---
title: "The Works Gisborne: search popularity and Share of Search in New Zealand"
description: "The Works Gisborne is a restaurant serving Gisborne, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/the-works-gisborne"
publisher: "Brandwave"
---

# The Works Gisborne: search popularity and Share of Search in New Zealand

The Works Gisborne is a restaurant serving Gisborne, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The Works Gisborne
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among gisborne restaurants**: 50%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Gisborne restaurants | 2 | 50% | 1.1K |

- [Gisborne restaurants](/demand/nz/categories/nz-gisborne-restaurants)

## How has branded search demand for The Works Gisborne changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for The Works Gisborne in New Zealand fell from 1.6K to 1.1K.
- Across the 11 months ending August 2026, The Works Gisborne’s estimated Share of Search among gisborne restaurants in New Zealand decreased from 56.6% to 50%.
- Across the 11 months ending August 2026, The Works Gisborne’s estimated Share of Search among gisborne restaurants in New Zealand peaked at 59.8% in May 2026 and was lowest at 45.4% in February 2026.
- Across the 11 months ending August 2026, The Works Gisborne fell from 1st to 2nd among gisborne restaurants in New Zealand.

## How did search popularity change for New Zealand gisborne restaurants in August 2026?

- In August 2026, Flagship Eatery overtook The Works Gisborne to take the highest estimated Share of Search among gisborne restaurants in New Zealand, at 50%.
- In August 2026, The Works Gisborne lost estimated Share of Search among gisborne restaurants in New Zealand, from 54.5% to 50%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Gisborne restaurants | 1.6K | 56.6% | 1 |
| Nov 2025 | Gisborne restaurants | 1.6K | 51.6% | 1 |
| Dec 2025 | Gisborne restaurants | 2K | 47.8% | 2 |
| Jan 2026 | Gisborne restaurants | 2K | 51.6% | 1 |
| Feb 2026 | Gisborne restaurants | 1.3K | 45.4% | 2 |
| Mar 2026 | Gisborne restaurants | 1.3K | 45.7% | 2 |
| Apr 2026 | Gisborne restaurants | 1.3K | 45.5% | 2 |
| May 2026 | Gisborne restaurants | 1.6K | 59.8% | 1 |
| Jun 2026 | Gisborne restaurants | 1.3K | 54% | 1 |
| Jul 2026 | Gisborne restaurants | 1.3K | 54.5% | 1 |
| Aug 2026 | Gisborne restaurants | 1.1K | 50% | 2 |
| Sep 2026 | Gisborne restaurants | — | — | — |

## How is The Works Gisborne measured?

Brandwave collects information about searches that people make online using The Works Gisborne’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “the works gisborne”
- “the works gisborne menu”
- “the works gisborne restaurant”

## Which gisborne restaurants compete with The Works Gisborne?

- [Flagship Eatery](/demand/nz/brands/flagship-eatery): Head-to-head: /demand/nz/compare/flagship-eatery-vs-the-works-gisborne

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The Works Gisborne: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/the-works-gisborne

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-works-gisborne. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.