--- title: "ThreeNow: search popularity and Share of Search in New Zealand" description: "The free streaming service of New Zealand broadcaster Three. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/threenow" publisher: "Brandwave" --- # ThreeNow: search popularity and Share of Search in New Zealand The free streaming service of New Zealand broadcaster Three. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: ThreeNow - **Owned by**: Sky - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among TV and streaming services**: 4.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | TV and streaming services | 8 | 4.8% | 61.1K | - [New Zealand TV and streaming services](/demand/nz/categories/nz-tv-and-streaming) ## How has branded search demand for ThreeNow changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for ThreeNow in New Zealand rose from 48.4K to 61.1K. - Across the 11 months ending August 2026, ThreeNow’s estimated Share of Search among TV and streaming services in New Zealand increased from 3.8% to 4.8%. - Across the 11 months ending August 2026, ThreeNow’s estimated Share of Search among TV and streaming services in New Zealand peaked at 6.9% in February 2026 and was lowest at 2.7% in June 2026. ## How did search popularity change for New Zealand TV and streaming services in August 2026? - In August 2026, Netflix overtook TVNZ+ to take the highest estimated Share of Search among TV and streaming services in New Zealand, at 22.9%. - In August 2026, Disney+ overtook Sky Sport Now to rank 4th among TV and streaming services in New Zealand, at 10%. - In August 2026, Sky gained estimated Share of Search among TV and streaming services in New Zealand, from 11.2% to 13.5%. - In August 2026, Prime Video gained estimated Share of Search among TV and streaming services in New Zealand, from 7.1% to 8.7%. - In August 2026, ThreeNow gained estimated Share of Search among TV and streaming services in New Zealand, from 3.8% to 4.8%. - In August 2026, TVNZ+ lost estimated Share of Search among TV and streaming services in New Zealand, from 33.9% to 22%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | TV and streaming services | 48.4K | 3.8% | 8 | | Nov 2025 | TV and streaming services | 60.1K | 5% | 8 | | Dec 2025 | TV and streaming services | 48.8K | 4.2% | 6 | | Jan 2026 | TV and streaming services | 60K | 4.9% | 6 | | Feb 2026 | TV and streaming services | 82.4K | 6.9% | 6 | | Mar 2026 | TV and streaming services | 82.2K | 6.3% | 7 | | Apr 2026 | TV and streaming services | 72.8K | 5.5% | 8 | | May 2026 | TV and streaming services | 49.5K | 3.7% | 8 | | Jun 2026 | TV and streaming services | 48.9K | 2.7% | 8 | | Jul 2026 | TV and streaming services | 61.6K | 3.8% | 8 | | Aug 2026 | TV and streaming services | 61.1K | 4.8% | 8 | | Sep 2026 | TV and streaming services | — | — | — | ## How is ThreeNow measured? Brandwave collects information about searches that people make online using ThreeNow’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “three now” - “three now app” - “three now nz” - “three now on demand” - “three now on-demand” - “three now tv” - “three now tv guide” - “three nz” - “three tv” - “ThreeNow” - “threenow app” - “threenow nz” - “threenow on demand” - “threenow on-demand” - “threenow tv” - “threenow tv guide” - “TV3” - “tv3 nz” - “tvnz 3” - “tvnz three” ## Which TV and streaming services compete with ThreeNow? - [Netflix](/demand/nz/brands/netflix) - [TVNZ+](/demand/nz/brands/tvnz-plus) - [Sky](/demand/nz/brands/sky) - [Disney+](/demand/nz/brands/disney-plus) - [Sky Sport Now](/demand/nz/brands/sky-sport-now): Head-to-head: /demand/nz/compare/sky-sport-now-vs-threenow - [Prime Video](/demand/nz/brands/prime-video): Head-to-head: /demand/nz/compare/prime-video-vs-threenow - [Sky Go](/demand/nz/brands/sky-go): Head-to-head: /demand/nz/compare/sky-go-vs-threenow - [Māori+](/demand/nz/brands/maori-plus): Head-to-head: /demand/nz/compare/maori-plus-vs-threenow - [Neon](/demand/nz/brands/neon): Head-to-head: /demand/nz/compare/neon-vs-threenow ## Who owns ThreeNow? ThreeNow is owned by Sky. Brandwave also tracks Sky, Neon, Sky Go and Sky Sport Now, owned by the same company, in New Zealand. - [Sky](/demand/nz/companies/sky-network-television): Owns 5 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns ThreeNow? ThreeNow is owned by Sky. Brandwave also tracks Sky, Neon, Sky Go and Sky Sport Now, owned by the same company, in New Zealand. ## Cite this page Brandwave. "ThreeNow: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/threenow This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/threenow. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.