--- title: "Wix: search popularity and Share of Search in New Zealand" description: "Website building platform with hosted publishing, templates, CMS, and agency tools. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/wix" publisher: "Brandwave" --- # Wix: search popularity and Share of Search in New Zealand Website building platform with hosted publishing, templates, CMS, and agency tools. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Wix - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among ecommerce platforms**: 27.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Ecommerce platforms | 2 | 27.8% | 18.4K | | Website builders | 1 | 29.9% | 18.4K | - [Ecommerce platforms](/demand/nz/categories/nz-ecommerce-platforms) - [Website builders](/demand/nz/categories/nz-website-builders) ## How has branded search demand for Wix changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Wix in New Zealand fell from 21.4K to 18.4K. - Across the 11 months ending August 2026, Wix’s estimated Share of Search among ecommerce platforms in New Zealand decreased from 32.7% to 27.8%. - Across the 11 months ending August 2026, Wix’s estimated Share of Search among website builders in New Zealand decreased from 33.1% to 29.9%. - Across the 11 months ending August 2026, Wix’s estimated Share of Search among website builders in New Zealand peaked at 33.3% in March 2026 and was lowest at 29.6% in June 2026. ## How did search popularity change for New Zealand ecommerce platforms in August 2026? - In August 2026, Wix lost estimated Share of Search among ecommerce platforms in New Zealand, from 28.4% to 27.8%. - Squarespace’s estimated Share of Search among ecommerce platforms in New Zealand has gained ground for 3 months in a row, from 25.8% to 27.3% in August 2026. - Estimated monthly branded searches for Shopify in New Zealand rose 15.8% over 11 measured months, from 24.6K to 28.5K in August 2026. - Estimated monthly branded searches for BigCommerce in New Zealand fell 51.7% over 11 measured months, from 290 to 140 in August 2026. - Estimated monthly branded searches for WooCommerce in New Zealand fell 32.9% over 11 measured months, from 820 to 550 in August 2026. - Estimated monthly branded searches for Ecwid in New Zealand fell 19% over 11 measured months, from 630 to 510 in August 2026. ## How did search popularity change for New Zealand website builders in August 2026? - In August 2026, Squarespace gained estimated Share of Search among website builders in New Zealand, from 28.6% to 29.4%. - In August 2026, GoDaddy lost estimated Share of Search among website builders in New Zealand, from 20.2% to 19.5%. - Estimated monthly branded searches for Framer in New Zealand rose 21.2% over 11 measured months, from 330 to 400 in August 2026. - Estimated monthly branded searches for Webflow in New Zealand fell 20.6% over 11 measured months, from 3.4K to 2.7K in August 2026. - Estimated monthly branded searches for Wix in New Zealand fell 14.2% over 11 measured months, from 21.4K to 18.4K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ecommerce platforms | 21.4K | 32.7% | 2 | | Nov 2025 | Ecommerce platforms | 17.7K | 28.5% | 2 | | Dec 2025 | Ecommerce platforms | 14.2K | 28.2% | 2 | | Jan 2026 | Ecommerce platforms | 18K | 28.5% | 2 | | Feb 2026 | Ecommerce platforms | 18.9K | 29.4% | 2 | | Mar 2026 | Ecommerce platforms | 23.4K | 32% | 2 | | Apr 2026 | Ecommerce platforms | 19.3K | 28.7% | 2 | | May 2026 | Ecommerce platforms | 20.7K | 29.4% | 2 | | Jun 2026 | Ecommerce platforms | 19.6K | 28.1% | 2 | | Jul 2026 | Ecommerce platforms | 19K | 28.4% | 2 | | Aug 2026 | Ecommerce platforms | 18.4K | 27.8% | 2 | | Sep 2026 | Ecommerce platforms | — | — | — | | Oct 2025 | Website builders | 21.4K | 33.1% | 1 | | Nov 2025 | Website builders | 17.7K | 32.1% | 1 | | Dec 2025 | Website builders | 14.2K | 30.9% | 1 | | Jan 2026 | Website builders | 18K | 30.7% | 1 | | Feb 2026 | Website builders | 18.9K | 32.2% | 1 | | Mar 2026 | Website builders | 23.4K | 33.3% | 1 | | Apr 2026 | Website builders | 19.3K | 30.3% | 1 | | May 2026 | Website builders | 20.7K | 30.8% | 1 | | Jun 2026 | Website builders | 19.6K | 29.6% | 1 | | Jul 2026 | Website builders | 19K | 30% | 1 | | Aug 2026 | Website builders | 18.4K | 29.9% | 1 | | Sep 2026 | Website builders | — | — | — | ## How is Wix measured? Brandwave collects information about searches that people make online using Wix’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “wix” - “wix com” - “wix cost” - “wix ecommerce” - “wix editor” - “wix filter search” - “wix near me” - “wix nz” - “wix online store” - “wix site maker” - “wix studio” - “wix templates” - “wix w” - “wix website designs” - “wix website maker” ## Which ecommerce platforms compete with Wix? - [Shopify](/demand/nz/brands/shopify): Head-to-head: /demand/nz/compare/shopify-vs-wix - [Squarespace](/demand/nz/brands/squarespace): Head-to-head: /demand/nz/compare/squarespace-vs-wix - [WooCommerce](/demand/nz/brands/woocommerce): Head-to-head: /demand/nz/compare/wix-vs-woocommerce - [Ecwid](/demand/nz/brands/ecwid): Head-to-head: /demand/nz/compare/ecwid-vs-wix - [BigCommerce](/demand/nz/brands/bigcommerce): Head-to-head: /demand/nz/compare/bigcommerce-vs-wix ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Wix: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/wix This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/wix. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.