---
title: "Topo Maps+: search popularity and Share of Search in New Zealand"
description: "Topo Maps+ is a hiking and trail app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/topo-maps"
publisher: "Brandwave"
---

# Topo Maps+: search popularity and Share of Search in New Zealand

Topo Maps+ is a hiking and trail app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Topo Maps+
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hiking and tramping apps**: 64%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hiking and tramping apps | 1 | 64% | 6K |

- [Hiking and tramping apps](/demand/nz/categories/nz-hiking-apps)

## How has branded search demand for Topo Maps+ changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Topo Maps+ in New Zealand held steady at 6K.
- Across the 11 months ending August 2026, Topo Maps+’s estimated Share of Search among hiking and tramping apps in New Zealand increased from 59.4% to 64%.
- Across the 11 months ending August 2026, Topo Maps+’s estimated Share of Search among hiking and tramping apps in New Zealand peaked at 64.7% in June 2026 and was lowest at 50.5% in December 2025.

## How did search popularity change for New Zealand hiking and tramping apps in August 2026?

- In August 2026, Topo Maps+ gained estimated Share of Search among hiking and tramping apps in New Zealand, from 59.7% to 64%.
- In August 2026, Komoot gained estimated Share of Search among hiking and tramping apps in New Zealand, from 5.7% to 6.6%.
- In August 2026, AllTrails lost estimated Share of Search among hiking and tramping apps in New Zealand, from 32.3% to 27.1%.
- Estimated monthly branded searches for Wikiloc in New Zealand fell 50% over 11 measured months, from 100 to 50 in August 2026.
- Estimated monthly branded searches for Gaia GPS in New Zealand fell 29.2% over 11 measured months, from 240 to 170 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hiking and tramping apps | 6K | 59.4% | 1 |
| Nov 2025 | Hiking and tramping apps | 6.1K | 55.4% | 1 |
| Dec 2025 | Hiking and tramping apps | 6K | 50.5% | 1 |
| Jan 2026 | Hiking and tramping apps | 7.4K | 50.7% | 1 |
| Feb 2026 | Hiking and tramping apps | 7.4K | 59.3% | 1 |
| Mar 2026 | Hiking and tramping apps | 8.1K | 62.8% | 1 |
| Apr 2026 | Hiking and tramping apps | 7.4K | 60.6% | 1 |
| May 2026 | Hiking and tramping apps | 6K | 59.9% | 1 |
| Jun 2026 | Hiking and tramping apps | 6K | 64.7% | 1 |
| Jul 2026 | Hiking and tramping apps | 5.5K | 59.7% | 1 |
| Aug 2026 | Hiking and tramping apps | 6K | 64% | 1 |
| Sep 2026 | Hiking and tramping apps | — | — | — |

## How is Topo Maps+ measured?

Brandwave collects information about searches that people make online using Topo Maps+’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “topo maps”
- “topo maps near me”
- “topo maps new zealand”
- “topo maps online”
- “topomaps”

## Which hiking and tramping apps compete with Topo Maps+?

- [AllTrails](/demand/nz/brands/alltrails): Head-to-head: /demand/nz/compare/alltrails-vs-topo-maps
- [Komoot](/demand/nz/brands/komoot): Head-to-head: /demand/nz/compare/komoot-vs-topo-maps
- [Gaia GPS](/demand/nz/brands/gaia-gps): Head-to-head: /demand/nz/compare/gaia-gps-vs-topo-maps
- [Wikiloc](/demand/nz/brands/wikiloc): Head-to-head: /demand/nz/compare/topo-maps-vs-wikiloc

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Topo Maps+: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/topo-maps

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/topo-maps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.