---
title: "Ticketmaster: search popularity and Share of Search in New Zealand"
description: "A ticketing platform selling and reselling tickets to concerts, sport, and live events. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/ticketmaster"
publisher: "Brandwave"
---

# Ticketmaster: search popularity and Share of Search in New Zealand

A ticketing platform selling and reselling tickets to concerts, sport, and live events. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Ticketmaster
- **Owned by**: Live Nation Entertainment
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among event ticketing platforms**: 36.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| event ticketing platforms | 2 | 36.3% | 88.6K |

- [New Zealand event ticketing platforms](/demand/nz/categories/nz-event-ticketing-platforms)

## How has branded search demand for Ticketmaster changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Ticketmaster in New Zealand rose from 66K to 88.6K.
- Across the 11 months ending August 2026, Ticketmaster’s estimated Share of Search among event ticketing platforms in New Zealand decreased from 39.2% to 36.3%.
- Across the 11 months ending August 2026, Ticketmaster’s estimated Share of Search among event ticketing platforms in New Zealand peaked at 59.7% in May 2026 and was lowest at 36.3% in August 2026.
- Across the 11 months ending August 2026, Ticketmaster fell from 1st to 2nd among event ticketing platforms in New Zealand.

## How did search popularity change for New Zealand event ticketing platforms in August 2026?

- In August 2026, Ticketek overtook Ticketmaster to take the highest estimated Share of Search among event ticketing platforms in New Zealand, at 41.5%.
- In August 2026, Moshtix overtook Tixel to rank 5th among event ticketing platforms in New Zealand, at 3.3%.
- In August 2026, Flicket overtook Tixel to rank 8th among event ticketing platforms in New Zealand, at 2.3%.
- In August 2026, Eventfinda lost estimated Share of Search among event ticketing platforms in New Zealand, from 10% to 6%.
- In August 2026, Humanitix lost estimated Share of Search among event ticketing platforms in New Zealand, from 7.5% to 4.6%.
- In August 2026, Ticketmaster lost estimated Share of Search among event ticketing platforms in New Zealand, from 38% to 36.3%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | event ticketing platforms | 66K | 39.2% | 1 |
| Nov 2025 | event ticketing platforms | 77.3K | 48.4% | 1 |
| Dec 2025 | event ticketing platforms | 53.9K | 42.4% | 1 |
| Jan 2026 | event ticketing platforms | 74.8K | 45.6% | 1 |
| Feb 2026 | event ticketing platforms | 90.8K | 43.8% | 1 |
| Mar 2026 | event ticketing platforms | 93.9K | 49.4% | 1 |
| Apr 2026 | event ticketing platforms | 93.9K | 53.8% | 1 |
| May 2026 | event ticketing platforms | 98.1K | 59.7% | 1 |
| Jun 2026 | event ticketing platforms | 80.2K | 51.1% | 1 |
| Jul 2026 | event ticketing platforms | 56.6K | 38% | 1 |
| Aug 2026 | event ticketing platforms | 88.6K | 36.3% | 2 |
| Sep 2026 | event ticketing platforms | — | — | — |

## How is Ticketmaster measured?

Brandwave collects information about searches that people make online using Ticketmaster’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “Ticketmaster”
- “ticketmaster app”
- “ticketmaster co nz”
- “ticketmaster concert tickets”
- “ticketmaster concerts”
- “ticketmaster mobile app”
- “ticketmaster new zealand”
- “ticketmaster nz”
- “ticketmaster nz app”
- “ticketmaster resale”
- “ticketmaster tickets”

## Which event ticketing platforms compete with Ticketmaster?

- [Ticketek](/demand/nz/brands/ticketek): Head-to-head: /demand/nz/compare/ticketek-vs-ticketmaster
- [Eventfinda](/demand/nz/brands/eventfinda): Head-to-head: /demand/nz/compare/eventfinda-vs-ticketmaster
- [Humanitix](/demand/nz/brands/humanitix): Head-to-head: /demand/nz/compare/humanitix-vs-ticketmaster
- [Moshtix](/demand/nz/brands/moshtix): Head-to-head: /demand/nz/compare/moshtix-vs-ticketmaster
- [iTICKET](/demand/nz/brands/iticket): Head-to-head: /demand/nz/compare/iticket-vs-ticketmaster
- [Eventbrite](/demand/nz/brands/eventbrite)
- [Flicket](/demand/nz/brands/flicket)
- [Tixel](/demand/nz/brands/tixel)

## Who owns Ticketmaster?

Ticketmaster is owned by Live Nation Entertainment. Brandwave does not track any other brands owned by Live Nation Entertainment.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Ticketmaster?

Ticketmaster is owned by Live Nation Entertainment. Brandwave does not track any other brands owned by Live Nation Entertainment.

## Cite this page

Brandwave. "Ticketmaster: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/ticketmaster

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/ticketmaster. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
