---
title: "The SEO Framework: search popularity and Share of Search in New Zealand"
description: "The SEO Framework is a WordPress SEO plugin available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/the-seo-framework"
publisher: "Brandwave"
---

# The SEO Framework: search popularity and Share of Search in New Zealand

The SEO Framework is a WordPress SEO plugin available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The SEO Framework
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among WordPress SEO plugins**: 0.85%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| WordPress SEO plugins | 5 | 0.85% | 10 |

- [WordPress SEO plugins](/demand/nz/categories/nz-wordpress-seo-plugins)

## How has branded search demand for The SEO Framework changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for The SEO Framework in New Zealand held steady at 10.
- Across the 11 months ending August 2026, The SEO Framework’s estimated Share of Search among WordPress SEO plugins in New Zealand peaked at 4% in December 2025 and was lowest at 0% in July 2026.

## How did search popularity change for New Zealand WordPress SEO plugins in August 2026?

- In August 2026, Rank Math gained estimated Share of Search among WordPress SEO plugins in New Zealand, from 17.5% to 21.4%.
- In August 2026, All in One SEO gained estimated Share of Search among WordPress SEO plugins in New Zealand, from 7.1% to 10.3%.
- In August 2026, The SEO Framework gained estimated Share of Search among WordPress SEO plugins in New Zealand, from 0% to 0.85%.
- In August 2026, Yoast lost estimated Share of Search among WordPress SEO plugins in New Zealand, from 70.6% to 62.4%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | WordPress SEO plugins | 10 | 1.1% | 5 |
| Nov 2025 | WordPress SEO plugins | 10 | 0.88% | 5 |
| Dec 2025 | WordPress SEO plugins | 30 | 4% | 5 |
| Jan 2026 | WordPress SEO plugins | 10 | 0.98% | 5 |
| Feb 2026 | WordPress SEO plugins | 10 | 0.81% | 5 |
| Mar 2026 | WordPress SEO plugins | 10 | 0.8% | 5 |
| Apr 2026 | WordPress SEO plugins | 30 | 2.5% | 5 |
| May 2026 | WordPress SEO plugins | 30 | 2.3% | 5 |
| Jun 2026 | WordPress SEO plugins | 10 | 0.94% | 5 |
| Jul 2026 | WordPress SEO plugins | 0 | 0% | 5 |
| Aug 2026 | WordPress SEO plugins | 10 | 0.85% | 5 |
| Sep 2026 | WordPress SEO plugins | — | — | — |

## How is The SEO Framework measured?

Brandwave collects information about searches that people make online using The SEO Framework’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “the seo framework”
- “the seo framework plugin”
- “the seo framework review”
- “the seo framework wordpress”
- “theseoframework”

## Which WordPress SEO plugins compete with The SEO Framework?

- [Yoast](/demand/nz/brands/yoast): Head-to-head: /demand/nz/compare/the-seo-framework-vs-yoast
- [Rank Math](/demand/nz/brands/rank-math): Head-to-head: /demand/nz/compare/rank-math-vs-the-seo-framework
- [All in One SEO](/demand/nz/brands/all-in-one-seo): Head-to-head: /demand/nz/compare/all-in-one-seo-vs-the-seo-framework
- [SEOPress](/demand/nz/brands/seopress): Head-to-head: /demand/nz/compare/seopress-vs-the-seo-framework

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The SEO Framework: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/the-seo-framework

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-seo-framework. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.