--- title: "Bosch vs Makita: Which is searched more in New Zealand?" description: "Is Bosch or Makita more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Air blower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-air-blower-brands/compare/bosch-vs-makita" publisher: "Brandwave" --- # Bosch vs Makita: Which is searched more in New Zealand? Is Bosch or Makita more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Air blower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bosch and Makita - **Competitive set**: Air blower brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Bosch Share of Search**: 0.03% - **Makita Share of Search**: 29.8% ## Is Bosch or Makita more popular in search? - In September 2026, Makita had more branded searches than Bosch among air blower brands in New Zealand. Makita had about 10,400 branded searches, while Bosch had 10. Makita made up 29.8% of all air blower brand searches we track, and Bosch accounted for 0.03%. - Makita was ahead of Bosch in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bosch’s share of searches among air blower brands in New Zealand held steady at 0.03%, and its estimated monthly branded searches held steady at 10. - Across the 12 months ending September 2026, Makita’s share of searches among air blower brands in New Zealand moved from 31.4% to 29.8%, and its estimated monthly branded searches moved from 9.8K to 10.4K. ## Top air blower brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Makita appeared in all five answers. Bosch did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Makita | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Ryobi | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Stihl | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Milwaukee | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | DeWalt | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Bosch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about air blower brands - Asked ChatGPT "Which air blower brand should I buy in New Zealand?": 1. Ryobi, 2. Makita, 3. Stihl, 4. Milwaukee, 5. DeWalt - Asked ChatGPT "What are the best air blower brands in New Zealand?": 1. Makita, 2. Stihl, 3. Milwaukee, 4. Ryobi, 5. DeWalt - Asked ChatGPT "What's the best air blower brand in New Zealand for garden cleanup?": 1. Makita, 2. Stihl - Searched Google, AI Overview "air blower nz": 1. Ryobi, 2. Stihl, 3. Makita, 4. DeWalt, 5. Milwaukee - Searched Google, AI Overview "cordless blower nz": 1. Ryobi, 2. Stihl, 3. Makita Not named in any answer: Bosch. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand air blower brands in September 2026? - In September 2026, Makita gained share of searches among air blower brands in New Zealand, from 25.7% to 29.8%. ## Month by month | Month | Bosch estimated searches | Bosch Share of Search | Bosch rank | Makita estimated searches | Makita Share of Search | Makita rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10 | 0.03% | 6 | 9.8K | 31.4% | 1 | | Nov 2025 | 10 | 0.03% | 6 | 10.1K | 25.9% | 2 | | Dec 2025 | 10 | 0.03% | 6 | 9.5K | 26.6% | 2 | | Jan 2026 | 10 | 0.03% | 6 | 9.2K | 28.1% | 1 | | Feb 2026 | 10 | 0.03% | 6 | 8.9K | 28.1% | 1 | | Mar 2026 | 10 | 0.03% | 6 | 8.6K | 27.7% | 1 | | Apr 2026 | 10 | 0.03% | 6 | 8.5K | 28.7% | 1 | | May 2026 | 10 | 0.03% | 6 | 8K | 26.7% | 2 | | Jun 2026 | 10 | 0.03% | 6 | 7.9K | 26.7% | 1 | | Jul 2026 | 10 | 0.04% | 6 | 7.8K | 27.9% | 1 | | Aug 2026 | 10 | 0.03% | 6 | 8.2K | 25.7% | 1 | | Sep 2026 | 10 | 0.03% | 6 | 10.4K | 29.8% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Bosch’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bosch**: Measured on the search term “bosch air blower”. - **Makita**: Measured on the search terms “makita”, “makita mowers” and “makita trimmers”, summed into one figure. - [Bosch profile](/demand/nz/brands/bosch) - [Makita profile](/demand/nz/brands/makita) - [All air blower brands in New Zealand](/demand/nz/categories/nz-air-blower-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bosch or Makita more popular in search? In September 2026, Makita had more branded searches than Bosch among air blower brands in New Zealand. Makita had about 10,400 branded searches, while Bosch had 10. Makita made up 29.8% of all air blower brand searches we track, and Bosch accounted for 0.03%. ## Cite this page Brandwave. "Bosch vs Makita: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-air-blower-brands/compare/bosch-vs-makita This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-air-blower-brands/compare/bosch-vs-makita. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.