---
title: "Thermann: search popularity and Share of Search in New Zealand"
description: "Thermann makes hot water systems sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/thermann"
publisher: "Brandwave"
---

# Thermann: search popularity and Share of Search in New Zealand

Thermann makes hot water systems sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Thermann
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hot water system brands**: 1.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hot water system brands | 4 | 1.1% | 190 |

- [Hot water system brands](/demand/nz/categories/nz-hot-water-system-brands)

## How has branded search demand for Thermann changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Thermann in New Zealand rose from 180 to 190.
- Across the 11 months ending August 2026, Thermann’s estimated Share of Search among hot water system brands in New Zealand held steady, from 1.3% to 1.1%.

## How did search popularity change for New Zealand hot water system brands in August 2026?

- In August 2026, Rheem gained estimated Share of Search among hot water system brands in New Zealand, from 38% to 39.2%.
- In August 2026, Stiebel Eltron lost estimated Share of Search among hot water system brands in New Zealand, from 10.6% to 9.9%.
- In August 2026, Rinnai lost estimated Share of Search among hot water system brands in New Zealand, from 50.1% to 49.3%.
- Estimated monthly branded searches for Dux in New Zealand rose 28.6% over 11 measured months, from 70 to 90 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hot water system brands | 180 | 1.3% | 4 |
| Nov 2025 | Hot water system brands | 150 | 1.2% | 4 |
| Dec 2025 | Hot water system brands | 130 | 1.4% | 4 |
| Jan 2026 | Hot water system brands | 110 | 0.98% | 4 |
| Feb 2026 | Hot water system brands | 130 | 1% | 4 |
| Mar 2026 | Hot water system brands | 210 | 1.4% | 4 |
| Apr 2026 | Hot water system brands | 150 | 1% | 4 |
| May 2026 | Hot water system brands | 160 | 0.93% | 4 |
| Jun 2026 | Hot water system brands | 170 | 0.98% | 4 |
| Jul 2026 | Hot water system brands | 170 | 0.96% | 4 |
| Aug 2026 | Hot water system brands | 190 | 1.1% | 4 |
| Sep 2026 | Hot water system brands | — | — | — |

## How is Thermann measured?

Brandwave collects information about searches that people make online using Thermann’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “thermann”
- “thermann gas hot water”
- “thermann hot water”
- “thermann hot water cylinder”
- “thermann nz”

## Which hot water system brands compete with Thermann?

- [Rinnai](/demand/nz/brands/rinnai): Head-to-head: /demand/nz/compare/rinnai-vs-thermann
- [Rheem](/demand/nz/brands/rheem): Head-to-head: /demand/nz/compare/rheem-vs-thermann
- [Stiebel Eltron](/demand/nz/brands/stiebel-eltron): Head-to-head: /demand/nz/compare/stiebel-eltron-vs-thermann
- [Dux](/demand/nz/brands/dux): Head-to-head: /demand/nz/compare/dux-vs-thermann

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Thermann: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/thermann

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/thermann. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.