---
title: "Yours Clothing: search popularity and Share of Search in New Zealand"
description: "Yours Clothing sells plus-size fashion in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/yours-clothing"
publisher: "Brandwave"
---

# Yours Clothing: search popularity and Share of Search in New Zealand

Yours Clothing sells plus-size fashion in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Yours Clothing
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among plus-size fashion retailers**: 0.91%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Plus-size fashion retailers | 4 | 0.91% | 560 |

- [Plus-size fashion retailers](/demand/nz/categories/nz-plus-size-fashion)

## How has branded search demand for Yours Clothing changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Yours Clothing in New Zealand fell from 690 to 560.
- Across the 11 months ending August 2026, Yours Clothing’s estimated Share of Search among plus-size fashion retailers in New Zealand held steady, from 1.1% to 0.91%.

## How did search popularity change for New Zealand plus-size fashion retailers in August 2026?

- City Chic’s estimated Share of Search among plus-size fashion retailers in New Zealand has gained ground for 3 months in a row, from 54.1% to 59.4% in August 2026.
- Estimated monthly branded searches for EziBuy in New Zealand fell 50.6% over 11 measured months, from 3.6K to 1.8K in August 2026.
- Estimated monthly branded searches for Yours Clothing in New Zealand fell 18.8% over 11 measured months, from 690 to 560 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Plus-size fashion retailers | 690 | 1.1% | 4 |
| Nov 2025 | Plus-size fashion retailers | 690 | 0.87% | 4 |
| Dec 2025 | Plus-size fashion retailers | 500 | 0.73% | 4 |
| Jan 2026 | Plus-size fashion retailers | 500 | 0.79% | 4 |
| Feb 2026 | Plus-size fashion retailers | 570 | 1% | 4 |
| Mar 2026 | Plus-size fashion retailers | 660 | 1.1% | 4 |
| Apr 2026 | Plus-size fashion retailers | 570 | 0.98% | 4 |
| May 2026 | Plus-size fashion retailers | 630 | 0.94% | 4 |
| Jun 2026 | Plus-size fashion retailers | 630 | 0.94% | 4 |
| Jul 2026 | Plus-size fashion retailers | 530 | 0.86% | 4 |
| Aug 2026 | Plus-size fashion retailers | 560 | 0.91% | 4 |
| Sep 2026 | Plus-size fashion retailers | — | — | — |

## How is Yours Clothing measured?

Brandwave collects information about searches that people make online using Yours Clothing’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “yours clothing”
- “yours clothing aus”
- “yours clothing curve”
- “yours clothing near me”
- “yours clothing nz”
- “yours clothing online”
- “yours clothing plus size”
- “yoursclothing”
- “yoursclothing com”
- “yoursclothing nz”
- “yoursclothing plus size”

## Which plus-size fashion retailers compete with Yours Clothing?

- [City Chic](/demand/nz/brands/city-chic): Head-to-head: /demand/nz/compare/city-chic-vs-yours-clothing
- [Taking Shape](/demand/nz/brands/taking-shape): Head-to-head: /demand/nz/compare/taking-shape-vs-yours-clothing
- [EziBuy](/demand/nz/brands/ezibuy): Head-to-head: /demand/nz/compare/ezibuy-vs-yours-clothing

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Yours Clothing: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/yours-clothing

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/yours-clothing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.