---
title: "Termly: search popularity and Share of Search in New Zealand"
description: "Termly is a cookie consent and privacy compliance tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/termly"
publisher: "Brandwave"
---

# Termly: search popularity and Share of Search in New Zealand

Termly is a cookie consent and privacy compliance tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Termly
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among cookie consent and privacy tools**: 19%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Cookie consent and privacy tools | 2 | 19% | 80 |

- [Cookie consent and privacy tools](/demand/nz/categories/nz-cookie-consent-tools)

## How has branded search demand for Termly changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Termly in New Zealand rose from 60 to 80.
- Across the 11 months ending August 2026, Termly’s estimated Share of Search among cookie consent and privacy tools in New Zealand peaked at 23.9% in June 2026 and was lowest at 15.1% in March 2026.

## How did search popularity change for New Zealand cookie consent and privacy tools in August 2026?

- In August 2026, OneTrust gained estimated Share of Search among cookie consent and privacy tools in New Zealand, from 33.3% to 40.5%.
- In August 2026, Termly lost estimated Share of Search among cookie consent and privacy tools in New Zealand, from 22.2% to 19%.
- In August 2026, CookieYes lost estimated Share of Search among cookie consent and privacy tools in New Zealand, from 13.9% to 11.9%.
- In August 2026, iubenda lost estimated Share of Search among cookie consent and privacy tools in New Zealand, from 8.3% to 7.1%.
- In August 2026, Osano lost estimated Share of Search among cookie consent and privacy tools in New Zealand, from 5.6% to 4.8%.
- Estimated monthly branded searches for Cookiebot in New Zealand rose 40% over 11 measured months, from 50 to 70 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cookie consent and privacy tools | 60 | 18.8% | 2 |
| Nov 2025 | Cookie consent and privacy tools | 70 | 20% | 2 |
| Dec 2025 | Cookie consent and privacy tools | 40 | 18.2% | 4 |
| Jan 2026 | Cookie consent and privacy tools | 70 | 19.4% | 3 |
| Feb 2026 | Cookie consent and privacy tools | 60 | 17.6% | 3 |
| Mar 2026 | Cookie consent and privacy tools | 80 | 15.1% | 4 |
| Apr 2026 | Cookie consent and privacy tools | 90 | 22% | 2 |
| May 2026 | Cookie consent and privacy tools | 80 | 21.6% | 2 |
| Jun 2026 | Cookie consent and privacy tools | 110 | 23.9% | 2 |
| Jul 2026 | Cookie consent and privacy tools | 80 | 22.2% | 2 |
| Aug 2026 | Cookie consent and privacy tools | 80 | 19% | 2 |
| Sep 2026 | Cookie consent and privacy tools | — | — | — |

## How is Termly measured?

Brandwave collects information about searches that people make online using Termly’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “termly”
- “termly cookie consent”
- “termly io”
- “termly privacy policy”

## Which cookie consent and privacy tools compete with Termly?

- [OneTrust](/demand/nz/brands/onetrust): Head-to-head: /demand/nz/compare/onetrust-vs-termly
- [Cookiebot](/demand/nz/brands/cookiebot): Head-to-head: /demand/nz/compare/cookiebot-vs-termly
- [CookieYes](/demand/nz/brands/cookieyes): Head-to-head: /demand/nz/compare/cookieyes-vs-termly
- [iubenda](/demand/nz/brands/iubenda): Head-to-head: /demand/nz/compare/iubenda-vs-termly
- [Osano](/demand/nz/brands/osano): Head-to-head: /demand/nz/compare/osano-vs-termly

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Termly: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/termly

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/termly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
