---
title: "Auckland italian restaurants in New Zealand: Which brands are most popular in search?"
description: "Compare Italian restaurants in Auckland, New Zealand. Share of Search among Amano, Baduzzi, Prego and Andiamo, the auckland italian restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-auckland-italian-restaurants"
publisher: "Brandwave"
---

# Auckland italian restaurants in New Zealand: Which brands are most popular in search?

Compare Italian restaurants in Auckland, New Zealand. Share of Search among Amano, Baduzzi, Prego and Andiamo, the auckland italian restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Auckland Italian restaurants
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Aug 2026
- **Highest Share of Search**: Amano, 78.2%

## Which brand is most popular in search among auckland italian restaurants in New Zealand?

- In August 2026, Amano was the most searched among auckland italian restaurants in New Zealand, with an estimated 71.1K branded searches and 78.2% estimated Share of Search within this set.
- Baduzzi is in 2nd place, 59.2 percentage points behind at 19% Share of Search.
- Across the 11 months ending August 2026, Amano’s estimated Share of Search among auckland italian restaurants in New Zealand decreased from 80.9% to 78.2%.
- Across the 11 months ending August 2026, Baduzzi’s estimated Share of Search among auckland italian restaurants in New Zealand increased from 16.4% to 19%.
- Across the 11 months ending August 2026, Amano’s estimated Share of Search among auckland italian restaurants in New Zealand peaked at 81.2% in March 2026 and was lowest at 75.1% in November 2025.
- Across the 11 months ending August 2026, Baduzzi’s estimated Share of Search among auckland italian restaurants in New Zealand peaked at 21.8% in November 2025 and was lowest at 15.9% in April 2026.
- Across the 11 months ending August 2026, Andiamo’s estimated Share of Search among auckland italian restaurants in New Zealand peaked at 1.5% in December 2025 and was lowest at 0.46% in October 2025.
- Across the 11 months ending August 2026, Prego and Andiamo held steady: their estimated Share of Search among auckland italian restaurants in New Zealand each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Amano vs Baduzzi: compare search popularity](/demand/nz/compare/amano-vs-baduzzi): 78.2% against 19% Share of Search.
- [Amano vs Prego: compare search popularity](/demand/nz/compare/amano-vs-prego): 78.2% against 2.1% Share of Search.
- [Baduzzi vs Prego: compare search popularity](/demand/nz/compare/baduzzi-vs-prego): 19% against 2.1% Share of Search.

## How did search popularity change for New Zealand auckland italian restaurants in August 2026?

- In August 2026, Baduzzi gained estimated Share of Search among auckland italian restaurants in New Zealand, from 16.3% to 19%.
- In August 2026, Amano lost estimated Share of Search among auckland italian restaurants in New Zealand, from 80.8% to 78.2%.
- Estimated monthly branded searches for Andiamo in New Zealand rose 80% over 11 measured months, from 400 to 720 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Amano | 78.2% | 71.1K | +0.3% | Amano |
| 2 | Baduzzi | 19% | 17.3K | +20.8% | Baduzzi |
| 3 | Prego | 2.1% | 1.9K | 0.0% | Prego |
| 4 | Andiamo | 0.79% | 720 | 0.0% | Andiamo |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Amano | 70K | 80.9% | 1 |
| Oct 2025 | Baduzzi | 14.2K | 16.4% | 2 |
| Oct 2025 | Prego | 1.9K | 2.2% | 3 |
| Oct 2025 | Andiamo | 400 | 0.46% | 4 |
| Nov 2025 | Amano | 70.5K | 75.1% | 1 |
| Nov 2025 | Baduzzi | 20.4K | 21.8% | 2 |
| Nov 2025 | Prego | 1.9K | 2% | 3 |
| Nov 2025 | Andiamo | 1K | 1.1% | 4 |
| Dec 2025 | Amano | 84.1K | 77.4% | 1 |
| Dec 2025 | Baduzzi | 20.6K | 18.9% | 2 |
| Dec 2025 | Prego | 2.4K | 2.2% | 3 |
| Dec 2025 | Andiamo | 1.6K | 1.5% | 4 |
| Jan 2026 | Amano | 83.8K | 80.4% | 1 |
| Jan 2026 | Baduzzi | 17K | 16.3% | 2 |
| Jan 2026 | Prego | 2.4K | 2.3% | 3 |
| Jan 2026 | Andiamo | 1K | 0.96% | 4 |
| Feb 2026 | Amano | 84.6K | 78.2% | 1 |
| Feb 2026 | Baduzzi | 20.7K | 19.1% | 2 |
| Feb 2026 | Prego | 1.9K | 1.8% | 3 |
| Feb 2026 | Andiamo | 1K | 0.92% | 4 |
| Mar 2026 | Amano | 83.3K | 81.2% | 1 |
| Mar 2026 | Baduzzi | 17K | 16.5% | 2 |
| Mar 2026 | Prego | 1.6K | 1.6% | 3 |
| Mar 2026 | Andiamo | 730 | 0.71% | 4 |
| Apr 2026 | Amano | 71.8K | 81.1% | 1 |
| Apr 2026 | Baduzzi | 14.1K | 15.9% | 2 |
| Apr 2026 | Prego | 1.9K | 2.1% | 3 |
| Apr 2026 | Andiamo | 720 | 0.81% | 4 |
| May 2026 | Amano | 71.8K | 78.3% | 1 |
| May 2026 | Baduzzi | 17.2K | 18.7% | 2 |
| May 2026 | Prego | 1.9K | 2.1% | 3 |
| May 2026 | Andiamo | 880 | 0.96% | 4 |
| Jun 2026 | Amano | 68.2K | 80.5% | 1 |
| Jun 2026 | Baduzzi | 14.2K | 16.7% | 2 |
| Jun 2026 | Prego | 1.6K | 1.9% | 3 |
| Jun 2026 | Andiamo | 720 | 0.85% | 4 |
| Jul 2026 | Amano | 70.9K | 80.8% | 1 |
| Jul 2026 | Baduzzi | 14.3K | 16.3% | 2 |
| Jul 2026 | Prego | 1.9K | 2.2% | 3 |
| Jul 2026 | Andiamo | 720 | 0.82% | 4 |
| Aug 2026 | Amano | 71.1K | 78.2% | 1 |
| Aug 2026 | Baduzzi | 17.3K | 19% | 2 |
| Aug 2026 | Prego | 1.9K | 2.1% | 3 |
| Aug 2026 | Andiamo | 720 | 0.79% | 4 |
| Sep 2026 | Amano | — | — | — |
| Sep 2026 | Andiamo | — | — | — |
| Sep 2026 | Baduzzi | — | — | — |
| Sep 2026 | Prego | — | — | — |

## What is being compared

- **Amano**: Measured on the search terms “amano”, “amano auckland”, “amano auckland booking”, “amano auckland menu”, “amano auckland nz”, “amano auckland restaurant”, “amano bakery”, “amano bakery delivery”, “amano bakery menu”, “amano booking”, “amano britomart”, “amano britomart menu”, “amano britomart place auckland cbd auckland”, “amano cafe”, “amano cafe auckland”, “amano menu”, “amano private dining”, “amano restaurant”, “amano restaurant month”, “amano restaurant reservations”, “amano restaurant reviews” and “restaurant amano”, summed into one figure.
- **Andiamo**: Measured on the search terms “andiamo auckland” and “andiamo eatery jervois road ponsonby auckland”, summed into one figure.
- **Baduzzi**: Measured on the search terms “baduzzi”, “baduzzi auckland”, “baduzzi booking”, “baduzzi menu”, “baduzzi restaurant month”, “baduzzi review” and “baduzzi vegan menu”, summed into one figure.
- **Prego**: Measured on the search term “prego auckland”.

- [Amano](/demand/nz/brands/amano)
- [Andiamo](/demand/nz/brands/andiamo)
- [Baduzzi](/demand/nz/brands/baduzzi)
- [Prego](/demand/nz/brands/prego)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among auckland italian restaurants in New Zealand?

In August 2026, Amano was the most searched among auckland italian restaurants in New Zealand, with an estimated 71.1K branded searches and 78.2% estimated Share of Search within this set.

## Cite this page

Brandwave. "Auckland italian restaurants in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-auckland-italian-restaurants

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-auckland-italian-restaurants. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
