---
title: "The Lighting Centre: search popularity and Share of Search in New Zealand"
description: "The Lighting Centre sells lighting in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/the-lighting-centre"
publisher: "Brandwave"
---

# The Lighting Centre: search popularity and Share of Search in New Zealand

The Lighting Centre sells lighting in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The Lighting Centre
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among lighting retailers**: 1.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Lighting retailers | 4 | 1.3% | 610 |

- [Lighting retailers](/demand/nz/categories/nz-lighting-retailers)

## How has branded search demand for The Lighting Centre changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for The Lighting Centre in New Zealand rose from 400 to 610.
- Across the 11 months ending August 2026, The Lighting Centre’s estimated Share of Search among lighting retailers in New Zealand held steady, from 0.79% to 1.3%.

## How did search popularity change for New Zealand lighting retailers in August 2026?

- In August 2026, ECC Lighting gained estimated Share of Search among lighting retailers in New Zealand, from 7.2% to 7.8%.
- In August 2026, Lighting Plus lost estimated Share of Search among lighting retailers in New Zealand, from 40.3% to 39.5%.
- Estimated monthly branded searches for The Lighting Centre in New Zealand rose 52.5% over 11 measured months, from 400 to 610 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Lighting retailers | 400 | 0.79% | 4 |
| Nov 2025 | Lighting retailers | 330 | 0.63% | 4 |
| Dec 2025 | Lighting retailers | 400 | 1% | 4 |
| Jan 2026 | Lighting retailers | 500 | 1.1% | 4 |
| Feb 2026 | Lighting retailers | 490 | 1.2% | 4 |
| Mar 2026 | Lighting retailers | 500 | 1.1% | 4 |
| Apr 2026 | Lighting retailers | 500 | 1% | 4 |
| May 2026 | Lighting retailers | 620 | 1.1% | 4 |
| Jun 2026 | Lighting retailers | 610 | 1.2% | 4 |
| Jul 2026 | Lighting retailers | 610 | 1.3% | 4 |
| Aug 2026 | Lighting retailers | 610 | 1.3% | 4 |
| Sep 2026 | Lighting retailers | — | — | — |

## How is The Lighting Centre measured?

Brandwave collects information about searches that people make online using The Lighting Centre’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “lighting centre nz”
- “the lighting centre”

## Which lighting retailers compete with The Lighting Centre?

- [Lighting Direct](/demand/nz/brands/lighting-direct): Head-to-head: /demand/nz/compare/lighting-direct-vs-the-lighting-centre
- [Lighting Plus](/demand/nz/brands/lighting-plus): Head-to-head: /demand/nz/compare/lighting-plus-vs-the-lighting-centre
- [ECC Lighting](/demand/nz/brands/ecc-lighting): Head-to-head: /demand/nz/compare/ecc-lighting-vs-the-lighting-centre

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The Lighting Centre: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/the-lighting-centre

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-lighting-centre. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.