---
title: "The St James Hanmer Springs: search popularity and Share of Search in New Zealand"
description: "The St James Hanmer Springs provides visitor accommodation in Hanmer Springs, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/the-st-james-hanmer-springs"
publisher: "Brandwave"
---

# The St James Hanmer Springs: search popularity and Share of Search in New Zealand

The St James Hanmer Springs provides visitor accommodation in Hanmer Springs, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The St James Hanmer Springs
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hanmer springs hotels and accommodation**: 14.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hanmer Springs hotels and accommodation | 3 | 14.1% | 650 |

- [Hanmer Springs hotels and accommodation](/demand/nz/categories/nz-hanmer-springs-hotels)

## How has branded search demand for The St James Hanmer Springs changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for The St James Hanmer Springs in New Zealand rose from 480 to 650.
- Across the 11 months ending August 2026, The St James Hanmer Springs’ estimated Share of Search among hanmer springs hotels and accommodation in New Zealand increased from 11.7% to 14.1%.
- Across the 11 months ending August 2026, The St James Hanmer Springs’ estimated Share of Search among hanmer springs hotels and accommodation in New Zealand peaked at 14.1% in August 2026 and was lowest at 7.7% in December 2025.

## How did search popularity change for New Zealand hanmer springs hotels and accommodation in August 2026?

- In August 2026, The St James Hanmer Springs gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 12.1% to 14.1%.
- In August 2026, Settlers Boutique Motel gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 17.9% to 18.8%.
- In August 2026, Braemar Lodge & Spa lost estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 70% to 67.1%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hanmer Springs hotels and accommodation | 480 | 11.7% | 3 |
| Nov 2025 | Hanmer Springs hotels and accommodation | 340 | 10.4% | 3 |
| Dec 2025 | Hanmer Springs hotels and accommodation | 270 | 7.7% | 3 |
| Jan 2026 | Hanmer Springs hotels and accommodation | 590 | 12% | 3 |
| Feb 2026 | Hanmer Springs hotels and accommodation | 490 | 11.8% | 3 |
| Mar 2026 | Hanmer Springs hotels and accommodation | 510 | 12.2% | 3 |
| Apr 2026 | Hanmer Springs hotels and accommodation | 430 | 10.9% | 3 |
| May 2026 | Hanmer Springs hotels and accommodation | 530 | 12.8% | 3 |
| Jun 2026 | Hanmer Springs hotels and accommodation | 520 | 11% | 3 |
| Jul 2026 | Hanmer Springs hotels and accommodation | 570 | 12.1% | 3 |
| Aug 2026 | Hanmer Springs hotels and accommodation | 650 | 14.1% | 3 |
| Sep 2026 | Hanmer Springs hotels and accommodation | — | — | — |

## How is The St James Hanmer Springs measured?

Brandwave collects information about searches that people make online using The St James Hanmer Springs’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “st james hanmer”
- “st james motel hanmer springs”
- “the st james hanmer”

## Which hanmer springs hotels and accommodation compete with The St James Hanmer Springs?

- [Braemar Lodge & Spa](/demand/nz/brands/braemar-lodge-and-spa): Head-to-head: /demand/nz/compare/braemar-lodge-and-spa-vs-the-st-james-hanmer-springs
- [Settlers Boutique Motel](/demand/nz/brands/settlers-boutique-motel): Head-to-head: /demand/nz/compare/settlers-boutique-motel-vs-the-st-james-hanmer-springs

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The St James Hanmer Springs: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/the-st-james-hanmer-springs

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-st-james-hanmer-springs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.