--- title: "How popular is The Intrepid Hotel? Searches and AI answers in New Zealand" description: "The Intrepid Hotel is a hotel in Wellington. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/the-intrepid-hotel" publisher: "Brandwave" --- # How popular is The Intrepid Hotel? Searches and AI answers in New Zealand The Intrepid Hotel is a hotel in Wellington. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: The Intrepid Hotel - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among Wellington hotels**: 2.2% ## Where does The Intrepid Hotel compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Wellington hotels | 8 | 2.2% | 1.1K | - [Wellington hotels](/demand/nz/locations/wellington/hotels) ## Top Wellington hotels in ChatGPT and Google AI Overviews In three ChatGPT questions, The Intrepid Hotel was mentioned in two out of three: in two of the three ChatGPT answers. The Intrepid Hotel is the fourth most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Ohtel | 1st | 3 of 3 | 3 of 3 | | QT Wellington | 2nd | 3 of 3 | 3 of 3 | | InterContinental Wellington | 3rd | 3 of 3 | 3 of 3 | | The Intrepid Hotel | 4th | 2 of 3 | 2 of 3 | | Sofitel Wellington | 5th | 1 of 3 | 1 of 3 | | Rydges Wellington | Not ranked | 0 of 3 | 0 of 3 | | Naumi Hotel Wellington | Not ranked | 0 of 3 | 0 of 3 | | Bolton Hotel | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Wellington hotels - Asked ChatGPT "Which hotel should I book in Wellington, New Zealand?": 1. QT Wellington, 2. Ohtel, 3. InterContinental Wellington - Asked ChatGPT "What are the best hotels in Wellington, New Zealand?": 1. Ohtel, 2. InterContinental Wellington, 3. QT Wellington, 4. Sofitel Wellington, 5. The Intrepid Hotel - Asked ChatGPT "What's the best hotel in Wellington, New Zealand for a weekend trip?": 1. Ohtel, 2. QT Wellington, 3. InterContinental Wellington, 4. The Intrepid Hotel Not named in any answer: Rydges Wellington, Naumi Hotel Wellington and Bolton Hotel. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How has branded search demand for The Intrepid Hotel changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for The Intrepid Hotel in New Zealand held steady, from 1K to 1.1K. - Across the 12 months ending October 2026, The Intrepid Hotel’s share of searches among Wellington hotels in New Zealand held steady, from 2.1% to 2.2%. ## How did search popularity change for New Zealand Wellington hotels in October 2026? - In October 2026, Naumi Hotel Wellington overtook InterContinental Wellington to rank 2nd among Wellington hotels in New Zealand, with 15.4% of the searches. - In October 2026, QT Wellington overtook InterContinental Wellington to rank 3rd among Wellington hotels in New Zealand, with 15% of the searches. - In October 2026, Sofitel Wellington gained share of searches among Wellington hotels in New Zealand, from 10.8% to 11.9%. - In October 2026, Bolton Hotel gained share of searches among Wellington hotels in New Zealand, from 9.1% to 10%. - In October 2026, Rydges Wellington lost share of searches among Wellington hotels in New Zealand, from 31.6% to 28.5%. - In October 2026, InterContinental Wellington lost share of searches among Wellington hotels in New Zealand, from 15.9% to 14.2%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Wellington hotels | 1K | 2.1% | 8 | | Dec 2025 | Wellington hotels | 990 | 2.2% | 8 | | Jan 2026 | Wellington hotels | 1.4K | 2.7% | 8 | | Feb 2026 | Wellington hotels | 1.4K | 2.5% | 8 | | Mar 2026 | Wellington hotels | 1.2K | 2% | 8 | | Apr 2026 | Wellington hotels | 990 | 2% | 8 | | May 2026 | Wellington hotels | 1.1K | 2.3% | 8 | | Jun 2026 | Wellington hotels | 1.1K | 2.2% | 8 | | Jul 2026 | Wellington hotels | 1.1K | 2.2% | 8 | | Aug 2026 | Wellington hotels | 1.2K | 2.4% | 8 | | Sep 2026 | Wellington hotels | 1.1K | 2.1% | 8 | | Oct 2026 | Wellington hotels | 1.1K | 2.2% | 8 | ## How are The Intrepid Hotel’s branded searches counted? Brandwave collects information about searches that people make online using The Intrepid Hotel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “intrepid hotel” - “the intrepid hotel” ## Which Wellington hotels compete with The Intrepid Hotel? - [Rydges Wellington](/demand/nz/brands/rydges-wellington) - [Naumi Hotel Wellington](/demand/nz/brands/naumi-hotel-wellington) - [QT Wellington](/demand/nz/brands/qt-wellington): Head-to-head: /demand/nz/compare/qt-wellington-vs-the-intrepid-hotel - [InterContinental Wellington](/demand/nz/brands/intercontinental-wellington): Head-to-head: /demand/nz/compare/intercontinental-wellington-vs-the-intrepid-hotel - [Sofitel Wellington](/demand/nz/brands/sofitel-wellington): Head-to-head: /demand/nz/compare/sofitel-wellington-vs-the-intrepid-hotel - [Bolton Hotel](/demand/nz/brands/bolton-hotel): Head-to-head: /demand/nz/compare/bolton-hotel-vs-the-intrepid-hotel - [Ohtel](/demand/nz/brands/ohtel): Head-to-head: /demand/nz/compare/ohtel-vs-the-intrepid-hotel ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is The Intrepid Hotel? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/the-intrepid-hotel This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-intrepid-hotel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.