--- title: "The Cutting Bar: search popularity in New Zealand" description: "The Cutting Bar is a hair salon in Nelson. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/the-cutting-bar" publisher: "Brandwave" --- # The Cutting Bar: search popularity in New Zealand The Cutting Bar is a hair salon in Nelson. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: The Cutting Bar - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among Nelson hair salons**: 24.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Nelson hair salons | 2 | 24.3% | 260 | - [Nelson hair salons](/demand/nz/locations/nelson/hair-salons) ## Top Nelson hair salons in ChatGPT and Google AI Overviews In three ChatGPT questions, The Cutting Bar appeared in all three answers. The Cutting Bar is the most recommended of the nine. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | The Cutting Bar | 1st | 3 of 3 | 3 of 3 | | Mane Hair Studio | 2nd | 2 of 3 | 2 of 3 | | Renaissance Organic Hair | 2nd | 3 of 3 | 3 of 3 | | Zinc Hairdressing | 4th | 3 of 3 | 3 of 3 | | The Vibe Hair & Beauty | 5th | 1 of 3 | 1 of 3 | | Aboki Hairdressers | Not ranked | 0 of 3 | 0 of 3 | | Vivo Hair | Not ranked | 0 of 3 | 0 of 3 | | Capelli Hair Nelson | Not ranked | 0 of 3 | 0 of 3 | | Head Rush Hair Salon | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Nelson hair salons - Asked ChatGPT "Which hair salon should I go to in Nelson, New Zealand?": 1. The Cutting Bar, 2. Mane Hair Studio, 3. Renaissance Organic Hair, 4. Zinc Hairdressing - Asked ChatGPT "What are the best hair salons in Nelson, New Zealand?": 1. The Cutting Bar, 2. Renaissance Organic Hair, 3. Zinc Hairdressing, 4. The Vibe Hair & Beauty - Asked ChatGPT "What's the best hair salon in Nelson, New Zealand for a haircut?": 1. The Cutting Bar, 2. Mane Hair Studio, 3. Zinc Hairdressing, 4. Renaissance Organic Hair Not named in any answer: Aboki Hairdressers, Vivo Hair, Capelli Hair Nelson and Head Rush Hair Salon. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for The Cutting Bar changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for The Cutting Bar in New Zealand fell from 480 to 390. - Across the 12 months ending September 2026, The Cutting Bar’s share of searches among Nelson hair salons in New Zealand decreased from 27.4% to 24.3%. - Across the 12 months ending September 2026, The Cutting Bar’s share of searches among Nelson hair salons in New Zealand peaked at 33.3% in February 2026 and was lowest at 17.9% in July 2026. ## How did search popularity change for New Zealand Nelson hair salons in September 2026? - In September 2026, Zinc Hairdressing overtook Mane Hair Studio and The Vibe Hair & Beauty to rank 3rd among Nelson hair salons in New Zealand, with 11.2% of the searches. - In September 2026, The Cutting Bar gained share of searches among Nelson hair salons in New Zealand, from 21.7% to 24.3%. - In September 2026, Aboki Hairdressers lost share of searches among Nelson hair salons in New Zealand, from 40.8% to 37.4%. - In September 2026, The Vibe Hair & Beauty lost share of searches among Nelson hair salons in New Zealand, from 9.2% to 6.5%. - Renaissance Organic Hair’s share of searches among Nelson hair salons in New Zealand has gained ground for 3 months in a row, from 0.81% to 1.9% in September 2026. - Estimated monthly branded searches for Mane Hair Studio in New Zealand rose 57.1% over 12 measured months, from 70 to 110 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Nelson hair salons | 320 | 27.4% | 2 | | Nov 2025 | Nelson hair salons | 390 | 30% | 2 | | Dec 2025 | Nelson hair salons | 390 | 25.8% | 2 | | Jan 2026 | Nelson hair salons | 390 | 23.6% | 2 | | Feb 2026 | Nelson hair salons | 480 | 33.3% | 2 | | Mar 2026 | Nelson hair salons | 390 | 26% | 2 | | Apr 2026 | Nelson hair salons | 260 | 19.4% | 2 | | May 2026 | Nelson hair salons | 260 | 21.8% | 2 | | Jun 2026 | Nelson hair salons | 260 | 21% | 2 | | Jul 2026 | Nelson hair salons | 210 | 17.9% | 2 | | Aug 2026 | Nelson hair salons | 260 | 21.7% | 2 | | Sep 2026 | Nelson hair salons | 260 | 24.3% | 2 | ## How are The Cutting Bar’s branded searches counted? Brandwave collects information about searches that people make online using The Cutting Bar’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “the cutting bar” ## Which Nelson hair salons compete with The Cutting Bar? - [Aboki Hairdressers](/demand/nz/brands/aboki-hairdressers): Head-to-head: /demand/nz/compare/aboki-hairdressers-vs-the-cutting-bar - [Zinc Hairdressing](/demand/nz/brands/zinc-hairdressing): Head-to-head: /demand/nz/compare/the-cutting-bar-vs-zinc-hairdressing - [Mane Hair Studio](/demand/nz/brands/mane-hair-studio-nelson): Head-to-head: /demand/nz/compare/mane-hair-studio-nelson-vs-the-cutting-bar - [The Vibe Hair & Beauty](/demand/nz/brands/the-vibe-hair-beauty): Head-to-head: /demand/nz/compare/the-cutting-bar-vs-the-vibe-hair-beauty - [Vivo Hair](/demand/nz/brands/vivo-hair): Head-to-head: /demand/nz/compare/the-cutting-bar-vs-vivo-hair - [Renaissance Organic Hair](/demand/nz/brands/renaissance-organic-hair) - [Capelli Hair Nelson](/demand/nz/brands/capelli-hair-nelson) - [Head Rush Hair Salon](/demand/nz/brands/head-rush-hair-salon) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "The Cutting Bar: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/the-cutting-bar This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-cutting-bar. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.