---
title: "The Citadel: search popularity and Share of Search in New Zealand"
description: "The Citadel is a restaurant serving Whanganui, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/the-citadel"
publisher: "Brandwave"
---

# The Citadel: search popularity and Share of Search in New Zealand

The Citadel is a restaurant serving Whanganui, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The Citadel
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among whanganui restaurants**: 8.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Whanganui restaurants | 3 | 8.3% | 170 |

- [Whanganui restaurants](/demand/nz/categories/nz-whanganui-restaurants)

## How has branded search demand for The Citadel changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for The Citadel in New Zealand fell from 380 to 170.
- Across the 11 months ending August 2026, The Citadel’s estimated Share of Search among whanganui restaurants in New Zealand decreased from 13.7% to 8.3%.
- Across the 11 months ending August 2026, The Citadel’s estimated Share of Search among whanganui restaurants in New Zealand peaked at 17.3% in January 2026 and was lowest at 8.3% in August 2026.

## How did search popularity change for New Zealand whanganui restaurants in August 2026?

- In August 2026, Mint Cafe & Bar gained estimated Share of Search among whanganui restaurants in New Zealand, from 49.8% to 54.1%.
- In August 2026, The Citadel lost estimated Share of Search among whanganui restaurants in New Zealand, from 11.3% to 8.3%.
- In August 2026, High-Kut Bistro lost estimated Share of Search among whanganui restaurants in New Zealand, from 38.9% to 37.6%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Whanganui restaurants | 380 | 13.7% | 3 |
| Nov 2025 | Whanganui restaurants | 310 | 11.9% | 3 |
| Dec 2025 | Whanganui restaurants | 530 | 15.2% | 3 |
| Jan 2026 | Whanganui restaurants | 600 | 17.3% | 3 |
| Feb 2026 | Whanganui restaurants | 530 | 16.5% | 3 |
| Mar 2026 | Whanganui restaurants | 320 | 11.9% | 3 |
| Apr 2026 | Whanganui restaurants | 300 | 11.5% | 3 |
| May 2026 | Whanganui restaurants | 330 | 14.2% | 3 |
| Jun 2026 | Whanganui restaurants | 280 | 12.6% | 3 |
| Jul 2026 | Whanganui restaurants | 280 | 11.3% | 3 |
| Aug 2026 | Whanganui restaurants | 170 | 8.3% | 3 |
| Sep 2026 | Whanganui restaurants | — | — | — |

## How is The Citadel measured?

Brandwave collects information about searches that people make online using The Citadel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “citadel whanganui”
- “the citadel whanganui”

## Which whanganui restaurants compete with The Citadel?

- [Mint Cafe & Bar](/demand/nz/brands/mint-cafe-and-bar): Head-to-head: /demand/nz/compare/mint-cafe-and-bar-vs-the-citadel
- [High-Kut Bistro](/demand/nz/brands/high-kut-bistro): Head-to-head: /demand/nz/compare/high-kut-bistro-vs-the-citadel

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The Citadel: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/the-citadel

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-citadel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.