---
title: "The IT Department: search popularity and Share of Search in New Zealand"
description: "The IT Department provides business IT support services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/the-it-department"
publisher: "Brandwave"
---

# The IT Department: search popularity and Share of Search in New Zealand

The IT Department provides business IT support services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The IT Department
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among nelson IT support companies**: 3.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Nelson IT support companies | 4 | 3.4% | 60 |

- [Nelson IT support companies](/demand/nz/categories/nz-nelson-it-support-companies)

## How has branded search demand for The IT Department changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for The IT Department in New Zealand fell from 80 to 60.
- Across the 11 months ending August 2026, The IT Department’s estimated Share of Search among nelson IT support companies in New Zealand decreased from 8.1% to 3.4%.
- Across the 11 months ending August 2026, The IT Department’s estimated Share of Search among nelson IT support companies in New Zealand peaked at 8.1% in October 2025 and was lowest at 3.2% in May 2026.
- Across the 11 months ending August 2026, The IT Department fell from 3rd to 4th among nelson IT support companies in New Zealand.

## How did search popularity change for New Zealand nelson IT support companies in August 2026?

- In August 2026, First Focus overtook Softsource vBridge to take the highest estimated Share of Search among nelson IT support companies in New Zealand, at 40.3%.
- In August 2026, OxygenIT lost estimated Share of Search among nelson IT support companies in New Zealand, from 21.3% to 12.5%.
- In August 2026, Softsource vBridge lost estimated Share of Search among nelson IT support companies in New Zealand, from 41.7% to 39.8%.
- In August 2026, The IT Department lost estimated Share of Search among nelson IT support companies in New Zealand, from 4.7% to 3.4%.
- In August 2026, Integrity IT lost estimated Share of Search among nelson IT support companies in New Zealand, from 1.6% to 0.57%.
- In August 2026, CTEC rose from 7th to 6th among nelson IT support companies in New Zealand.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Nelson IT support companies | 80 | 8.1% | 3 |
| Nov 2025 | Nelson IT support companies | 60 | 5.7% | 3 |
| Dec 2025 | Nelson IT support companies | 60 | 7.6% | 3 |
| Jan 2026 | Nelson IT support companies | 50 | 5.5% | 3 |
| Feb 2026 | Nelson IT support companies | 60 | 6% | 4 |
| Mar 2026 | Nelson IT support companies | 50 | 3.8% | 5 |
| Apr 2026 | Nelson IT support companies | 50 | 4.9% | 5 |
| May 2026 | Nelson IT support companies | 50 | 3.2% | 5 |
| Jun 2026 | Nelson IT support companies | 60 | 3.4% | 4 |
| Jul 2026 | Nelson IT support companies | 60 | 4.7% | 4 |
| Aug 2026 | Nelson IT support companies | 60 | 3.4% | 4 |
| Sep 2026 | Nelson IT support companies | — | — | — |

## How is The IT Department measured?

Brandwave collects information about searches that people make online using The IT Department’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “itd.nz”
- “the it department”

## Which nelson IT support companies compete with The IT Department?

- [First Focus](/demand/nz/brands/first-focus): Head-to-head: /demand/nz/compare/first-focus-vs-the-it-department
- [Softsource vBridge](/demand/nz/brands/softsource-vbridge): Head-to-head: /demand/nz/compare/softsource-vbridge-vs-the-it-department
- [OxygenIT](/demand/nz/brands/oxygenit): Head-to-head: /demand/nz/compare/oxygenit-vs-the-it-department
- [CoreTech](/demand/nz/brands/coretech): Head-to-head: /demand/nz/compare/coretech-vs-the-it-department
- [CTEC](/demand/nz/brands/ctec): Head-to-head: /demand/nz/compare/ctec-vs-the-it-department
- [Integrity IT](/demand/nz/brands/integrity-it)
- [Roger Irwin Computer Services](/demand/nz/brands/roger-irwin-computer-services)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The IT Department: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/the-it-department

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-it-department. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
