---
title: "Bathroom and tapware brands in New Zealand: Which brands are most popular in search?"
description: "Compare the tapware, shower and bathroom fixture brands New Zealand homes fit. Share of Search among Englefield, Caroma, Methven, Grohe, Elementi and Felton, the bathroom and tapware brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-bathroom-and-tapware-brands"
publisher: "Brandwave"
---

# Bathroom and tapware brands in New Zealand: Which brands are most popular in search?

Compare the tapware, shower and bathroom fixture brands New Zealand homes fit. Share of Search among Englefield, Caroma, Methven, Grohe, Elementi and Felton, the bathroom and tapware brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Bathroom and tapware brands
- **Market**: New Zealand
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Englefield, 38.8%

## Which brand is most popular in search among bathroom and tapware brands in New Zealand?

- In August 2026, Englefield was the most searched among bathroom and tapware brands in New Zealand, with an estimated 4.3K branded searches and 38.8% estimated Share of Search within this set.
- Caroma is in 2nd place, 9.9 percentage points behind at 29% Share of Search.
- Across the 11 months ending August 2026, Englefield’s estimated Share of Search among bathroom and tapware brands in New Zealand increased from 36.3% to 38.8%.
- Across the 11 months ending August 2026, Caroma’s estimated Share of Search among bathroom and tapware brands in New Zealand decreased from 29.6% to 29%.
- Across the 11 months ending August 2026, Methven’s estimated Share of Search among bathroom and tapware brands in New Zealand decreased from 24.5% to 21.7%.
- Across the 11 months ending August 2026, Felton’s estimated Share of Search among bathroom and tapware brands in New Zealand increased from 1.8% to 2.3%.
- Across the 11 months ending August 2026, Englefield’s estimated Share of Search among bathroom and tapware brands in New Zealand peaked at 38.8% in August 2026 and was lowest at 32.1% in March 2026.
- Across the 11 months ending August 2026, Caroma’s estimated Share of Search among bathroom and tapware brands in New Zealand peaked at 32.8% in June 2026 and was lowest at 29% in August 2026.
- Across the 11 months ending August 2026, Methven’s estimated Share of Search among bathroom and tapware brands in New Zealand peaked at 29.1% in March 2026 and was lowest at 21.7% in August 2026.
- Across the 11 months ending August 2026, Grohe’s estimated Share of Search among bathroom and tapware brands in New Zealand peaked at 4.8% in June 2026 and was lowest at 3.7% in February 2026.
- Across the 11 months ending August 2026, Elementi’s estimated Share of Search among bathroom and tapware brands in New Zealand peaked at 3.7% in June 2026 and was lowest at 2.4% in January 2026.
- Across the 11 months ending August 2026, Grohe and Elementi held steady: their estimated Share of Search among bathroom and tapware brands in New Zealand each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Englefield vs Caroma: compare search popularity](/demand/nz/compare/caroma-vs-englefield): 38.8% against 29% Share of Search.
- [Englefield vs Methven: compare search popularity](/demand/nz/compare/englefield-vs-methven): 38.8% against 21.7% Share of Search.
- [Englefield vs Grohe: compare search popularity](/demand/nz/compare/englefield-vs-grohe): 38.8% against 4.7% Share of Search.
- [Englefield vs Elementi: compare search popularity](/demand/nz/compare/elementi-vs-englefield): 38.8% against 3.5% Share of Search.
- [Caroma vs Methven: compare search popularity](/demand/nz/compare/caroma-vs-methven): 29% against 21.7% Share of Search.
- [Caroma vs Grohe: compare search popularity](/demand/nz/compare/caroma-vs-grohe): 29% against 4.7% Share of Search.
- [Caroma vs Elementi: compare search popularity](/demand/nz/compare/caroma-vs-elementi): 29% against 3.5% Share of Search.
- [Methven vs Grohe: compare search popularity](/demand/nz/compare/grohe-vs-methven): 21.7% against 4.7% Share of Search.
- [Methven vs Elementi: compare search popularity](/demand/nz/compare/elementi-vs-methven): 21.7% against 3.5% Share of Search.
- [Grohe vs Elementi: compare search popularity](/demand/nz/compare/elementi-vs-grohe): 4.7% against 3.5% Share of Search.

## How did search popularity change for New Zealand bathroom and tapware brands in August 2026?

- In August 2026, Englefield gained estimated Share of Search among bathroom and tapware brands in New Zealand, from 33.8% to 38.8%.
- In August 2026, Methven lost estimated Share of Search among bathroom and tapware brands in New Zealand, from 25.6% to 21.7%.
- In August 2026, Caroma lost estimated Share of Search among bathroom and tapware brands in New Zealand, from 30.6% to 29%.
- Estimated monthly branded searches for Felton in New Zealand rose 44.4% over 11 measured months, from 180 to 260 in August 2026.
- Estimated monthly branded searches for Grohe in New Zealand rose 20.9% over 11 measured months, from 430 to 520 in August 2026.
- Estimated monthly branded searches for Elementi in New Zealand rose 14.7% over 11 measured months, from 340 to 390 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Englefield | 38.8% | 4.3K | +18.6% | Englefield |
| 2 | Caroma | 29% | 3.2K | -2.1% | Caroma |
| 3 | Methven | 21.7% | 2.4K | -12.3% | Methven |
| 4 | Grohe | 4.7% | 520 | +6.1% | Grohe |
| 5 | Elementi | 3.5% | 390 | +11.4% | Elementi |
| 6 | Felton | 2.3% | 260 | +8.3% | Felton |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Englefield | 3.6K | 36.3% | 1 |
| Oct 2025 | Caroma | 3K | 29.6% | 2 |
| Oct 2025 | Methven | 2.4K | 24.5% | 3 |
| Oct 2025 | Grohe | 430 | 4.3% | 4 |
| Oct 2025 | Elementi | 340 | 3.4% | 5 |
| Oct 2025 | Felton | 180 | 1.8% | 6 |
| Nov 2025 | Englefield | 3.5K | 36% | 1 |
| Nov 2025 | Caroma | 3K | 31.6% | 2 |
| Nov 2025 | Methven | 2.2K | 22.8% | 3 |
| Nov 2025 | Grohe | 400 | 4.2% | 4 |
| Nov 2025 | Elementi | 330 | 3.4% | 5 |
| Nov 2025 | Felton | 190 | 2% | 6 |
| Dec 2025 | Englefield | 2.6K | 35.5% | 1 |
| Dec 2025 | Caroma | 2.3K | 31.1% | 2 |
| Dec 2025 | Methven | 1.8K | 24.4% | 3 |
| Dec 2025 | Grohe | 300 | 4.1% | 4 |
| Dec 2025 | Elementi | 250 | 3.4% | 5 |
| Dec 2025 | Felton | 110 | 1.5% | 6 |
| Jan 2026 | Englefield | 3.5K | 34.3% | 1 |
| Jan 2026 | Caroma | 3K | 29.5% | 2 |
| Jan 2026 | Methven | 2.8K | 27.7% | 3 |
| Jan 2026 | Grohe | 430 | 4.2% | 4 |
| Jan 2026 | Elementi | 250 | 2.4% | 5 |
| Jan 2026 | Felton | 190 | 1.9% | 6 |
| Feb 2026 | Englefield | 3.6K | 35.9% | 1 |
| Feb 2026 | Caroma | 3.3K | 32.2% | 2 |
| Feb 2026 | Methven | 2.3K | 23.2% | 3 |
| Feb 2026 | Grohe | 370 | 3.7% | 4 |
| Feb 2026 | Elementi | 330 | 3.3% | 5 |
| Feb 2026 | Felton | 170 | 1.7% | 6 |
| Mar 2026 | Englefield | 3.7K | 32.1% | 1 |
| Mar 2026 | Caroma | 3.5K | 30.4% | 2 |
| Mar 2026 | Methven | 3.3K | 29.1% | 3 |
| Mar 2026 | Grohe | 470 | 4.1% | 4 |
| Mar 2026 | Elementi | 280 | 2.5% | 5 |
| Mar 2026 | Felton | 200 | 1.8% | 6 |
| Apr 2026 | Englefield | 3.4K | 35.8% | 1 |
| Apr 2026 | Caroma | 3K | 31.1% | 2 |
| Apr 2026 | Methven | 2.3K | 24.3% | 3 |
| Apr 2026 | Grohe | 370 | 3.9% | 4 |
| Apr 2026 | Elementi | 290 | 3% | 5 |
| Apr 2026 | Felton | 180 | 1.9% | 6 |
| May 2026 | Englefield | 3.5K | 35.8% | 1 |
| May 2026 | Caroma | 3.1K | 31.8% | 2 |
| May 2026 | Methven | 2.3K | 23.1% | 3 |
| May 2026 | Grohe | 380 | 3.9% | 4 |
| May 2026 | Elementi | 340 | 3.5% | 5 |
| May 2026 | Felton | 200 | 2% | 6 |
| Jun 2026 | Englefield | 3.6K | 33.8% | 1 |
| Jun 2026 | Caroma | 3.5K | 32.8% | 2 |
| Jun 2026 | Methven | 2.4K | 22.4% | 3 |
| Jun 2026 | Grohe | 510 | 4.8% | 4 |
| Jun 2026 | Elementi | 390 | 3.7% | 5 |
| Jun 2026 | Felton | 260 | 2.5% | 6 |
| Jul 2026 | Englefield | 3.6K | 33.8% | 1 |
| Jul 2026 | Caroma | 3.3K | 30.6% | 2 |
| Jul 2026 | Methven | 2.8K | 25.6% | 3 |
| Jul 2026 | Grohe | 490 | 4.5% | 4 |
| Jul 2026 | Elementi | 350 | 3.2% | 5 |
| Jul 2026 | Felton | 240 | 2.2% | 6 |
| Aug 2026 | Englefield | 4.3K | 38.8% | 1 |
| Aug 2026 | Caroma | 3.2K | 29% | 2 |
| Aug 2026 | Methven | 2.4K | 21.7% | 3 |
| Aug 2026 | Grohe | 520 | 4.7% | 4 |
| Aug 2026 | Elementi | 390 | 3.5% | 5 |
| Aug 2026 | Felton | 260 | 2.3% | 6 |
| Sep 2026 | Caroma | — | — | — |
| Sep 2026 | Elementi | — | — | — |
| Sep 2026 | Englefield | — | — | — |
| Sep 2026 | Felton | — | — | — |
| Sep 2026 | Grohe | — | — | — |
| Sep 2026 | Methven | — | — | — |

## What is being compared

- **Caroma**: Measured on the search terms “caroma”, “caroma aire cistern”, “caroma basin”, “caroma bath”, “caroma cistern”, “caroma co nz”, “caroma liano”, “caroma luna”, “caroma luna basin”, “caroma luna cleanflush”, “caroma luna toilet”, “caroma near me”, “caroma nz”, “caroma online”, “caroma shower”, “caroma taps”, “caroma toilet cistern”, “caroma urbane”, “caroma urbane ii”, “caroma vanity” and “caroma wc”, summed into one figure.
- **Elementi**: Measured on the search terms “elementi bathroom”, “elementi shower”, “elementi tapware”, “elementi toilet” and “elementi vanity”, summed into one figure.
- **Englefield**: Measured on the search terms “englefield”, “englefield bathroom”, “englefield bidet”, “englefield co nz”, “englefield evora”, “englefield near me”, “englefield new zealand”, “englefield nz”, “englefield shower”, “englefield tapware”, “englefield toilet”, “englefield valencia” and “englefield vanity”, summed into one figure.
- **Felton**: Measured on the search terms “felton shower” and “felton tapware”, summed into one figure.
- **Grohe**: Measured on the search terms “grohe”, “grohe near me”, “grohe nz”, “grohe online”, “grohe shower”, “grohe shower mixers”, “grohe taps”, “grohe toilet” and “grohe vanity”, summed into one figure.
- **Methven**: Measured on the search terms “methven bathroom”, “methven new zealand”, “methven plumbing”, “methven shower”, “methven showroom”, “methven taps” and “methven tapware”, summed into one figure.

- [Caroma](/demand/nz/brands/caroma)
- [Elementi](/demand/nz/brands/elementi)
- [Englefield](/demand/nz/brands/englefield)
- [Felton](/demand/nz/brands/felton)
- [Grohe](/demand/nz/brands/grohe)
- [Methven](/demand/nz/brands/methven)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among bathroom and tapware brands in New Zealand?

In August 2026, Englefield was the most searched among bathroom and tapware brands in New Zealand, with an estimated 4.3K branded searches and 38.8% estimated Share of Search within this set.

## Cite this page

Brandwave. "Bathroom and tapware brands in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-bathroom-and-tapware-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-bathroom-and-tapware-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
