--- title: "Brain and focus drink brands in New Zealand: Which brands are most popular in search?" description: "New Zealand drink brands offering functional beverages positioned for focus, clarity, or brain nutrition. Share of Search among Ārepa, Chia Sisters and No Ugly, the brain and focus drink brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/brain-and-focus-drinks" publisher: "Brandwave" --- # Brain and focus drink brands in New Zealand: Which brands are most popular in search? New Zealand drink brands offering functional beverages positioned for focus, clarity, or brain nutrition. Share of Search among Ārepa, Chia Sisters and No Ugly, the brain and focus drink brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Brain and focus drink brands - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Ārepa, 54.9% ## Which brand is most popular in search among brain and focus drink brands in New Zealand? - In August 2026, Ārepa was the most searched among brain and focus drink brands in New Zealand, with an estimated 1.4K branded searches and 54.9% estimated Share of Search within this set. - Chia Sisters is in 2nd place, 25.9 percentage points behind at 29% Share of Search. - Across the 11 months ending August 2026, Ārepa’s estimated Share of Search among brain and focus drink brands in New Zealand increased from 49.6% to 54.9%. - Across the 11 months ending August 2026, Chia Sisters’ estimated Share of Search among brain and focus drink brands in New Zealand increased from 27.6% to 29%. - Across the 11 months ending August 2026, No Ugly’s estimated Share of Search among brain and focus drink brands in New Zealand decreased from 22.8% to 16.1%. - Across the 11 months ending August 2026, Ārepa’s estimated Share of Search among brain and focus drink brands in New Zealand peaked at 56.7% in June 2026 and was lowest at 43.7% in February 2026. - Across the 11 months ending August 2026, Chia Sisters’ estimated Share of Search among brain and focus drink brands in New Zealand peaked at 38.9% in February 2026 and was lowest at 22.4% in November 2025. - Across the 11 months ending August 2026, No Ugly’s estimated Share of Search among brain and focus drink brands in New Zealand peaked at 27.2% in November 2025 and was lowest at 15.3% in June 2026. ## Compare search popularity between leading brands - [Ārepa vs Chia Sisters: compare search popularity](/demand/nz/compare/arepa-vs-chia-sisters): 54.9% against 29% Share of Search. - [Ārepa vs No Ugly: compare search popularity](/demand/nz/compare/arepa-vs-no-ugly): 54.9% against 16.1% Share of Search. - [Chia Sisters vs No Ugly: compare search popularity](/demand/nz/compare/chia-sisters-vs-no-ugly): 29% against 16.1% Share of Search. ## How did search popularity change for New Zealand brain and focus drink brands in August 2026? - In August 2026, Chia Sisters gained estimated Share of Search among brain and focus drink brands in New Zealand, from 27.7% to 29%. - In August 2026, Ārepa gained estimated Share of Search among brain and focus drink brands in New Zealand, from 53.6% to 54.9%. - In August 2026, No Ugly lost estimated Share of Search among brain and focus drink brands in New Zealand, from 18.6% to 16.1%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Ārepa | 54.9% | 1.4K | +18.6% | Alphagen NZ | | 2 | Chia Sisters | 29% | 740 | +21.3% | Chia Sisters | | 3 | No Ugly | 16.1% | 410 | 0.0% | No Ugly | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ārepa | 1.3K | 49.6% | 1 | | Oct 2025 | Chia Sisters | 740 | 27.6% | 2 | | Oct 2025 | No Ugly | 610 | 22.8% | 3 | | Nov 2025 | Ārepa | 1.7K | 50.5% | 1 | | Nov 2025 | No Ugly | 900 | 27.2% | 2 | | Nov 2025 | Chia Sisters | 740 | 22.4% | 3 | | Dec 2025 | Ārepa | 920 | 47.7% | 1 | | Dec 2025 | Chia Sisters | 600 | 31.1% | 2 | | Dec 2025 | No Ugly | 410 | 21.2% | 3 | | Jan 2026 | Ārepa | 970 | 49% | 1 | | Jan 2026 | Chia Sisters | 600 | 30.3% | 2 | | Jan 2026 | No Ugly | 410 | 20.7% | 3 | | Feb 2026 | Ārepa | 1K | 43.7% | 1 | | Feb 2026 | Chia Sisters | 890 | 38.9% | 2 | | Feb 2026 | No Ugly | 400 | 17.5% | 3 | | Mar 2026 | Ārepa | 1.2K | 47.8% | 1 | | Mar 2026 | Chia Sisters | 890 | 35.7% | 2 | | Mar 2026 | No Ugly | 410 | 16.5% | 3 | | Apr 2026 | Ārepa | 1.1K | 53.8% | 1 | | Apr 2026 | Chia Sisters | 500 | 25.4% | 2 | | Apr 2026 | No Ugly | 410 | 20.8% | 3 | | May 2026 | Ārepa | 1.3K | 49.8% | 1 | | May 2026 | Chia Sisters | 890 | 34.1% | 2 | | May 2026 | No Ugly | 420 | 16.1% | 3 | | Jun 2026 | Ārepa | 1.2K | 56.7% | 1 | | Jun 2026 | Chia Sisters | 600 | 27.9% | 2 | | Jun 2026 | No Ugly | 330 | 15.3% | 3 | | Jul 2026 | Ārepa | 1.2K | 53.6% | 1 | | Jul 2026 | Chia Sisters | 610 | 27.7% | 2 | | Jul 2026 | No Ugly | 410 | 18.6% | 3 | | Aug 2026 | Ārepa | 1.4K | 54.9% | 1 | | Aug 2026 | Chia Sisters | 740 | 29% | 2 | | Aug 2026 | No Ugly | 410 | 16.1% | 3 | | Sep 2026 | Ārepa | — | — | — | | Sep 2026 | Chia Sisters | — | — | — | | Sep 2026 | No Ugly | — | — | — | ## What is being compared - **Ārepa**: Measured on the search terms “arepa brain drink”, “arepa drink”, “arepa nootropic”, “arepa nz” and “drink arepa”, summed into one figure. - **Chia Sisters**: Measured on the search terms “chia brain boost” and “chia sisters”, summed into one figure. - **No Ugly**: Measured on the search terms “no ugly”, “no ugly focus” and “nougly”, summed into one figure. - [Ārepa](/demand/nz/brands/arepa) - [Chia Sisters](/demand/nz/brands/chia-sisters) - [No Ugly](/demand/nz/brands/no-ugly) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among brain and focus drink brands in New Zealand? In August 2026, Ārepa was the most searched among brain and focus drink brands in New Zealand, with an estimated 1.4K branded searches and 54.9% estimated Share of Search within this set. ## Cite this page Brandwave. "Brain and focus drink brands in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/brain-and-focus-drinks This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/brain-and-focus-drinks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.