--- title: "Appointment booking platforms in New Zealand: Which are searched most?" description: "Compare online scheduling and booking tools used by service businesses and client-facing teams. Share of Search among Fresha, Calendly, Cliniko, Timely, Acuity Scheduling, Setmore, SimplyBook.me, Cal.com and YouCanBookMe, the appointment booking platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-appointment-booking-platforms" publisher: "Brandwave" --- # Appointment booking platforms in New Zealand: Which are searched most? Compare online scheduling and booking tools used by service businesses and client-facing teams. Share of Search among Fresha, Calendly, Cliniko, Timely, Acuity Scheduling, Setmore, SimplyBook.me, Cal.com and YouCanBookMe, the appointment booking platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Appointment booking platforms - **Market**: New Zealand - **Brands compared**: 9 - **Month measured**: Sep 2026 - **Highest Share of Search**: Fresha, 41.6% ## Which brand is most popular in search among appointment booking platforms in New Zealand? - In September 2026, Fresha was the most searched among appointment booking platforms in New Zealand, with an estimated 4.5K branded searches, 41.6% of all searches for the nine we track. - Calendly is in 2nd place, 14.9 percentage points behind at 26.8%. - Across the 12 months ending September 2026, Fresha’s share of searches among appointment booking platforms in New Zealand increased from 32.1% to 41.6%. - Across the 12 months ending September 2026, Calendly’s share of searches among appointment booking platforms in New Zealand decreased from 31.7% to 26.8%. - Across the 12 months ending September 2026, Cliniko’s share of searches among appointment booking platforms in New Zealand decreased from 16.7% to 14.8%. - Across the 12 months ending September 2026, Timely’s share of searches among appointment booking platforms in New Zealand decreased from 6.3% to 5.4%. - Across the 12 months ending September 2026, Acuity Scheduling’s share of searches among appointment booking platforms in New Zealand decreased from 5.3% to 4.5%. - Across the 12 months ending September 2026, YouCanBookMe’s share of searches among appointment booking platforms in New Zealand decreased from 1.1% to 0.37%. - Across the 12 months ending September 2026, Fresha’s share of searches among appointment booking platforms in New Zealand peaked at 43% in December 2025 and was lowest at 32.1% in October 2025. - Across the 12 months ending September 2026, Calendly’s share of searches among appointment booking platforms in New Zealand peaked at 31.7% in October 2025 and was lowest at 22.4% in December 2025. - Across the 12 months ending September 2026, Cliniko’s share of searches among appointment booking platforms in New Zealand peaked at 18.6% in February 2026 and was lowest at 14.6% in August 2026. - Across the 12 months ending September 2026, Timely’s share of searches among appointment booking platforms in New Zealand peaked at 6.3% in October 2025 and was lowest at 4.5% in July 2026. - Across the 12 months ending September 2026, Acuity Scheduling’s share of searches among appointment booking platforms in New Zealand peaked at 5.8% in December 2025 and was lowest at 3.7% in August 2026. - Across the 12 months ending September 2026, Setmore’s share of searches among appointment booking platforms in New Zealand peaked at 5.2% in May 2026 and was lowest at 3.7% in July 2026. - Across the 12 months ending September 2026, Cal.com rose from 9th to 8th among appointment booking platforms in New Zealand. - Across the 12 months ending September 2026, YouCanBookMe fell from 8th to 9th among appointment booking platforms in New Zealand. - Across the 12 months ending September 2026, Setmore and SimplyBook.me held steady: their share of searches among appointment booking platforms in New Zealand each moved less than 0.5 percentage points. ## Top appointment booking platforms in ChatGPT and Google AI Overviews In Brandwave's three ChatGPT questions and two Google AI Overviews, Fresha and Timely appeared every time. Timely was recommended most often, coming first in four out of five answers. Fresha was second, and Cliniko was third. Acuity Scheduling, which ranked fifth in searches, was not mentioned at all. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Timely | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Fresha | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Cliniko | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Calendly | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Setmore | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | YouCanBookMe | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | SimplyBook.me | 7th | 3 of 3 | 0 of 2 | 3 of 5 | | Acuity Scheduling | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Cal.com | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about appointment booking platforms - Asked ChatGPT "Which appointment booking platform should I use in New Zealand?": 1. Timely, 2. Fresha, 3. Cliniko, 4. Setmore, 5. SimplyBook.me - Asked ChatGPT "What are the best appointment booking platforms in New Zealand?": 1. Timely, 2. Cliniko, 3. Fresha, 4. Setmore, 5. SimplyBook.me - Asked ChatGPT "What's the best appointment booking platform in New Zealand for client appointments?": 1. Timely, 2. Fresha, 3. Calendly, 4. Cliniko, 5. SimplyBook.me - Searched Google, AI Overview "appointment booking software": 1. Calendly, 2. YouCanBookMe, 3. Timely, 4. Fresha, 5. Cliniko - Searched Google, AI Overview "booking software nz": 1. Timely, 2. Fresha, 3. Setmore Not named in any answer: Acuity Scheduling and Cal.com. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## Compare search popularity between leading brands - [Fresha vs Calendly: compare search popularity](/demand/nz/compare/calendly-vs-fresha): 41.6% against 26.8% Share of Search. - [Fresha vs Cliniko: compare search popularity](/demand/nz/compare/cliniko-vs-fresha): 41.6% against 14.8% Share of Search. - [Fresha vs Timely: compare search popularity](/demand/nz/compare/fresha-vs-timely-salon): 41.6% against 5.4% Share of Search. - [Fresha vs Acuity Scheduling: compare search popularity](/demand/nz/compare/acuity-scheduling-vs-fresha): 41.6% against 4.5% Share of Search. - [Calendly vs Cliniko: compare search popularity](/demand/nz/compare/calendly-vs-cliniko): 26.8% against 14.8% Share of Search. - [Calendly vs Timely: compare search popularity](/demand/nz/compare/calendly-vs-timely-salon): 26.8% against 5.4% Share of Search. - [Calendly vs Acuity Scheduling: compare search popularity](/demand/nz/compare/acuity-scheduling-vs-calendly): 26.8% against 4.5% Share of Search. - [Cliniko vs Timely: compare search popularity](/demand/nz/compare/cliniko-vs-timely-salon): 14.8% against 5.4% Share of Search. - [Cliniko vs Acuity Scheduling: compare search popularity](/demand/nz/compare/acuity-scheduling-vs-cliniko): 14.8% against 4.5% Share of Search. - [Timely vs Acuity Scheduling: compare search popularity](/demand/nz/compare/acuity-scheduling-vs-timely-salon): 5.4% against 4.5% Share of Search. ## How did search popularity change for New Zealand appointment booking platforms in September 2026? - In September 2026, Acuity Scheduling overtook Setmore to rank 5th among appointment booking platforms in New Zealand, with 4.5% of the searches. - In September 2026, Fresha lost share of searches among appointment booking platforms in New Zealand, from 42.6% to 41.6%. - In September 2026, Cal.com rose from 9th to 8th among appointment booking platforms in New Zealand. - In September 2026, YouCanBookMe fell from 8th to 9th among appointment booking platforms in New Zealand. - Estimated monthly branded searches for Calendly in New Zealand fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026. - Estimated monthly branded searches for SimplyBook.me in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026. - Estimated monthly branded searches for Timely in New Zealand fell 18.1% over 12 measured months, from 720 to 590 in September 2026. - Estimated monthly branded searches for Cliniko in New Zealand fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Fresha | 41.6% | 4.5K | -3.2% | Fresha | | 2 | Calendly | 26.8% | 2.9K | 0.0% | Calendly | | 3 | Cliniko | 14.8% | 1.6K | 0.0% | Cliniko | | 4 | Timely | 5.4% | 590 | 0.0% | Timely | | 5 | Acuity Scheduling | 4.5% | 490 | +22.5% | Squarespace | | 6 | Setmore | 4.4% | 480 | 0.0% | Setmore | | 7 | SimplyBook.me | 1.6% | 170 | 0.0% | SimplyBook.me | | 8 | Cal.com | 0.55% | 60 | 0.0% | Cal.com | | 9 | YouCanBookMe | 0.37% | 40 | -42.9% | YouCanBookMe | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Fresha | 3.6K | 32.1% | 1 | | Oct 2025 | Calendly | 3.6K | 31.7% | 2 | | Oct 2025 | Cliniko | 1.9K | 16.7% | 3 | | Oct 2025 | Timely | 720 | 6.3% | 4 | | Oct 2025 | Acuity Scheduling | 600 | 5.3% | 5 | | Oct 2025 | Setmore | 480 | 4.2% | 6 | | Oct 2025 | SimplyBook.me | 210 | 1.8% | 7 | | Oct 2025 | YouCanBookMe | 120 | 1.1% | 8 | | Oct 2025 | Cal.com | 80 | 0.7% | 9 | | Nov 2025 | Fresha | 3.6K | 34.7% | 1 | | Nov 2025 | Calendly | 2.9K | 27.8% | 2 | | Nov 2025 | Cliniko | 1.9K | 18.2% | 3 | | Nov 2025 | Acuity Scheduling | 600 | 5.7% | 4 | | Nov 2025 | Timely | 590 | 5.6% | 5 | | Nov 2025 | Setmore | 480 | 4.6% | 6 | | Nov 2025 | SimplyBook.me | 210 | 2% | 7 | | Nov 2025 | YouCanBookMe | 100 | 0.96% | 8 | | Nov 2025 | Cal.com | 40 | 0.38% | 9 | | Dec 2025 | Fresha | 3.6K | 43% | 1 | | Dec 2025 | Calendly | 1.9K | 22.4% | 2 | | Dec 2025 | Cliniko | 1.3K | 15.3% | 3 | | Dec 2025 | Acuity Scheduling | 490 | 5.8% | 4 | | Dec 2025 | Timely | 480 | 5.7% | 5 | | Dec 2025 | Setmore | 390 | 4.6% | 6 | | Dec 2025 | SimplyBook.me | 140 | 1.7% | 7 | | Dec 2025 | YouCanBookMe | 90 | 1.1% | 8 | | Dec 2025 | Cal.com | 40 | 0.47% | 9 | | Jan 2026 | Fresha | 4.4K | 39.2% | 1 | | Jan 2026 | Calendly | 2.9K | 25.6% | 2 | | Jan 2026 | Cliniko | 1.9K | 16.8% | 3 | | Jan 2026 | Acuity Scheduling | 600 | 5.3% | 4 | | Jan 2026 | Timely | 590 | 5.2% | 5 | | Jan 2026 | Setmore | 480 | 4.2% | 6 | | Jan 2026 | SimplyBook.me | 260 | 2.3% | 7 | | Jan 2026 | YouCanBookMe | 110 | 0.97% | 8 | | Jan 2026 | Cal.com | 40 | 0.35% | 9 | | Feb 2026 | Fresha | 3.6K | 35.7% | 1 | | Feb 2026 | Calendly | 2.9K | 28.4% | 2 | | Feb 2026 | Cliniko | 1.9K | 18.6% | 3 | | Feb 2026 | Acuity Scheduling | 490 | 4.8% | 4 | | Feb 2026 | Setmore | 480 | 4.7% | 5 | | Feb 2026 | Timely | 480 | 4.7% | 6 | | Feb 2026 | SimplyBook.me | 170 | 1.7% | 7 | | Feb 2026 | YouCanBookMe | 90 | 0.88% | 8 | | Feb 2026 | Cal.com | 60 | 0.59% | 9 | | Mar 2026 | Fresha | 4.4K | 37.1% | 1 | | Mar 2026 | Calendly | 3.6K | 30.1% | 2 | | Mar 2026 | Cliniko | 1.9K | 15.9% | 3 | | Mar 2026 | Setmore | 590 | 4.9% | 4 | | Mar 2026 | Timely | 590 | 4.9% | 5 | | Mar 2026 | Acuity Scheduling | 490 | 4.1% | 6 | | Mar 2026 | SimplyBook.me | 170 | 1.4% | 7 | | Mar 2026 | YouCanBookMe | 120 | 1% | 8 | | Mar 2026 | Cal.com | 60 | 0.5% | 9 | | Apr 2026 | Fresha | 3.6K | 35.4% | 1 | | Apr 2026 | Calendly | 2.9K | 28.2% | 2 | | Apr 2026 | Cliniko | 1.9K | 18.5% | 3 | | Apr 2026 | Acuity Scheduling | 490 | 4.8% | 4 | | Apr 2026 | Setmore | 480 | 4.7% | 5 | | Apr 2026 | Timely | 480 | 4.7% | 6 | | Apr 2026 | SimplyBook.me | 170 | 1.7% | 7 | | Apr 2026 | YouCanBookMe | 130 | 1.3% | 8 | | Apr 2026 | Cal.com | 90 | 0.88% | 9 | | May 2026 | Fresha | 4.5K | 39.6% | 1 | | May 2026 | Calendly | 2.9K | 25.7% | 2 | | May 2026 | Cliniko | 1.9K | 16.8% | 3 | | May 2026 | Setmore | 590 | 5.2% | 4 | | May 2026 | Timely | 590 | 5.2% | 5 | | May 2026 | Acuity Scheduling | 490 | 4.3% | 6 | | May 2026 | SimplyBook.me | 170 | 1.5% | 7 | | May 2026 | Cal.com | 90 | 0.8% | 8 | | May 2026 | YouCanBookMe | 80 | 0.71% | 9 | | Jun 2026 | Fresha | 4.5K | 40.2% | 1 | | Jun 2026 | Calendly | 2.9K | 26% | 2 | | Jun 2026 | Cliniko | 1.9K | 17% | 3 | | Jun 2026 | Timely | 590 | 5.3% | 4 | | Jun 2026 | Acuity Scheduling | 490 | 4.4% | 5 | | Jun 2026 | Setmore | 480 | 4.3% | 6 | | Jun 2026 | SimplyBook.me | 170 | 1.5% | 7 | | Jun 2026 | YouCanBookMe | 90 | 0.81% | 8 | | Jun 2026 | Cal.com | 60 | 0.54% | 9 | | Jul 2026 | Fresha | 4.5K | 42.3% | 1 | | Jul 2026 | Calendly | 2.9K | 27.3% | 2 | | Jul 2026 | Cliniko | 1.6K | 15.1% | 3 | | Jul 2026 | Acuity Scheduling | 490 | 4.6% | 4 | | Jul 2026 | Timely | 480 | 4.5% | 5 | | Jul 2026 | Setmore | 390 | 3.7% | 6 | | Jul 2026 | SimplyBook.me | 140 | 1.3% | 7 | | Jul 2026 | Cal.com | 60 | 0.57% | 8 | | Jul 2026 | YouCanBookMe | 60 | 0.57% | 9 | | Aug 2026 | Fresha | 4.7K | 42.6% | 1 | | Aug 2026 | Calendly | 2.9K | 26.5% | 2 | | Aug 2026 | Cliniko | 1.6K | 14.6% | 3 | | Aug 2026 | Timely | 590 | 5.4% | 4 | | Aug 2026 | Setmore | 480 | 4.4% | 5 | | Aug 2026 | Acuity Scheduling | 400 | 3.7% | 6 | | Aug 2026 | SimplyBook.me | 170 | 1.6% | 7 | | Aug 2026 | YouCanBookMe | 70 | 0.64% | 8 | | Aug 2026 | Cal.com | 60 | 0.55% | 9 | | Sep 2026 | Fresha | 4.5K | 41.6% | 1 | | Sep 2026 | Calendly | 2.9K | 26.8% | 2 | | Sep 2026 | Cliniko | 1.6K | 14.8% | 3 | | Sep 2026 | Timely | 590 | 5.4% | 4 | | Sep 2026 | Acuity Scheduling | 490 | 4.5% | 5 | | Sep 2026 | Setmore | 480 | 4.4% | 6 | | Sep 2026 | SimplyBook.me | 170 | 1.6% | 7 | | Sep 2026 | Cal.com | 60 | 0.55% | 8 | | Sep 2026 | YouCanBookMe | 40 | 0.37% | 9 | ## What is being compared - **Acuity Scheduling**: Measured on the search terms “acuity booking”, “acuity scheduling” and “scheduler acuity”, summed into one figure. - **Cal.com**: Measured on the search terms “cal com” and “calcom”, summed into one figure. - **Calendly**: Measured on the search term “calendly”. - **Cliniko**: Measured on the search term “cliniko”. - **Fresha**: Measured on the search terms “fresha” and “fresha foods”, summed into one figure. - **Setmore**: Measured on the search term “setmore”. - **SimplyBook.me**: Measured on the search term “simplybookme”. - **Timely**: Measured on the search term “gettimely”. - **YouCanBookMe**: Measured on the search terms “you can book me” and “youcanbookme”, summed into one figure. - [Acuity Scheduling](/demand/nz/brands/acuity-scheduling) - [Cal.com](/demand/nz/brands/cal-com) - [Calendly](/demand/nz/brands/calendly) - [Cliniko](/demand/nz/brands/cliniko) - [Fresha](/demand/nz/brands/fresha) - [Setmore](/demand/nz/brands/setmore) - [SimplyBook.me](/demand/nz/brands/simplybook-me) - [Timely](/demand/nz/brands/timely-salon) - [YouCanBookMe](/demand/nz/brands/youcanbookme) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among appointment booking platforms in New Zealand? In September 2026, Fresha was the most searched among appointment booking platforms in New Zealand, with an estimated 4.5K branded searches, 41.6% of all searches for the nine we track. ## Cite this page Brandwave. "Appointment booking platforms in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-appointment-booking-platforms This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-appointment-booking-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.