--- title: "Wharekauhau Country Estate: search popularity in New Zealand" description: "Wharekauhau Country Estate is wairarapa hotels and accommodation. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/wharekauhau-country-estate" publisher: "Brandwave" --- # Wharekauhau Country Estate: search popularity in New Zealand Wharekauhau Country Estate is wairarapa hotels and accommodation. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Wharekauhau Country Estate - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among wairarapa hotels and accommodation**: 11.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Wairarapa hotels and accommodation | 5 | 11.5% | 1.6K | - [Wairarapa hotels and accommodation](/demand/nz/categories/nz-wairarapa-hotels) ## Top wairarapa hotels and accommodation in ChatGPT and Google AI Overviews In three ChatGPT questions, Wharekauhau Country Estate was mentioned in two out of three: in two of the three ChatGPT answers. Wharekauhau Country Estate is the third most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Parehua Resort | 1st | 3 of 3 | 3 of 3 | | Martinborough Hotel | 2nd | 3 of 3 | 3 of 3 | | Wharekauhau Country Estate | 3rd | 2 of 3 | 2 of 3 | | The White Swan Country Hotel | 4th | 2 of 3 | 2 of 3 | | The White Swan Greytown | 5th | 1 of 3 | 1 of 3 | | Copthorne Solway Park | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about wairarapa hotels and accommodation - Asked ChatGPT "Which Wairarapa hotel should I book in New Zealand?": 1. Parehua Resort, 2. Martinborough Hotel - Asked ChatGPT "What are the best Wairarapa hotels in New Zealand?": 1. Wharekauhau Country Estate, 2. Parehua Resort, 3. Martinborough Hotel, 4. The White Swan Country Hotel - Asked ChatGPT "What's the best Wairarapa hotel in New Zealand for a weekend stay?": 1. Martinborough Hotel, 2. Parehua Resort, 3. The White Swan Country Hotel, 4. The White Swan Greytown, 5. Wharekauhau Country Estate Not named in any answer: Copthorne Solway Park. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Wharekauhau Country Estate changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Wharekauhau Country Estate in New Zealand fell from 1.9K to 1.6K. - Across the 12 months ending September 2026, Wharekauhau Country Estate’s share of searches among wairarapa hotels and accommodation in New Zealand decreased from 13.8% to 11.5%. - Across the 12 months ending September 2026, Wharekauhau Country Estate’s share of searches among wairarapa hotels and accommodation in New Zealand peaked at 13.8% in October 2025 and was lowest at 6.5% in July 2026. - Across the 12 months ending September 2026, Wharekauhau Country Estate fell from 4th to 5th among wairarapa hotels and accommodation in New Zealand. ## How did search popularity change for New Zealand wairarapa hotels and accommodation in September 2026? - In September 2026, Copthorne Solway Park gained share of searches among wairarapa hotels and accommodation in New Zealand, from 26.8% to 32.5%. - In September 2026, Parehua Resort lost share of searches among wairarapa hotels and accommodation in New Zealand, from 14.3% to 11.5%. - In September 2026, Martinborough Hotel lost share of searches among wairarapa hotels and accommodation in New Zealand, from 20.3% to 18.4%. - In September 2026, The White Swan Greytown lost share of searches among wairarapa hotels and accommodation in New Zealand, from 17.9% to 16.6%. - Estimated monthly branded searches for The White Swan Country Hotel in New Zealand rose 30% over 12 measured months, from 1K to 1.3K in September 2026. - Estimated monthly branded searches for Wharekauhau Country Estate in New Zealand fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Wairarapa hotels and accommodation | 1.9K | 13.8% | 4 | | Nov 2025 | Wairarapa hotels and accommodation | 1.9K | 13.7% | 4 | | Dec 2025 | Wairarapa hotels and accommodation | 1.9K | 12.7% | 5 | | Jan 2026 | Wairarapa hotels and accommodation | 2.4K | 12.8% | 5 | | Feb 2026 | Wairarapa hotels and accommodation | 1.6K | 10.3% | 5 | | Mar 2026 | Wairarapa hotels and accommodation | 1.6K | 10.9% | 5 | | Apr 2026 | Wairarapa hotels and accommodation | 1.6K | 11.8% | 5 | | May 2026 | Wairarapa hotels and accommodation | 1.6K | 11.4% | 5 | | Jun 2026 | Wairarapa hotels and accommodation | 1.3K | 9.5% | 5 | | Jul 2026 | Wairarapa hotels and accommodation | 1K | 6.5% | 6 | | Aug 2026 | Wairarapa hotels and accommodation | 1.3K | 11.6% | 5 | | Sep 2026 | Wairarapa hotels and accommodation | 1.6K | 11.5% | 5 | ## How are Wharekauhau Country Estate’s branded searches counted? Brandwave collects information about searches that people make online using Wharekauhau Country Estate’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “wharekauhau country estate” ## Which wairarapa hotels and accommodation compete with Wharekauhau Country Estate? - [Copthorne Solway Park](/demand/nz/brands/copthorne-solway-park): Head-to-head: /demand/nz/compare/copthorne-solway-park-vs-wharekauhau-country-estate - [Martinborough Hotel](/demand/nz/brands/martinborough-hotel): Head-to-head: /demand/nz/compare/martinborough-hotel-vs-wharekauhau-country-estate - [The White Swan Greytown](/demand/nz/brands/the-white-swan-greytown): Head-to-head: /demand/nz/compare/the-white-swan-greytown-vs-wharekauhau-country-estate - [Parehua Resort](/demand/nz/brands/parehua-resort): Head-to-head: /demand/nz/compare/parehua-resort-vs-wharekauhau-country-estate - [The White Swan Country Hotel](/demand/nz/brands/the-white-swan-country-hotel): Head-to-head: /demand/nz/compare/the-white-swan-country-hotel-vs-wharekauhau-country-estate ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Wharekauhau Country Estate: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/wharekauhau-country-estate This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/wharekauhau-country-estate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.