”, “f45 training”, “f45 training classes”, “f45 training gym”, “f45 training near me”, “f45 training new zealand”, “f45 training online” and “f45training com”, summed into one figure.

- [Body Fit Training profile](/demand/nz/brands/body-fit-training)
- [F45 Training profile](/demand/nz/brands/f45-training)
- [All boutique fitness studios in New Zealand](/demand/nz/categories/nz-boutique-fitness-studios): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Body Fit Training or F45 Training?

In August 2026, Body Fit Training had more branded searches than F45 Training among boutique fitness studios in New Zealand. Body Fit Training was estimated to have 4K branded searches compared to F45 Training’s 3.8K, and held a 44.2% Share of Search versus F45 Training’s 42.8%.

## Cite this page

Brandwave. "Body Fit Training vs F45 Training: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-boutique-fitness-studios/compare/body-fit-training-vs-f45-training

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-boutique-fitness-studios/compare/body-fit-training-vs-f45-training. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
