---
title: "The Orthodontic Hub: search popularity and Share of Search in New Zealand"
description: "The Orthodontic Hub provides orthodontic services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/the-orthodontic-hub"
publisher: "Brandwave"
---

# The Orthodontic Hub: search popularity and Share of Search in New Zealand

The Orthodontic Hub provides orthodontic services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The Orthodontic Hub
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among tauranga orthodontic clinics**: 5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Tauranga orthodontic clinics | 3 | 5% | 110 |

- [Tauranga orthodontic clinics](/demand/nz/categories/nz-tauranga-orthodontic-clinics)

## How has branded search demand for The Orthodontic Hub changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for The Orthodontic Hub in New Zealand rose from 100 to 110.
- Across the 11 months ending August 2026, The Orthodontic Hub’s estimated Share of Search among tauranga orthodontic clinics in New Zealand decreased from 5.8% to 5%.
- Across the 11 months ending August 2026, The Orthodontic Hub’s estimated Share of Search among tauranga orthodontic clinics in New Zealand peaked at 6.9% in November 2025 and was lowest at 4.3% in July 2026.

## How did search popularity change for New Zealand tauranga orthodontic clinics in August 2026?

- In August 2026, Bay Orthodontics gained estimated Share of Search among tauranga orthodontic clinics in New Zealand, from 31% to 33%.
- In August 2026, The Orthodontic Hub gained estimated Share of Search among tauranga orthodontic clinics in New Zealand, from 4.3% to 5%.
- In August 2026, Dan Smethurst Orthodontist lost estimated Share of Search among tauranga orthodontic clinics in New Zealand, from 64.7% to 61.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tauranga orthodontic clinics | 100 | 5.8% | 3 |
| Nov 2025 | Tauranga orthodontic clinics | 160 | 6.9% | 3 |
| Dec 2025 | Tauranga orthodontic clinics | 80 | 4.9% | 3 |
| Jan 2026 | Tauranga orthodontic clinics | 120 | 5.7% | 3 |
| Feb 2026 | Tauranga orthodontic clinics | 100 | 5% | 3 |
| Mar 2026 | Tauranga orthodontic clinics | 120 | 5.3% | 3 |
| Apr 2026 | Tauranga orthodontic clinics | 90 | 4.5% | 3 |
| May 2026 | Tauranga orthodontic clinics | 100 | 4.6% | 3 |
| Jun 2026 | Tauranga orthodontic clinics | 120 | 4.9% | 3 |
| Jul 2026 | Tauranga orthodontic clinics | 100 | 4.3% | 3 |
| Aug 2026 | Tauranga orthodontic clinics | 110 | 5% | 3 |
| Sep 2026 | Tauranga orthodontic clinics | — | — | — |

## How is The Orthodontic Hub measured?

Brandwave collects information about searches that people make online using The Orthodontic Hub’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “the orthodontic hub”
- “the orthodontic hub tauranga”

## Which tauranga orthodontic clinics compete with The Orthodontic Hub?

- [Dan Smethurst Orthodontist](/demand/nz/brands/dan-smethurst-orthodontist): Head-to-head: /demand/nz/compare/dan-smethurst-orthodontist-vs-the-orthodontic-hub
- [Bay Orthodontics](/demand/nz/brands/bay-orthodontics): Head-to-head: /demand/nz/compare/bay-orthodontics-vs-the-orthodontic-hub

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The Orthodontic Hub: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/the-orthodontic-hub

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-orthodontic-hub. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
