--- title: "Wellington Chocolate Factory: search popularity and Share of Search in New Zealand" description: "Wellington Chocolate Factory is a chocolate brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/wellington-chocolate-factory" publisher: "Brandwave" --- # Wellington Chocolate Factory: search popularity and Share of Search in New Zealand Wellington Chocolate Factory is a chocolate brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Wellington Chocolate Factory - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among chocolate brands**: 6.2% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Chocolate brands | 5 | 6.2% | 6.1K | - [Chocolate brands](/demand/nz/categories/nz-chocolate-brands) ## How has branded search demand for Wellington Chocolate Factory changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Wellington Chocolate Factory in New Zealand fell from 7.3K to 6.1K. - Across the 11 months ending August 2026, Wellington Chocolate Factory’s estimated Share of Search among chocolate brands in New Zealand decreased from 8.5% to 6.2%. - Across the 11 months ending August 2026, Wellington Chocolate Factory’s estimated Share of Search among chocolate brands in New Zealand peaked at 11.3% in January 2026 and was lowest at 6.2% in August 2026. - Across the 11 months ending August 2026, Wellington Chocolate Factory fell from 4th to 5th among chocolate brands in New Zealand. ## How did search popularity change for New Zealand chocolate brands in August 2026? - In August 2026, Ferrero Rocher overtook Wellington Chocolate Factory to rank 3rd among chocolate brands in New Zealand, at 8.5%. - In August 2026, Toblerone gained estimated Share of Search among chocolate brands in New Zealand, from 3.4% to 6%. - In August 2026, Cadbury gained estimated Share of Search among chocolate brands in New Zealand, from 18.2% to 19.2%. - In August 2026, Whittaker's lost estimated Share of Search among chocolate brands in New Zealand, from 53.2% to 49.5%. - In August 2026, Wellington Chocolate Factory lost estimated Share of Search among chocolate brands in New Zealand, from 7.5% to 6.2%. - Lindt’s estimated Share of Search among chocolate brands in New Zealand has lost ground for 3 months in a row, from 8.9% to 7.4% in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Chocolate brands | 7.3K | 8.5% | 4 | | Nov 2025 | Chocolate brands | 7.4K | 7.1% | 5 | | Dec 2025 | Chocolate brands | 9.2K | 6.7% | 6 | | Jan 2026 | Chocolate brands | 8.7K | 11.3% | 3 | | Feb 2026 | Chocolate brands | 7.1K | 8.8% | 5 | | Mar 2026 | Chocolate brands | 7.3K | 7.4% | 4 | | Apr 2026 | Chocolate brands | 7.2K | 7.5% | 4 | | May 2026 | Chocolate brands | 6K | 6.9% | 5 | | Jun 2026 | Chocolate brands | 6K | 7.7% | 4 | | Jul 2026 | Chocolate brands | 7.4K | 7.5% | 3 | | Aug 2026 | Chocolate brands | 6.1K | 6.2% | 5 | | Sep 2026 | Chocolate brands | — | — | — | ## How is Wellington Chocolate Factory measured? Brandwave collects information about searches that people make online using Wellington Chocolate Factory’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “the wellington chocolate factory” - “wellington chocolate” - “wellington chocolate company” - “wellington chocolate factory” - “wellington chocolate factory chocolate” - “wellington chocolate factory hot chocolate” - “wellington chocolate factory menu” - “wellington chocolate factory near me” - “wellington chocolate factory tour” - “wellington chocolate shop” ## Which chocolate brands compete with Wellington Chocolate Factory? - [Whittaker's](/demand/nz/brands/whittakers) - [Cadbury](/demand/nz/brands/cadbury): Head-to-head: /demand/nz/compare/cadbury-vs-wellington-chocolate-factory - [Ferrero Rocher](/demand/nz/brands/ferrero-rocher): Head-to-head: /demand/nz/compare/ferrero-rocher-vs-wellington-chocolate-factory - [Lindt](/demand/nz/brands/lindt): Head-to-head: /demand/nz/compare/lindt-vs-wellington-chocolate-factory - [Toblerone](/demand/nz/brands/toblerone): Head-to-head: /demand/nz/compare/toblerone-vs-wellington-chocolate-factory - [Bennetts of Mangawhai](/demand/nz/brands/bennetts-of-mangawhai): Head-to-head: /demand/nz/compare/bennetts-of-mangawhai-vs-wellington-chocolate-factory - [Ritter Sport](/demand/nz/brands/ritter-sport) - [Donovan's](/demand/nz/brands/donovans) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Wellington Chocolate Factory: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/wellington-chocolate-factory This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/wellington-chocolate-factory. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.