---
title: "Windsurf: search popularity and Share of Search in New Zealand"
description: "An AI code editor, formerly Codeium, now owned by Cognition. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/windsurf"
publisher: "Brandwave"
---

# Windsurf: search popularity and Share of Search in New Zealand

An AI code editor, formerly Codeium, now owned by Cognition. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Windsurf
- **Owned by**: Cognition
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among AI coding assistants**: 1.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AI coding assistants | 6 | 1.8% | 180 |

- [AI coding assistants](/demand/nz/categories/nz-ai-coding-assistants)

## How has branded search demand for Windsurf changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Windsurf in New Zealand fell from 300 to 180.
- Across the 11 months ending August 2026, Windsurf’s estimated Share of Search among AI coding assistants in New Zealand decreased from 3% to 1.8%.
- Across the 11 months ending August 2026, Windsurf’s estimated Share of Search among AI coding assistants in New Zealand peaked at 3% in October 2025 and was lowest at 1.7% in April 2026.

## How did search popularity change for New Zealand AI coding assistants in August 2026?

- In August 2026, Replit overtook GitHub Copilot to take the highest estimated Share of Search among AI coding assistants in New Zealand, at 39.1%.
- In August 2026, Cursor gained estimated Share of Search among AI coding assistants in New Zealand, from 12.7% to 15.4%.
- In August 2026, Bolt gained estimated Share of Search among AI coding assistants in New Zealand, from 2.7% to 3.9%.
- In August 2026, GitHub Copilot lost estimated Share of Search among AI coding assistants in New Zealand, from 35.9% to 30.2%.
- In August 2026, Lovable lost estimated Share of Search among AI coding assistants in New Zealand, from 12.5% to 9.6%.
- Estimated monthly branded searches for Windsurf in New Zealand fell 40% over 11 measured months, from 300 to 180 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AI coding assistants | 300 | 3% | 6 |
| Nov 2025 | AI coding assistants | 230 | 2.5% | 6 |
| Dec 2025 | AI coding assistants | 200 | 2.4% | 6 |
| Jan 2026 | AI coding assistants | 200 | 2.1% | 6 |
| Feb 2026 | AI coding assistants | 240 | 2.2% | 6 |
| Mar 2026 | AI coding assistants | 240 | 1.8% | 6 |
| Apr 2026 | AI coding assistants | 250 | 1.7% | 6 |
| May 2026 | AI coding assistants | 260 | 1.8% | 6 |
| Jun 2026 | AI coding assistants | 310 | 2.3% | 6 |
| Jul 2026 | AI coding assistants | 180 | 2% | 6 |
| Aug 2026 | AI coding assistants | 180 | 1.8% | 6 |
| Sep 2026 | AI coding assistants | — | — | — |

## How is Windsurf measured?

Brandwave collects information about searches that people make online using Windsurf’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “codeium”
- “windsurf ai”
- “windsurf coding”
- “windsurf editor”
- “windsurf ide”

## Which AI coding assistants compete with Windsurf?

- [Replit](/demand/nz/brands/replit): Head-to-head: /demand/nz/compare/replit-vs-windsurf
- [GitHub Copilot](/demand/nz/brands/github-copilot): Head-to-head: /demand/nz/compare/github-copilot-vs-windsurf
- [Cursor](/demand/nz/brands/cursor): Head-to-head: /demand/nz/compare/cursor-vs-windsurf
- [Lovable](/demand/nz/brands/lovable): Head-to-head: /demand/nz/compare/lovable-vs-windsurf
- [Bolt](/demand/nz/brands/bolt-new): Head-to-head: /demand/nz/compare/bolt-new-vs-windsurf

## Who owns Windsurf?

Windsurf is owned by Cognition. Brandwave does not track any other brands owned by Cognition.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Windsurf?

Windsurf is owned by Cognition. Brandwave does not track any other brands owned by Cognition.

## Cite this page

Brandwave. "Windsurf: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/windsurf

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/windsurf. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.