--- title: "Tenable: search popularity in New Zealand" description: "Tenable provides tools and services to find and manage vulnerabilities in business systems. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/tenable" publisher: "Brandwave" --- # Tenable: search popularity in New Zealand Tenable provides tools and services to find and manage vulnerabilities in business systems. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Tenable - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among vulnerability management platforms**: 7.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Vulnerability management platforms | 4 | 7.3% | 30 | | Vulnerability scanner brands | 4 | 9.1% | 30 | - [Vulnerability management platforms](/demand/nz/categories/nz-vulnerability-management-platforms) - [Vulnerability scanner brands](/demand/nz/categories/nz-vulnerability-scanner-brands) ## Top vulnerability management platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Tenable appeared in all five answers. Tenable is the most recommended of the seven. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tenable | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Qualys | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Rapid7 | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Microsoft Defender Vulnerability Management | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Wiz | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Greenbone | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Detectify | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about vulnerability management platforms - Asked ChatGPT "Which vulnerability management platform should I use in New Zealand?": 1. Tenable, 2. Microsoft Defender Vulnerability Management, 3. Qualys, 4. Rapid7, 5. Wiz - Asked ChatGPT "What are the best vulnerability management platforms in New Zealand?": 1. Tenable, 2. Qualys, 3. Rapid7, 4. Microsoft Defender Vulnerability Management, 5. Wiz, 6. Greenbone - Asked ChatGPT "What's the best vulnerability management platform in New Zealand for a small security team?": 1. Tenable, 2. Microsoft Defender Vulnerability Management, 3. Rapid7, 4. Qualys, 5. Greenbone - Searched Google, AI Overview "vulnerability management platforms": 1. Tenable, 2. Qualys, 3. Rapid7, 4. Wiz - Searched Google, AI Overview "vulnerability scanner software": 1. Tenable, 2. Rapid7, 3. Qualys Not named in any answer: Detectify. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Tenable changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Tenable in New Zealand rose from 20 to 30. - Across the 12 months ending September 2026, Tenable’s share of searches among vulnerability management platforms in New Zealand increased from 3.8% to 7.3%. - Across the 12 months ending September 2026, Tenable’s share of searches among vulnerability management platforms in New Zealand peaked at 15.8% in July 2026 and was lowest at 3.8% in October 2025. - Across the 12 months ending September 2026, Tenable rose from 5th to 4th among vulnerability management platforms in New Zealand. - Across the 12 months ending September 2026, Tenable’s share of searches among vulnerability scanner brands in New Zealand increased from 4.8% to 9.1%. - Across the 12 months ending September 2026, Tenable’s share of searches among vulnerability scanner brands in New Zealand peaked at 17.6% in July 2026 and was lowest at 4.8% in October 2025. ## How did search popularity change for New Zealand vulnerability management platforms in September 2026? - In September 2026, Microsoft Defender Vulnerability Management overtook Detectify to rank 6th among vulnerability management platforms in New Zealand, with 4.9% of the searches. - In September 2026, Greenbone gained share of searches among vulnerability management platforms in New Zealand, from 30.6% to 34.1%. - In September 2026, Wiz gained share of searches among vulnerability management platforms in New Zealand, from 5.6% to 7.3%. - In September 2026, Qualys lost share of searches among vulnerability management platforms in New Zealand, from 25% to 22%. - In September 2026, Rapid7 lost share of searches among vulnerability management platforms in New Zealand, from 25% to 22%. - In September 2026, Tenable lost share of searches among vulnerability management platforms in New Zealand, from 8.3% to 7.3%. ## How did search popularity change for New Zealand vulnerability scanner brands in September 2026? - Estimated monthly branded searches for Tenable in New Zealand rose 50% over 12 measured months, from 20 to 30 in September 2026. - Estimated monthly branded searches for Rapid7 in New Zealand fell 47.1% over 12 measured months, from 170 to 90 in September 2026. - Estimated monthly branded searches for Qualys in New Zealand fell 18.2% over 12 measured months, from 110 to 90 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Vulnerability management platforms | 20 | 3.8% | 5 | | Nov 2025 | Vulnerability management platforms | 20 | 4.3% | 5 | | Dec 2025 | Vulnerability management platforms | 20 | 4.1% | 4 | | Jan 2026 | Vulnerability management platforms | 30 | 6.7% | 4 | | Feb 2026 | Vulnerability management platforms | 30 | 5.4% | 4 | | Mar 2026 | Vulnerability management platforms | 30 | 4.8% | 4 | | Apr 2026 | Vulnerability management platforms | 40 | 8.9% | 4 | | May 2026 | Vulnerability management platforms | 40 | 9.3% | 4 | | Jun 2026 | Vulnerability management platforms | 60 | 13% | 4 | | Jul 2026 | Vulnerability management platforms | 60 | 15.8% | 4 | | Aug 2026 | Vulnerability management platforms | 30 | 8.3% | 4 | | Sep 2026 | Vulnerability management platforms | 30 | 7.3% | 4 | | Oct 2025 | Vulnerability scanner brands | 20 | 4.8% | 4 | | Nov 2025 | Vulnerability scanner brands | 20 | 5.6% | 4 | | Dec 2025 | Vulnerability scanner brands | 20 | 8% | 4 | | Jan 2026 | Vulnerability scanner brands | 30 | 10.3% | 4 | | Feb 2026 | Vulnerability scanner brands | 30 | 9.1% | 4 | | Mar 2026 | Vulnerability scanner brands | 30 | 6.7% | 4 | | Apr 2026 | Vulnerability scanner brands | 40 | 12.5% | 4 | | May 2026 | Vulnerability scanner brands | 40 | 11.8% | 4 | | Jun 2026 | Vulnerability scanner brands | 60 | 14% | 4 | | Jul 2026 | Vulnerability scanner brands | 60 | 17.6% | 4 | | Aug 2026 | Vulnerability scanner brands | 30 | 9.1% | 4 | | Sep 2026 | Vulnerability scanner brands | 30 | 9.1% | 4 | ## How are Tenable’s branded searches counted? Brandwave collects information about searches that people make online using Tenable’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “tenable scanner” - “tenable vulnerability management” ## Which vulnerability management platforms compete with Tenable? - [Greenbone](/demand/nz/brands/greenbone): Head-to-head: /demand/nz/compare/greenbone-vs-tenable - [Qualys](/demand/nz/brands/qualys): Head-to-head: /demand/nz/compare/qualys-vs-tenable - [Rapid7](/demand/nz/brands/rapid7): Head-to-head: /demand/nz/compare/rapid7-vs-tenable - [Wiz](/demand/nz/brands/wiz-security): Head-to-head: /demand/nz/compare/tenable-vs-wiz-security - [Microsoft Defender Vulnerability Management](/demand/nz/brands/microsoft-defender-vulnerability-management): Head-to-head: /demand/nz/compare/microsoft-defender-vulnerability-management-vs-tenable - [Detectify](/demand/nz/brands/detectify) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Tenable: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/tenable This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/tenable. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.