---
title: "Zempire: search popularity and Share of Search in New Zealand"
description: "Zempire makes camping gear sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/zempire"
publisher: "Brandwave"
---

# Zempire: search popularity and Share of Search in New Zealand

Zempire makes camping gear sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Zempire
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among camping gear brands**: 41.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Camping gear brands | 1 | 41.6% | 4.1K |

- [Camping gear brands](/demand/nz/categories/nz-camping-gear-brands)

## How has branded search demand for Zempire changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Zempire in New Zealand fell from 10.8K to 4.1K.
- Across the 11 months ending August 2026, Zempire’s estimated Share of Search among camping gear brands in New Zealand decreased from 46.1% to 41.6%.
- Across the 11 months ending August 2026, Zempire’s estimated Share of Search among camping gear brands in New Zealand peaked at 46.1% in October 2025 and was lowest at 36.9% in March 2026.

## How did search popularity change for New Zealand camping gear brands in August 2026?

- In August 2026, OZtrail gained estimated Share of Search among camping gear brands in New Zealand, from 17.9% to 21%.
- In August 2026, Zempire lost estimated Share of Search among camping gear brands in New Zealand, from 45.1% to 41.6%.
- Estimated monthly branded searches for Kiwi Camping in New Zealand fell 58.9% over 11 measured months, from 6.7K to 2.7K in August 2026.
- Estimated monthly branded searches for Coleman in New Zealand fell 57.8% over 11 measured months, from 2K to 840 in August 2026.
- Estimated monthly branded searches for Black Wolf in New Zealand fell 12.5% over 11 measured months, from 80 to 70 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Camping gear brands | 10.8K | 46.1% | 1 |
| Nov 2025 | Camping gear brands | 12.8K | 41.2% | 1 |
| Dec 2025 | Camping gear brands | 18.7K | 42% | 1 |
| Jan 2026 | Camping gear brands | 22.2K | 45.3% | 1 |
| Feb 2026 | Camping gear brands | 7.6K | 39.8% | 1 |
| Mar 2026 | Camping gear brands | 4.6K | 36.9% | 1 |
| Apr 2026 | Camping gear brands | 4K | 40.8% | 1 |
| May 2026 | Camping gear brands | 2.5K | 39.1% | 1 |
| Jun 2026 | Camping gear brands | 2.7K | 42.8% | 1 |
| Jul 2026 | Camping gear brands | 3.3K | 45.1% | 1 |
| Aug 2026 | Camping gear brands | 4.1K | 41.6% | 1 |
| Sep 2026 | Camping gear brands | — | — | — |

## How is Zempire measured?

Brandwave collects information about searches that people make online using Zempire’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “zempire”
- “zempire aerobase 3”
- “zempire air tent”
- “zempire airforce 1”
- “zempire airforce 1 v2”
- “zempire camping”
- “zempire canvas tent”
- “zempire chair”
- “zempire delta force v2”
- “zempire evo”
- “zempire evo tl v2”
- “zempire evo tm v2”
- “zempire evo txl v2”
- “zempire fortress v2”
- “zempire gazebo”
- “zempire inflatable tents”
- “zempire mattress”
- “zempire monstamat”
- “zempire monstamat twin”
- “zempire near me”
- “zempire new zealand”
- “zempire nz”
- “zempire online”
- “zempire pro tl v2”
- “zempire pump”
- “zempire shelter”
- “zempire tent”

## Which camping gear brands compete with Zempire?

- [Kiwi Camping](/demand/nz/brands/kiwi-camping): Head-to-head: /demand/nz/compare/kiwi-camping-vs-zempire
- [OZtrail](/demand/nz/brands/oztrail): Head-to-head: /demand/nz/compare/oztrail-vs-zempire
- [Coleman](/demand/nz/brands/coleman): Head-to-head: /demand/nz/compare/coleman-vs-zempire
- [Black Wolf](/demand/nz/brands/black-wolf): Head-to-head: /demand/nz/compare/black-wolf-vs-zempire
- [Companion](/demand/nz/brands/companion): Head-to-head: /demand/nz/compare/companion-vs-zempire

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Zempire: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/zempire

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/zempire. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.