--- title: "Wellington Free Ambulance: search popularity in New Zealand" description: "Wellington Free Ambulance provides ambulance services in Greater Wellington. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/wellington-free-ambulance" publisher: "Brandwave" --- # Wellington Free Ambulance: search popularity in New Zealand Wellington Free Ambulance provides ambulance services in Greater Wellington. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Wellington Free Ambulance - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among ambulance and rescue charities**: 15.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Ambulance and rescue charities | 2 | 15.1% | 2.7K | - [Ambulance and rescue charities](/demand/nz/categories/nz-ambulance-and-rescue-charities) ## Top ambulance and rescue charities in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Wellington Free Ambulance was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Wellington Free Ambulance is the second most recommended of the five. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | St John | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Wellington Free Ambulance | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Westpac Rescue Helicopter | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Coastguard NZ | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Surf Life Saving NZ | 5th | 1 of 3 | 0 of 1 | 1 of 4 | ## Every AI answer about ambulance and rescue charities - Asked ChatGPT "Which ambulance and rescue charity should I join in New Zealand?": 1. St John, 2. Wellington Free Ambulance, 3. Coastguard NZ - Asked ChatGPT "What are the best ambulance and rescue charities in New Zealand?": 1. St John, 2. Wellington Free Ambulance, 3. Surf Life Saving NZ, 4. Westpac Rescue Helicopter - Asked ChatGPT "What's the best ambulance and rescue charity in New Zealand for community support?": 1. St John, 2. Wellington Free Ambulance, 3. Westpac Rescue Helicopter, 4. Coastguard NZ - Searched Google, AI Overview "rescue charity nz": named none of the brands we track Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How has branded search demand for Wellington Free Ambulance changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Wellington Free Ambulance in New Zealand rose from 1.8K to 2.7K. - Across the 12 months ending September 2026, Wellington Free Ambulance’s share of searches among ambulance and rescue charities in New Zealand increased from 10.2% to 15.1%. - Across the 12 months ending September 2026, Wellington Free Ambulance’s share of searches among ambulance and rescue charities in New Zealand peaked at 15.1% in September 2026 and was lowest at 9.4% in January 2026. - Across the 12 months ending September 2026, Wellington Free Ambulance rose from 4th to 2nd among ambulance and rescue charities in New Zealand. ## How did search popularity change for New Zealand ambulance and rescue charities in September 2026? - In September 2026, Wellington Free Ambulance gained share of searches among ambulance and rescue charities in New Zealand, from 14.4% to 15.1%. - In September 2026, Westpac Rescue Helicopter gained share of searches among ambulance and rescue charities in New Zealand, from 5.3% to 5.9%. - In September 2026, St John lost share of searches among ambulance and rescue charities in New Zealand, from 57.7% to 56.3%. - Estimated monthly branded searches for Coastguard NZ in New Zealand fell 33.3% over 12 measured months, from 2.4K to 1.6K in September 2026. - Estimated monthly branded searches for Surf Life Saving NZ in New Zealand fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ambulance and rescue charities | 1.8K | 10.2% | 4 | | Nov 2025 | Ambulance and rescue charities | 1.9K | 9.7% | 4 | | Dec 2025 | Ambulance and rescue charities | 1.8K | 10.6% | 4 | | Jan 2026 | Ambulance and rescue charities | 1.9K | 9.4% | 4 | | Feb 2026 | Ambulance and rescue charities | 2.1K | 11.5% | 4 | | Mar 2026 | Ambulance and rescue charities | 2.3K | 13% | 3 | | Apr 2026 | Ambulance and rescue charities | 1.8K | 11.3% | 3 | | May 2026 | Ambulance and rescue charities | 2.1K | 13% | 2 | | Jun 2026 | Ambulance and rescue charities | 1.8K | 11.1% | 2 | | Jul 2026 | Ambulance and rescue charities | 2.1K | 13.1% | 2 | | Aug 2026 | Ambulance and rescue charities | 2.5K | 14.4% | 2 | | Sep 2026 | Ambulance and rescue charities | 2.7K | 15.1% | 2 | ## How are Wellington Free Ambulance’s branded searches counted? Brandwave collects information about searches that people make online using Wellington Free Ambulance’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “wellington ambulance” - “wellington free ambulance” - “wellington free ambulance address” - “wellington free ambulance donations” - “wellington free ambulance logo” - “wellington free ambulance service” - “wellington free ambulance volunteer” ## Which ambulance and rescue charities compete with Wellington Free Ambulance? - [St John](/demand/nz/brands/st-john): Head-to-head: /demand/nz/compare/st-john-vs-wellington-free-ambulance - [Surf Life Saving NZ](/demand/nz/brands/surf-life-saving-nz): Head-to-head: /demand/nz/compare/surf-life-saving-nz-vs-wellington-free-ambulance - [Coastguard NZ](/demand/nz/brands/coastguard-nz): Head-to-head: /demand/nz/compare/coastguard-nz-vs-wellington-free-ambulance - [Westpac Rescue Helicopter](/demand/nz/brands/westpac-rescue-helicopter): Head-to-head: /demand/nz/compare/wellington-free-ambulance-vs-westpac-rescue-helicopter ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Wellington Free Ambulance: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/wellington-free-ambulance This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/wellington-free-ambulance. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.