---
title: "Blenheim mortgage advisers in New Zealand: Which brands are most popular in search?"
description: "Compare Blenheim mortgage advisers using branded search demand from across New Zealand. Share of Search among NZHL, Loan Market, Mortgage Room, In-House Mortgages, Mortgage Pundit and Mike Walker Mortgages, the blenheim mortgage advisers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-blenheim-mortgage-advisers"
publisher: "Brandwave"
---

# Blenheim mortgage advisers in New Zealand: Which brands are most popular in search?

Compare Blenheim mortgage advisers using branded search demand from across New Zealand. Share of Search among NZHL, Loan Market, Mortgage Room, In-House Mortgages, Mortgage Pundit and Mike Walker Mortgages, the blenheim mortgage advisers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Blenheim mortgage advisers
- **Market**: New Zealand
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: NZHL, 77%

## Which brand is most popular in search among blenheim mortgage advisers in New Zealand?

- In August 2026, NZHL was the most searched among blenheim mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 77% estimated Share of Search within this set.
- Loan Market is in 2nd place, 56.5 percentage points behind at 20.6% Share of Search.
- Across the 11 months ending August 2026, NZHL’s estimated Share of Search among blenheim mortgage advisers in New Zealand decreased from 79.6% to 77%.
- Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among blenheim mortgage advisers in New Zealand increased from 18.7% to 20.6%.
- Across the 11 months ending August 2026, NZHL’s estimated Share of Search among blenheim mortgage advisers in New Zealand peaked at 80.4% in December 2025 and was lowest at 76.3% in June 2026.
- Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among blenheim mortgage advisers in New Zealand peaked at 21% in June 2026 and was lowest at 17.7% in January 2026.
- Across the 11 months ending August 2026, Mortgage Room, In-House Mortgages, Mortgage Pundit and Mike Walker Mortgages held steady: their estimated Share of Search among blenheim mortgage advisers in New Zealand each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [NZHL vs Loan Market: compare search popularity](/demand/nz/compare/loan-market-vs-nzhl): 77% against 20.6% Share of Search.

## How did search popularity change for New Zealand blenheim mortgage advisers in August 2026?

- In August 2026, Loan Market gained estimated Share of Search among blenheim mortgage advisers in New Zealand, from 18.9% to 20.6%.
- In August 2026, NZHL lost estimated Share of Search among blenheim mortgage advisers in New Zealand, from 79.4% to 77%.
- In August 2026, In-House Mortgages rose from 5th to 4th among blenheim mortgage advisers in New Zealand.
- In August 2026, Mortgage Pundit fell from 4th to 5th among blenheim mortgage advisers in New Zealand.
- Estimated monthly branded searches for Mortgage Room in New Zealand rose 27.3% over 11 measured months, from 110 to 140 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | NZHL | 77% | 6.4K | -0.5% | NZHL |
| 2 | Loan Market | 20.6% | 1.7K | +11.8% | Loan Market |
| 3 | Mortgage Room | 1.7% | 140 | +40.0% | Mortgage Room |
| 4 | In-House Mortgages | 0.36% | 30 | +200.0% | In-House Mortgages |
| 5 | Mortgage Pundit | 0.24% | 20 | 0.0% | Mortgage Pundit |
| 6 | Mike Walker Mortgages | 0.12% | 10 | 0.0% | Mike Walker Mortgages |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | NZHL | 7.1K | 79.6% | 1 |
| Oct 2025 | Loan Market | 1.7K | 18.7% | 2 |
| Oct 2025 | Mortgage Room | 110 | 1.2% | 3 |
| Oct 2025 | In-House Mortgages | 20 | 0.22% | 4 |
| Oct 2025 | Mortgage Pundit | 20 | 0.22% | 5 |
| Oct 2025 | Mike Walker Mortgages | 10 | 0.11% | 6 |
| Nov 2025 | NZHL | 7.2K | 80% | 1 |
| Nov 2025 | Loan Market | 1.6K | 18.4% | 2 |
| Nov 2025 | Mortgage Room | 110 | 1.2% | 3 |
| Nov 2025 | In-House Mortgages | 20 | 0.22% | 4 |
| Nov 2025 | Mike Walker Mortgages | 10 | 0.11% | 5 |
| Nov 2025 | Mortgage Pundit | 10 | 0.11% | 6 |
| Dec 2025 | NZHL | 5.3K | 80.4% | 1 |
| Dec 2025 | Loan Market | 1.2K | 17.9% | 2 |
| Dec 2025 | Mortgage Room | 80 | 1.2% | 3 |
| Dec 2025 | In-House Mortgages | 10 | 0.15% | 4 |
| Dec 2025 | Mike Walker Mortgages | 10 | 0.15% | 5 |
| Dec 2025 | Mortgage Pundit | 10 | 0.15% | 6 |
| Jan 2026 | NZHL | 6.5K | 80.2% | 1 |
| Jan 2026 | Loan Market | 1.4K | 17.7% | 2 |
| Jan 2026 | Mortgage Room | 140 | 1.7% | 3 |
| Jan 2026 | In-House Mortgages | 10 | 0.12% | 4 |
| Jan 2026 | Mike Walker Mortgages | 10 | 0.12% | 5 |
| Jan 2026 | Mortgage Pundit | 10 | 0.12% | 6 |
| Feb 2026 | NZHL | 7.1K | 78% | 1 |
| Feb 2026 | Loan Market | 1.8K | 19.4% | 2 |
| Feb 2026 | Mortgage Room | 160 | 1.8% | 3 |
| Feb 2026 | In-House Mortgages | 50 | 0.55% | 4 |
| Feb 2026 | Mike Walker Mortgages | 10 | 0.11% | 5 |
| Feb 2026 | Mortgage Pundit | 10 | 0.11% | 6 |
| Mar 2026 | NZHL | 7.1K | 77.8% | 1 |
| Mar 2026 | Loan Market | 1.8K | 20.3% | 2 |
| Mar 2026 | Mortgage Room | 110 | 1.2% | 3 |
| Mar 2026 | In-House Mortgages | 30 | 0.33% | 4 |
| Mar 2026 | Mortgage Pundit | 30 | 0.33% | 5 |
| Mar 2026 | Mike Walker Mortgages | 10 | 0.11% | 6 |
| Apr 2026 | NZHL | 5.7K | 76.8% | 1 |
| Apr 2026 | Loan Market | 1.5K | 20.6% | 2 |
| Apr 2026 | Mortgage Room | 140 | 1.9% | 3 |
| Apr 2026 | In-House Mortgages | 20 | 0.27% | 4 |
| Apr 2026 | Mortgage Pundit | 20 | 0.27% | 5 |
| Apr 2026 | Mike Walker Mortgages | 10 | 0.13% | 6 |
| May 2026 | NZHL | 6.5K | 78.4% | 1 |
| May 2026 | Loan Market | 1.6K | 19.8% | 2 |
| May 2026 | Mortgage Room | 120 | 1.4% | 3 |
| May 2026 | In-House Mortgages | 10 | 0.12% | 4 |
| May 2026 | Mike Walker Mortgages | 10 | 0.12% | 5 |
| May 2026 | Mortgage Pundit | 10 | 0.12% | 6 |
| Jun 2026 | NZHL | 5.6K | 76.3% | 1 |
| Jun 2026 | Loan Market | 1.5K | 21% | 2 |
| Jun 2026 | Mortgage Room | 120 | 1.6% | 3 |
| Jun 2026 | Mortgage Pundit | 50 | 0.68% | 4 |
| Jun 2026 | In-House Mortgages | 20 | 0.27% | 5 |
| Jun 2026 | Mike Walker Mortgages | 10 | 0.14% | 6 |
| Jul 2026 | NZHL | 6.4K | 79.4% | 1 |
| Jul 2026 | Loan Market | 1.5K | 18.9% | 2 |
| Jul 2026 | Mortgage Room | 100 | 1.2% | 3 |
| Jul 2026 | Mortgage Pundit | 20 | 0.25% | 4 |
| Jul 2026 | In-House Mortgages | 10 | 0.12% | 5 |
| Jul 2026 | Mike Walker Mortgages | 10 | 0.12% | 6 |
| Aug 2026 | NZHL | 6.4K | 77% | 1 |
| Aug 2026 | Loan Market | 1.7K | 20.6% | 2 |
| Aug 2026 | Mortgage Room | 140 | 1.7% | 3 |
| Aug 2026 | In-House Mortgages | 30 | 0.36% | 4 |
| Aug 2026 | Mortgage Pundit | 20 | 0.24% | 5 |
| Aug 2026 | Mike Walker Mortgages | 10 | 0.12% | 6 |
| Sep 2026 | In-House Mortgages | — | — | — |
| Sep 2026 | Loan Market | — | — | — |
| Sep 2026 | Mike Walker Mortgages | — | — | — |
| Sep 2026 | Mortgage Pundit | — | — | — |
| Sep 2026 | Mortgage Room | — | — | — |
| Sep 2026 | NZHL | — | — | — |

## What is being compared

- **In-House Mortgages**: Measured on the search terms “in house mortgages” and “in-house mortgages”, summed into one figure.
- **Loan Market**: Measured on the search terms “loan market”, “loan market agile”, “loan market auckland”, “loan market blenheim”, “loan market christchurch”, “loan market hamilton”, “loan market mortgage brokers”, “loan market new zealand”, “loan market nz”, “loan market queenstown”, “loan market tauranga” and “loanmarket”, summed into one figure.
- **Mike Walker Mortgages**: Measured on the search term “mike walker mortgages”.
- **Mortgage Pundit**: Measured on the search term “mortgage pundit”.
- **Mortgage Room**: Measured on the search terms “mortgage room” and “mortgage room blenheim”, summed into one figure.
- **NZHL**: Measured on the search terms “new zealand home loans”, “new zealand home loans blenheim”, “new zealand home loans near me”, “new zealand home loans whakatane”, “nz home loans”, “nz home loans blenheim”, “nz home loans christchurch”, “nz home loans gisborne”, “nz home loans hamilton”, “nz home loans hawkes bay”, “nz home loans nelson”, “nz home loans papamoa”, “nz home loans pukekohe”, “nz home loans rotorua”, “nz home loans takapuna”, “nz home loans tauranga”, “nz home loans wellington”, “nz home loans whakatane”, “nz home loans whangarei”, “nzhl”, “nzhl blenheim”, “nzhl cambridge”, “nzhl canterbury metro”, “nzhl christchurch”, “nzhl co nz”, “nzhl gisborne”, “nzhl hamilton”, “nzhl hawkes bay”, “nzhl home loans”, “nzhl karaka”, “nzhl kiwibank”, “nzhl mortgage”, “nzhl nelson”, “nzhl nz”, “nzhl ormiston”, “nzhl papamoa”, “nzhl papanui”, “nzhl pukekohe”, “nzhl rotorua”, “nzhl takapuna”, “nzhl tauranga”, “nzhl te awamutu”, “nzhl wellington”, “nzhl whakatane”, “nzhl whangarei”, “nzhl whitmore” and “nzhl.co.nz”, summed into one figure.

- [In-House Mortgages](/demand/nz/brands/in-house-mortgages)
- [Loan Market](/demand/nz/brands/loan-market)
- [Mike Walker Mortgages](/demand/nz/brands/mike-walker-mortgages)
- [Mortgage Pundit](/demand/nz/brands/mortgage-pundit)
- [Mortgage Room](/demand/nz/brands/mortgage-room)
- [NZHL](/demand/nz/brands/nzhl)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among blenheim mortgage advisers in New Zealand?

In August 2026, NZHL was the most searched among blenheim mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 77% estimated Share of Search within this set.

## Cite this page

Brandwave. "Blenheim mortgage advisers in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-blenheim-mortgage-advisers

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-blenheim-mortgage-advisers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.