---
title: "Winsor & Newton: search popularity and Share of Search in New Zealand"
description: "Winsor & Newton makes art supplies sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/winsor-and-newton"
publisher: "Brandwave"
---

# Winsor & Newton: search popularity and Share of Search in New Zealand

Winsor & Newton makes art supplies sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Winsor & Newton
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among art supply brands**: 15.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Art supply brands | 3 | 15.7% | 1.4K |

- [Art supply brands](/demand/nz/categories/nz-art-supply-brands)

## How has branded search demand for Winsor & Newton changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Winsor & Newton in New Zealand rose from 610 to 1.4K.
- Across the 11 months ending August 2026, Winsor & Newton’s estimated Share of Search among art supply brands in New Zealand increased from 9.7% to 15.7%.
- Across the 11 months ending August 2026, Winsor & Newton’s estimated Share of Search among art supply brands in New Zealand peaked at 17.6% in June 2026 and was lowest at 8.9% in December 2025.
- Across the 11 months ending August 2026, Winsor & Newton rose from 4th to 3rd among art supply brands in New Zealand.

## How did search popularity change for New Zealand art supply brands in August 2026?

- In August 2026, Winsor & Newton gained estimated Share of Search among art supply brands in New Zealand, from 13.9% to 15.7%.
- In August 2026, Faber-Castell gained estimated Share of Search among art supply brands in New Zealand, from 26.8% to 28.1%.
- In August 2026, Copic gained estimated Share of Search among art supply brands in New Zealand, from 9.1% to 9.9%.
- In August 2026, Derwent gained estimated Share of Search among art supply brands in New Zealand, from 3.4% to 4.2%.
- In August 2026, Posca lost estimated Share of Search among art supply brands in New Zealand, from 46.8% to 42.1%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Art supply brands | 610 | 9.7% | 4 |
| Nov 2025 | Art supply brands | 810 | 10.3% | 3 |
| Dec 2025 | Art supply brands | 750 | 8.9% | 4 |
| Jan 2026 | Art supply brands | 820 | 12.1% | 3 |
| Feb 2026 | Art supply brands | 900 | 13.7% | 3 |
| Mar 2026 | Art supply brands | 760 | 10.3% | 4 |
| Apr 2026 | Art supply brands | 970 | 12.3% | 4 |
| May 2026 | Art supply brands | 1.2K | 13.3% | 3 |
| Jun 2026 | Art supply brands | 1.7K | 17.6% | 3 |
| Jul 2026 | Art supply brands | 1.3K | 13.9% | 3 |
| Aug 2026 | Art supply brands | 1.4K | 15.7% | 3 |
| Sep 2026 | Art supply brands | — | — | — |

## How is Winsor & Newton measured?

Brandwave collects information about searches that people make online using Winsor & Newton’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “designers gouache winsor newton”
- “professional watercolor winsor newton”
- “winsor & newton”
- “winsor & newton markers”
- “winsor & newton nz”
- “winsor & newton paint”
- “winsor & newton pencils”
- “winsor and newton cotman watercolor”
- “winsor and newton gouache”
- “winsor and newton oil”
- “winsor and newton watercolor”
- “winsor newton”
- “winsor newton art supplies”
- “winsor newton markers”
- “winsor newton paint”
- “winsor newton pencils”
- “winsor newton water colors”
- “winsornewton”
- “winsornewton com”

## Which art supply brands compete with Winsor & Newton?

- [Posca](/demand/nz/brands/posca): Head-to-head: /demand/nz/compare/posca-vs-winsor-and-newton
- [Faber-Castell](/demand/nz/brands/faber-castell): Head-to-head: /demand/nz/compare/faber-castell-vs-winsor-and-newton
- [Copic](/demand/nz/brands/copic): Head-to-head: /demand/nz/compare/copic-vs-winsor-and-newton
- [Derwent](/demand/nz/brands/derwent): Head-to-head: /demand/nz/compare/derwent-vs-winsor-and-newton

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Winsor & Newton: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/winsor-and-newton

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/winsor-and-newton. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.