--- title: "The Big Grin: search popularity and Share of Search in New Zealand" description: "The Big Grin provides orthodontic services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/the-big-grin" publisher: "Brandwave" --- # The Big Grin: search popularity and Share of Search in New Zealand The Big Grin provides orthodontic services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: The Big Grin - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among christchurch orthodontic clinics**: 7.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Christchurch orthodontic clinics | 6 | 7.6% | 390 | - [Christchurch orthodontic clinics](/demand/nz/categories/nz-christchurch-orthodontic-clinics) ## How has branded search demand for The Big Grin changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for The Big Grin in New Zealand held steady, from 380 to 390. - Across the 11 months ending August 2026, The Big Grin’s estimated Share of Search among christchurch orthodontic clinics in New Zealand decreased from 8.4% to 7.6%. - Across the 11 months ending August 2026, The Big Grin’s estimated Share of Search among christchurch orthodontic clinics in New Zealand peaked at 10.2% in January 2026 and was lowest at 7.4% in May 2026. ## How did search popularity change for New Zealand christchurch orthodontic clinics in August 2026? - In August 2026, OrthodontiX overtook Phil Murfitt Orthodontist to rank 3rd among christchurch orthodontic clinics in New Zealand, at 12.7%. - In August 2026, OrthoSouth gained estimated Share of Search among christchurch orthodontic clinics in New Zealand, from 21.9% to 23.9%. - In August 2026, Peak Orthodontics lost estimated Share of Search among christchurch orthodontic clinics in New Zealand, from 7.6% to 6.1%. - In August 2026, iOrtho (Ilam Orthodontics) lost estimated Share of Search among christchurch orthodontic clinics in New Zealand, from 31.6% to 30.2%. - Phil Murfitt Orthodontist’s estimated Share of Search among christchurch orthodontic clinics in New Zealand has lost ground for 3 months in a row, from 12.4% to 11.8% in August 2026. - Estimated monthly branded searches for Donna Batchelor Orthodontist in New Zealand fell 18.8% over 11 measured months, from 480 to 390 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Christchurch orthodontic clinics | 380 | 8.4% | 6 | | Nov 2025 | Christchurch orthodontic clinics | 390 | 8.9% | 6 | | Dec 2025 | Christchurch orthodontic clinics | 310 | 8.3% | 6 | | Jan 2026 | Christchurch orthodontic clinics | 470 | 10.2% | 5 | | Feb 2026 | Christchurch orthodontic clinics | 460 | 9% | 5 | | Mar 2026 | Christchurch orthodontic clinics | 480 | 8.4% | 6 | | Apr 2026 | Christchurch orthodontic clinics | 370 | 8% | 7 | | May 2026 | Christchurch orthodontic clinics | 360 | 7.4% | 7 | | Jun 2026 | Christchurch orthodontic clinics | 440 | 9% | 5 | | Jul 2026 | Christchurch orthodontic clinics | 390 | 8% | 6 | | Aug 2026 | Christchurch orthodontic clinics | 390 | 7.6% | 6 | | Sep 2026 | Christchurch orthodontic clinics | — | — | — | ## How is The Big Grin measured? Brandwave collects information about searches that people make online using The Big Grin’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “the big grin” - “the big grin christchurch” - “the big grin orthodontics” - “thebiggrin” ## Which christchurch orthodontic clinics compete with The Big Grin? - [iOrtho (Ilam Orthodontics)](/demand/nz/brands/iortho-ilam-orthodontics) - [OrthoSouth](/demand/nz/brands/orthosouth): Head-to-head: /demand/nz/compare/orthosouth-vs-the-big-grin - [OrthodontiX](/demand/nz/brands/orthodontix): Head-to-head: /demand/nz/compare/orthodontix-vs-the-big-grin - [Phil Murfitt Orthodontist](/demand/nz/brands/phil-murfitt-orthodontist): Head-to-head: /demand/nz/compare/phil-murfitt-orthodontist-vs-the-big-grin - [Donna Batchelor Orthodontist](/demand/nz/brands/donna-batchelor-orthodontist): Head-to-head: /demand/nz/compare/donna-batchelor-orthodontist-vs-the-big-grin - [Peak Orthodontics](/demand/nz/brands/peak-orthodontics): Head-to-head: /demand/nz/compare/peak-orthodontics-vs-the-big-grin ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "The Big Grin: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/the-big-grin This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/the-big-grin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.